Summary

A “C” level battle tested visionary who has developed and implemented numerous successful cross functional growth strategies and plans.

Has the unique passion, intuition, pioneering spirit and hands-on leadership style to transform underperforming operations into world class enterprises. Demonstrated ability to lead business transformations in demanding markets that often delivered on and surpassed expectations in every aspect of every opportunity presented to him.

Demonstrated accomplishments in Finance, Strategic and Business Planning, Forecasting, Mergers and Acquisitions, Executive Management, Business Development, Team Building, Change Management, and Operational Turn-around, Enterprise Re-engineering and Re-structuring.

Experience

CORPORATE ADVISORS 11/2013 to-date

STRATEGY & PLANNING MANAGER

Providing business development and financial management support to small and medium size companies in the Irvine area, California, USA

Specializing in project management focusing on Efficiencies, Restructuring and Revenue Growth Management – (Due to signing “NDA’s” I cannot disclose any client related information)

Led a project for a beverage company – a price elasticity study resulting in a 50% price increase and turning the operation profitable.

Initiated the review of a confectionary multinational to upsize the package size resulting in the Brand profitability increases.

Changed the strategic focus of a distribution organization to acquiring and building “own brands” rather than only representing MNC brands.

Led a full restructuring of a hardware/IT group, resulting in an increase in annual turnover from $25MM to $75MM.

Led the finance and cost control departments for a construction company, including 13 subsidiaries / joint ventures with a turnover exceeding $800MM, resulting in a reduction in operating cost of 23% ($75MM).

Provided comprehensive range of small business-based assistance including one-to one client counseling in the area of business development.

Analyze, prepare and structure financial statements;

Advise business owners by providing assistance in business plan preparation and loan application, resulting in the loan of $50MM being approved and granted.

Developed dynamic business plans / rolling estimates to reinvigorate operations.

Initiated RGM projects to ensure optimum utilization of company Assets.

Established KPI’s and performance dash board to gage execution and service commitments.

Developed the 2018 (zero based) Budget for a Beverage Company.

AQG (Family owned business) 08/2010 to 10/2013

OPERATIONS MANAGER

Structure strategic proposals, negotiate business terms, and close sales transactions.

Leverage market knowledge & experience to help the group maximize Returns on Capital Assets.

Identify revenue opportunities with new and existing customers.

THE COCA-COLA COMPANY 01/2000 to 07/2010

OPERATIONS MANAGER (Consumer Goods) - OFC / GTC

Entrusted with managing their consumer, manufacturing and sales operating companies and joint ventures including Coca-Cola, Nestle, Colgate-Palmolive, Kimberley-Clark and Kraft.

Developing a route to market strategy, including new launches.

Created business plans and forecasts for operations to maximize market share, volume and productivity.

Increased customer base 40% by expanding vendor relationships to include Key Accounts, New Trade Channels in addition to new product launches.

Augmented sales revenues through development and implementation of innovative vendor Discount programs and creative financing options, complemented by Revenue Growth Management initiatives.

Achieved best performance for GTC since inception in 1954.

STRATEGY & PLANNING MANAGER

Develop and coordinate the strategy and planning activities of the NWAD in line with strategic thrusts to deliver the profit goals. This was conducted through Revenue Management and Market Execution as well as Concentrate Pricing Protocol & Supply Chain initiatives.

REGION CONTOLLER

Manage and coordinate the financial activities of the Region, including Internal Control, Business Planning, General and Operational Accounting, Treasury Services and Procurement

Guided financial decisions by establishing, monitoring, and enforcing policies and procedures.

Protected assets by establishing, monitoring, and enforcing internal controls.

Monitored and confirmed financial condition by conducting internal audits as well as providing relevant information to external auditors.

Maximized return, and limited risk, on cash by minimizing bank balances through making investments and efficient working capital management.

Achieved budget objectives by scheduling expenditures; analyzing variances and initiating corrective actions.

Provided status of financial condition by collecting, interpreting, and reporting financial data.

Maintained financial staff by recruiting, selecting, orienting, and training employees.

Responsible for the efficient, accurate and timely monthly financial close and for the maintenance and accuracy of the Standard Costing System.

Performed daily monitoring and review of productivity, analysis of material, labor and overhead absorption.

Managed the year end Physical Inventory.

Manage the AP and AR departments

Responsible for the monthly comparative forecast vs actual performance analysis.

Responsible for the submission of year-end audit and cost support to external auditors.

SENIOR FINANCIAL PROJECTS COORDINATOR

Successfully negotiated a reduction in the purchase consideration in South Korea.

Improved forecasting and inventory process in Sweden, Denmark and Norway.

Developed an effective budgeting and rolling estimate model for the Caribbean Bottlers, India, Pakistan, Russia and Italy.

Served as interim Controller for the Shanghai bottler.

Tasked with improving the internal control environment in Nepal and Sri-Lanka.

FINANCIAL SYSTEMS ANALYST

Managed financial planning function for MENA with revenues of US$ 500 million and unit case sales of 150 million.

OTHER EXPERIENCE

RAYTHEON

FINANCE MANAGER & CORPORATE INTERNAL AUDITOR

PRICEWATERHOUSECOOPERS (CPA)

EDUCATION

Bachelor of Accounting and Business Administration Degree - St George College.

LANGUAGES Arabic, English, French and working knowledge in German.

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