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Marketing, Program Management, Technical Sales, Technical Services

Culpeper , Virginia, 22701, United States
commensurate with duties and responsibilities
March 23, 2011

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William L. Adams (Will)

***** ******* ***** *****

Culpeper, VA. 22701

Home: 540-***-**** Cell: 540-***-****


Experienced, skilled and enthusiastic to accept administrative, operational or supervisory roles in program management, marketing or strategic business development positions. Self motivated and team goal minded. A proven leader and innovator in revenue growth roles of program/quality control, marketing / public and client relations, account/sales management and process improvement training.

Career Experience

Marketing/Business Development

Created designed and executed multi-media promotional and educational initiatives for the aerospace and construction material industries; achieving a 75% increase in construction specialty product sales.

Advanced initiatives with the Canadian Navy and US military research facilities as lead North American contact for unmanned aerial vehicle (UAV) systems manufacturer. Maritime application focused.

Improved government and Department of Defense (DOD) relations in North, South and Central American markets through continuous contact, follow through and delivering service levels not previously provided.

Active participation in industry related trade associations for networking and professional development

Collaboratively worked with team members for web based and visual media promotion programs. Initiated and expanded vertical integration of services to expand the corporation’s product mix.

Provided professional development as a speaker and facilitator for American Institute of Architects (AIA) continuing education seminars for the architectural and engineering (A/E) professional communities

Created generational transition as a guest lecturer at architectural and engineer classes to; James Madison University/University of Virginia.

Account Sales and Sales Management

Service to existing distributor and end user accounts for growth and new account creation; yielding a 60% increase in sales volume and a 1/3 market share in a 5 supplier market while maintaining profit objectives.

Authored literature designed to inform, promote and/or drive specifications toward the represented product. Regarded by clients as an information and educational source for design professionals.

Mentor to inexperienced Architectural and Engineering (A/E) professionals and internal sales staff to improve client service and product acceptance.

“Go to” contact for diplomatic conflict resolution for product performance.

Lead organizer in peer, subordinate and executive training programs implemented for business process improvements including Leadership in Energy and Environmental Design (LEED), Total Quality Management (TQM) and “LEAN” based techniques.

Strategic counsel to company executives for improvements to margin and return on investments (ROI) strategy for business expansion and superior performance over the competitive market.

Program Management/ Quality Control

Created a procurement system for production material support which saved $180K/yr in plant costs.

Corrected errors in production IT programs and reduced human element errors through direct and vigilant oversight over production operations; thereby reducing costs by eliminating waste.

Vigilant maintenance and modification of a continuous quality process through created and industry accepted practices to maximize efficiency utilizing established or created IT workstation programs.

Authority and responsibility of union and non-union blue collar employees for aircraft assembly and construction material production.

Oversight and coordination of work activities for white collar test engineering staff to streamline workflow subordinate sales staff team members for training and infrastructure sub-contractors.

William L. Adams (Will)

19240 Rolling Hills Drive

Culpeper, VA. 22701

Home: 540-***-**** Cell: 540-***-****

E-mail: pg.2


Total Quality Management (TQM) instructor to managers, peers and subordinates for business process

improvement. Collaborative lead for East Coast Sales staff training.

Construction specification Institute (CSI) based revisions and instructional recommendations adopted by A/E design firms. National Ready Mix Concrete Association (NRMCA) specification modifications.

Accredited instructor for AIA continuing education programs; conference room to seminar size audiences. National Concrete Masonry Association (NCMA) “Train the trainer” certification.

Trusted “go to” colleague to the construction design community for industry related information, education and interpretation of Virginia Department of Transportation (VDOT) compliance.


Bachelors of Business Administration (BBA) from James Madison University (JMU) with double majors in Marketing and Management laid the basis for management principles.

Commissioned Officer: United States Marine Corps (USMC/O-3) and United States Army (USA/CW-2): 20+ year service enhanced critical thinking, decision making skills and provided progressive leadership opportunities. Naval Aviator: Aircraft Commander in several military aircraft provided progressive responsibility. Legal Counsel to unit military commanders as a Squadron Legal Officer diversified experience base. Leadership Development training through local professional agencies for managerial advancement. Total Quality Management (TQM) instructional training for addressing process improvements within corporations. Profession related schools (AIA, NCRMA, NCMA, ACI, CSI, and VDOT) to maintain continuous certifications

Accreditations and Memberships

Total Quality Management Instructor (TQM): Business Process analysis and improvements

American Concrete Institute (ACI) Level I and II certification: For technical service support.

American Institute of Architects (AIA) instructor: Marketing and continuing education

Culpeper Chamber of Commerce Leadership Development: Leadership and management skills

Naval Commendation Medal for heroic achievement preventing the destruction of military aircraft

Army Achievement Medal for organizational and managerial excellence during deployments

Naval Aviator and Master Army Aviator: Leadership, critical decision making mastery.

Commercial FAA pilot: Continuation of earlier skill sets. Instrument/Fixed/Rotary wing and type rated.

Secret Clearance: for working on sensitive Department of Defense (DOD)/government projects

Construction Specification institute (CSI): Professional organization for industry support and education.

Various community fraternal organizations: Service to community

Employer History

Schiebel Technologies: 2010 – U. S. Office – Western Hemisphere Operations/Business Development.

Superior Concrete Inc: 2006-2009 – Program Management, Quality Control and Business Development.

Lehigh Cement Company: 1992-2005 – Regional Sales Management and distribution operations.

Rockwell International-NAAO: 1985-1987 – Test Director; Flight Line and Acceptance Test

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