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Operations, Sales

Las Vegas, NV
December 26, 2020

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**** *. ****** *****, *** 2119, Las Vegas, NV, 89130 / 310-***-****

Creative, results-driven professional with extensive sales, management and operational experience. Proven track record of profitability directing overall company operations. Multiple successes building, managing and motivating teams. Expert in initiating, maintaining and expanding partner and customer relationships. Ethical, positive attitude with a focus on customer service and satisfaction. Friendly, approachable and engaging personality and an active listener. Leanback Digital, LLC., New York, NY (WFH NV)

Vice President, Operations (direct report: CEO)

December 2019 – Present

• Prospecting, negotiating, executing and managing digital publisher advertising partnerships and agreements

• Developing partner business to meet revenue goals and satisfy advertiser campaigns and KPIs

• Managing digital ad server operations and connections

• Creating and maintaining internal reporting and reconciling with external data for billing and payments Travel Savvy Media, LLC., New York, NY (WFH CA)

General Manager, Partner (direct report: CRO)

August 2018 – June 2019

• Co-managed primary digital property,

• Directed monetization via advertising for flagship site and extended Affiliate Network sites (video, display, native)

• Managed and expanded client and publisher relationships, driving new opportunities to grow the business

• Brought in new technology partners, managed contracts, relationships and ROI with all

• Managed all advertising AP/AR reporting

• POC for, and negotiated and executed contracts with, all technology partners & vendors 495 Communications, Inc., Santa Monica, CA

Vice President, Operations (direct report: CEO)

February 2015 – August 2018

• Ran company operations for this online video advertising company’s Santa Monica office

• Built, trained and led a new team of Santa Monica personnel (10 staff members)

• Re-organized workflow: implemented new systems including training, policies, best practices and management structure

• Responsible for driving overall network advertising business revenue and profitability

• Client-facing and publisher-facing roles developing new business and expanding established relationships

• POC for, and negotiated and executed contracts with, all technology partners/vendors

• Project managed UI/UX development and feature sets for Dev Team on multiple proprietary builds (player, RTB exchange, ad server) / Medical Insight, Inc., Aliso Viejo, CA Executive Producer, Dir. Business Development (direct report: CEO) March 2012 – December 2014

• Managed production of video content for a suite of medical aesthetics sites including flagship property

• Created video segments, concept/scripting through post-production and internal and external client deliverables

• Sales and campaign delivery of sponsor video segments for major-medical/pharma: initial pitch, RFP, delivery

• Created and administered budgets, hired crew & vendors, managed and approved expenses for production and payroll

• Oversaw technical production and filming of leading industry trade show THE Aesthetic Show

• P&L responsibility & operational control of all online properties including creative, site builds & updates, and monetization via video, native and display advertising

EDUCATION: Cabrillo College, Aptos, CA: A.S., Sociology

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