APRIL BERDEN C. ULANDAY
**** ****** **. *. ******, Guadalupe Nuevo, Makati City
OBJECTIVE: To obtain an employment position where I can acquire my time and effort to, and that will allow me to utilize the skills and competencies I have accomplished with my experiences.
COLLEGE: ASSUMPTION COLLEGE, MAKATI CITY
Bachelor of Science in Business Administration major in International Business
Attended: June 2013 – July 2018
AVID Technology (S.E Asia) Pte Ltd Philippine Branch (October 15, 2018-Present)
Marketing & Sales Department-Bonifacio Global City, Taguig
Marketing Data Quality Junior Specialist
Partner closely with the Marketing and Sales Operations team to understand the Avid Sales representative territory maps, Marketing lead assignment rules, Avid’s Tier 1 & 2 account structures, the lead flow across Salesforce.com CRM objects (Lead, Contact, Person Account, Account), and Salesforce.com reporting functionality in order to find, analyze, alter/correct, and report out on data cleansing work.
Marketo Admin-Create & Monitor Timely Marketing Campaigns.
Generate reports from Salesforce.com and Marketo
Quality Check of Data Reports from Database in Marketo and Salesforce.com
Assist project teams in researching and resolving issues, such as identifying the system of record, where data errors are occurring and offer solutions
Reporting to the Marketing Analytics manager in America prior in the progress of team goals or tasks need to accomplished
Manage data via both manual (Microsoft Excel) and automated collection methods (Salesforce.com reports) and from both internal and external sources.
Monitor lead status and movement through the Sales process to help ensure effectiveness of nurture programs and efficient assignment of leads.
Develop requirements, testing, and final approval for data fixes and data cleansing.
Address project level data quality where business processes are identified that impact the quality of data.
Monitor data quality via self-developed data monitoring reports and metrics..
Documentation of process flow in MS Visio.
Deduplication Project: Identifying and Investigating duplicates inside the database and improve the process. Cleaning-up the duplicates inside the database.
Sterling Paper Group of Companies-SL Agritech Corporation
June 2017 – July 2017
Accomplished Transport Routing Project
Analyzes truck deliveries and expenses
Gathers and researches data related to the department's needs
Data Encoding in MS Excel/Word
Files and keeps documents organized
Photocopies necessary documents
Arranges and organizes document and files related to the process of the department
Receives deposits slips for filing
Answers phone calls
Performs other tasks that may be assigned from time to time
BASIC OCCUPATIONAL SAFETY AND HEALTH TRAINING
DOLE CREDENTIAL ID: BOSH-OSHC 19-28-48
International Business Society of Assumption Member 2013 – Present
Marketing Officer in Peer Facilitators of Assumption Association 2015-2016
Deputy in Assumption College Comelec 2015-2016
Assumption Immediate Respondents member 2015-2016
PPCRV Volunteer as Poll watcher in May 2016 Philippine Election
Finance Officer in Peer Facilitator of Assumption 2016-2017
AlertoAko- Financial Consumer Protection at Bangko Sentral ng Pilipinas2014
Junior Marketing Camp: Brand Image &Business Etiquettes at DLS-CSB 2015
MarkProf Roadshow Series-University of Santo Tomas October 2015
STRATMARK 2015: Going Global by: Philippine Junior Marketing Association
Financial Youth Education Congress at Bangko Sentral ng Pilipinas December 2015
UST PFA Inter-University Assembly: Enhancing Soft Skills for Global Employability February 2016
Managing for Sustainability: RETHINK. REFOCUS. RELIVE at Assumption College April 11, 2016
International Finance Summit 2016 at De La Salle University. December 03, 2016E
10th International Business Convention Edukcircle September 2018
*keen to detail, a good team-player and goal-oriented person
*Spearheaded in Global Marketing: “Voyage Nation 2016”
*Good Communication in both Filipino and English language
*English Oral Communication-Speech Choir 3rd place.
*can speak Basic French and Spanish Language.
*knowledgeable in Marketing Automated and Data gathering tools such as Marketo, Sales force and Demand tools
*Basic SPSS Operation software for Research Data Statistics
* Proficient in all Microsoft products including MS Outlook, Visio, Excel, PowerPoint and Word
* Basic Video editing (Windows Movie Maker)
Mr. Israel Silvestre
Salesforce Administrator/Avid Technology Marketing Data Quality Junior Specialist
Ms. Christine Stephanie Allenda
Chairperson of Senior-High program, Assumption College.
Ms. Donabel T. Lim
Asst. Vice President SLAC Operations