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Marketing Data Quality Specialist

Location:
Makati, Philippines
Posted:
December 20, 2019

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Resume:

APRIL BERDEN C. ULANDAY

**** ****** **. *. ******, Guadalupe Nuevo, Makati City

Mobile Number: 097*******/091********/091********

Email: ada370@r.postjobfree.com

OBJECTIVE: To obtain an employment position where I can acquire my time and effort to, and that will allow me to utilize the skills and competencies I have accomplished with my experiences.

EDUCATIONAL BACKGROUND:

COLLEGE: ASSUMPTION COLLEGE, MAKATI CITY

Bachelor of Science in Business Administration major in International Business

Attended: June 2013 – July 2018

PROFESSIONAL EXPERIENCE:

AVID Technology (S.E Asia) Pte Ltd Philippine Branch (October 15, 2018-Present)

Marketing & Sales Department-Bonifacio Global City, Taguig

Marketing Data Quality Junior Specialist

Salesforce.com-Marketing Admin.

Partner closely with the Marketing and Sales Operations team to understand the Avid Sales representative territory maps, Marketing lead assignment rules, Avid’s Tier 1 & 2 account structures, the lead flow across Salesforce.com CRM objects (Lead, Contact, Person Account, Account), and Salesforce.com reporting functionality in order to find, analyze, alter/correct, and report out on data cleansing work.

Marketo Admin-Create & Monitor Timely Marketing Campaigns.

Generate reports from Salesforce.com and Marketo

Quality Check of Data Reports from Database in Marketo and Salesforce.com

Assist project teams in researching and resolving issues, such as identifying the system of record, where data errors are occurring and offer solutions

Reporting to the Marketing Analytics manager in America prior in the progress of team goals or tasks need to accomplished

Manage data via both manual (Microsoft Excel) and automated collection methods (Salesforce.com reports) and from both internal and external sources.

Monitor lead status and movement through the Sales process to help ensure effectiveness of nurture programs and efficient assignment of leads.

Develop requirements, testing, and final approval for data fixes and data cleansing.

Address project level data quality where business processes are identified that impact the quality of data.

Monitor data quality via self-developed data monitoring reports and metrics..

Documentation of process flow in MS Visio.

Major Project:

Deduplication Project: Identifying and Investigating duplicates inside the database and improve the process. Cleaning-up the duplicates inside the database.

Sterling Paper Group of Companies-SL Agritech Corporation

Internship-Operations/Logistics Department

June 2017 – July 2017

Accomplished Transport Routing Project

Analyzes truck deliveries and expenses

Gathers and researches data related to the department's needs

Data Encoding in MS Excel/Word

Files and keeps documents organized

Photocopies necessary documents

Arranges and organizes document and files related to the process of the department

Receives deposits slips for filing

Answers phone calls

Performs other tasks that may be assigned from time to time

TRAININGS:

BASIC OCCUPATIONAL SAFETY AND HEALTH TRAINING

DOLE CREDENTIAL ID: BOSH-OSHC 19-28-48

ACTIVITIES:

International Business Society of Assumption Member 2013 – Present

Marketing Officer in Peer Facilitators of Assumption Association 2015-2016

Deputy in Assumption College Comelec 2015-2016

Assumption Immediate Respondents member 2015-2016

PPCRV Volunteer as Poll watcher in May 2016 Philippine Election

Finance Officer in Peer Facilitator of Assumption 2016-2017

SEMINARS ATTENDED:

AlertoAko- Financial Consumer Protection at Bangko Sentral ng Pilipinas2014

Junior Marketing Camp: Brand Image &Business Etiquettes at DLS-CSB 2015

MarkProf Roadshow Series-University of Santo Tomas October 2015

STRATMARK 2015: Going Global by: Philippine Junior Marketing Association

Financial Youth Education Congress at Bangko Sentral ng Pilipinas December 2015

UST PFA Inter-University Assembly: Enhancing Soft Skills for Global Employability February 2016

Managing for Sustainability: RETHINK. REFOCUS. RELIVE at Assumption College April 11, 2016

International Finance Summit 2016 at De La Salle University. December 03, 2016E

10th International Business Convention Edukcircle September 2018

SKILLS:

*keen to detail, a good team-player and goal-oriented person

Leadership Skills

*Spearheaded in Global Marketing: “Voyage Nation 2016”

Communication Skills

*Good Communication in both Filipino and English language

*English Oral Communication-Speech Choir 3rd place.

*can speak Basic French and Spanish Language.

Technical Skills

*knowledgeable in Marketing Automated and Data gathering tools such as Marketo, Sales force and Demand tools

*Basic SPSS Operation software for Research Data Statistics

* Proficient in all Microsoft products including MS Outlook, Visio, Excel, PowerPoint and Word

* Basic Video editing (Windows Movie Maker)

REFERENCES:

Mr. Israel Silvestre

Salesforce Administrator/Avid Technology Marketing Data Quality Junior Specialist

091********

Ms. Christine Stephanie Allenda

Chairperson of Senior-High program, Assumption College.

099********

Ms. Donabel T. Lim

Asst. Vice President SLAC Operations

091755943801258091255



Contact this candidate