Sign in

Social Media Manager

Calabasas, California, United States
December 04, 2018

Contact this candidate


Creative Producer Media Production Manager Still Photographer

** *****’ in successful media production management and marketing Passionate and success-driven Creative Producer with expertise in photography, media physical production, production accounting and marketing management. A leader with the proven ability to create topnotch con- tent and strategize marketing campaigns aimed at multifold revenue generation. Highlights of Expertise

Career Experience

T-Love Media, Los Angeles, CA

Freelancer Creative & Physical Production Manager/Accountant Photographer (2006 to Present) Responsible for acquiring, developing, and producing compelling stories for non-theatrical, theatrical, net- work, cable, and live streaming, content and leading media production teams, photoshoots and social media marketing initiatives.

Lead cost effective physical productions/teams of 50+, by successfully negotiating with vendors & tal- ents realizing 20% decrease in production expenses on 100+ productions.

Impeccably lead all administration and accounting operations on 500+ productions. Trained and men- tored staff. Approved A/R, A/P, payroll. Approved talent & vendor legal contracts.

Supplied script analysis, breakdown, coverage and character breakdowns for executive producers and casting directors.

Responsible for overseeing all aspects of physical production including creative development, legal contracts, director, line-producer and crew selection, project scheduling, budgets, vendors, tal- ent and locations, expense reports, payroll, administration with budgets 100K - 2million.

Creatively write/develop marketing campaigns, movie scripts, one sheets, decks for pitch preparation to financiers, advertising executives, networks and digital platforms.

Creatively, minimize budgets and hire crew for large scale live events, concerts, music videos, com- mercials, feature films on 100+ productions.

Create strategic development of marketing activities through identifying and executing trending social media methods to reach target audience.

Lead aggressive social media marketing activities and captivating web designs resulting in 30% increase in revenue. Initiated sales calling, product delivery, and carefully used budget to achieve 35% increase in company revenue.

Initiated sales calling, product delivery, and carefully used budget to achieve 35% increase in company revenue.

Act as a lead photographer to develop, schedule and produce successful photoshoots for A list actors,

musicians and magazines on 10+ productionsCreative Producer/Executive Producer of award-winning, The Playdate Kids book & animated DVD series. Finalist for Publisher’s Weekly Indie Excellence Award. Content purchased by school libraries across the nation and used in the Betty Ford Children’s Program. Tina Lucarelli Hidden Hills, California 91302

310-***-**** •


• Physical Media Production

• Content Creation

• Script Analysis

• Social Media Marketing

• Strategic Problem Solving

• Social Media Project Coordination

• Vendor Management

• Budget Management

• Sales Management

• Team Building and Leadership

Tina Lucarelli • 310-***-**** • Page 2 Sanre Entertainment, Global

Freelancer Creative Producer-Co-Director US Consultant Photographer (2012 to Present) A worldwide leader in talent management, production, development, event promotion and overall enter- tainment consultancy.

Develop, produce and photograph ads for digital and print marketing tailored to a US audience.

Successfully find financiers for live concert events and films in development.

Co-Director for live concert for Sanre Entertainment and sold 200K units in five days.

Successfully directed cross-functional teams of 60+ in areas of physical production for music videos, live concerts, photoshoots, product placement, artists, talent, crew, vendors, locations, adminis- tration.

Lead concert tour photographer and created successful marketing campaigns on all social media platforms.

DragonChild Productions, Greater Los Angeles Area, California Freelancer Associate Producer Production Accountant Still Photographer (2015) Physical production management/accounting and photography for the feature film, Wizard Dream, staring Malcom McDowell.

Reduced production budget by 15% through effective contract negotiations. Monitored expendi- tures, and expenses for film and allocated payroll attributions for a crew of 45+ individuals and cast members.

Collaborated with Line Producer to bring Director’s vision to life and to monitor progress of produc- tion to ensure schedule was well maintained and paced.

Lead cost effective physical productions and teams of 50+, by successfully negotiating with vendors

& talents realizing 20% decrease in production expenses.

Impeccably orchestrated all Administration and Accounting operations, project scheduling, budgets, vendors-talent-location contracts, daily expense reports, weekly payroll, with budget 1.3million.

Trained and mentored staff.

Act as Still Photographer to photograph and create social media advertising and promotion. FM Rocks Productions, Greater Los Angeles Area, California VP Administration & Accounting Producer (1991-2006) Managed 60 physical productions and commercials annually with budgets 350K-2million. Education & Credentials

Bachelor of Arts in Communications Syracuse University, Syracuse, New York Skills:

Mac & PC Expert. Device & Social Media Expert. Google G Suite, Pages, Keynote, Numbers. Microsoft Office Suite, Excel, Office 365. Photoshop, Lightroom, Basecamp. Quickbooks/Accounting, EP Budgeting. CRM. Knowledge of Nikon & Cannon Digital Cameras. Proficient in editing, Adobe Premiere/Final Cut Pro. 5 years of Direct Sales and Customer Service. Impeccable Organized. Meticulous. Pleasant Demeanor. Team Player. Humble.


Nominated for Grammy, MTV, BET, and Cannes Gold Lions awards 135 times, and won 32 times. Endorsed by The American Psychological Association, “The Playdate Kids” Creator/Recipient: Publisher's Weekly, "Indie Excellence Award", Finalist, “The Playdate Kids” Creator/Recipient: Mom's Choice Award Winner, “The Playdate Kids”

Contact this candidate