CANDRA S. DAVIS
*** **** **** ******, **** Indiana 46408 • *********@*****.*** • Mobile: 847-***-****
Sales • Business Development • Sales Training
Increasing Corporate Revenues through Direct Sales and Improved Training
Consummate sales professional with more than seven years of successful achievement in pharmaceutical marketing, new business development and training, including four years with Fortune 500 company: GlaxoSmithKline. Dynamic, results-oriented high performer with superb communication and sales presentation skills necessary to influence thought leaders in wide variety of industries, including healthcare. Demonstrated ability to promote complex programs and initiatives to B2B clients. Start-up and product-launch track record in achieving targeted goals and quotas and exceeding customer expectations. Background in facilitating and delivering effective training and employee development programs. Able to create course content to provide employees with training that is general, scientific or technical in nature. Converts specialized information into learner- and user-friendly communications messages. Proven sales and project management abilities to plan objectives, determine strategies and implement best practices. Able to direct, organize, coordinate and evaluate marketing and sales programs and procedures. Northwestern University graduate. Microsoft Office skills.
CORE COMPETENCIES
Key Account Management Business Development New Product Launches
Regional Start-Ups Customer Relationship Selling Brand Awareness
Market Penetration Customer Satisfaction In-Service Training
PROFESSIONAL SALES AND TRAINING EXPERIENCE
Specialty Sales Representative, Chicago-South Territory
PROMIUS PHARMA Chicago, Illinois 2008 – 2010
Start-up specialty dermatological product firm focused on meeting physicians’ and patients’ unmet needs.
Created, developed and managed new business plans for the launch of company and its products
Successfully launched EpiCream, Scytera and PromiSeb within the dermatology community
Planned and executed numerous education seminars for physicians and in-service training for mid-level practitioners
Led training presentations for the Illinois Society of Dermatology Physician Assistants, the Northwestern Memorial Hospital Clinic for Dermatology, and Pediatric Residents
Designed comprehensive, innovative business plans covering product launches, managed care and formulary block-outs, targeted allocation of budgets, and territory analyses
Specialty Sales Representative, Mid-West District
COLLAGENEX PHARMACEUTICALS Chicago, IL 2007 – 2008
Specialty dermatology company focused on marketing and developing innovative medical therapies for
dermatological illnesses. The firm was recently acquired by Galderma Labratories.
Designed focused clinical roundtables targeting high-potential physicians and mid-level prescribers
Manage all marketing, sales, and targeting activities aimed at a defined group of dermatologists and promoting Oracia, Alcortin and Novocort medications
End-ranked 10/70 reps nationwide
Ranked 2nd in district for NRx growth for January 2008
Advanced in national ranking from 69/70 representatives to 48/70 between December 2007 and January 2008
CANDRA S. DAVIS 847-***-**** PAGE TWO OF TWO
Senior Pharmaceutical Sales Representative (promoted from Pharmaceutical Sales Representative)
GLAXO-SMITH-KLINE PHARMACEUTICALS, Schaumburg, IL 2003 – 2007
One of the world’s leading research-based pharmaceutical and healthcare companies.
• Top 10% in nation for Imitrex market share increase 2007
• Increased Imitrex sales by 26.6% and Valtrex sales by 14.7% in 2006
• Created and leveraged physicians and mid-level prescriber relationships within OB/GYN, neurology, psychiatry, internal medicine, family practice and dermatology specialties
• Established local distribution, developed zip code clustering system, and coordinated special promotional events
• Ideated and implemented creative sales and marketing business plans to increase market penetration and sales with a defined group of physicians such as the National COPD Awareness Campaign partnership with three Bonaventure Medical Group locations in Illinois
• Designed innovative implementation plans around managed care and formulary lockouts
• Regional Associate Trainer (2005)
• Mentor for new hires (2004 – 2007)
• District Trainer (2005)
EXPERIENCE GAINED BY WORKING UP TO 30 HOURS PER WEEK
DURING MY BACCALAUREATE STUDIES TO HELP PAY FOR MY EDUCATION
Administrative Coordinator
CUDAHY FUND Evanston, IL 2001 – 2003
A general purpose foundation supporting interests in social services, youth, arts and education.
• Maintained the face of the Cudahy Fund in conjunction with the Executive Director by communicating with various executive directors and grant managers from a variety of national and international nonprofit organizations, attending various charitable functions
• Worked independently within strict timelines and funding-cycle deadlines, managing all daily workings of the Cudahy Fund.
• Effectively combined analytical, interpersonal, organizational and communication skills.
• Solid command of technical business skills, reviewing cataloguing and filing grant proposals received and database management.
Brand Ambassador / "Truth Ambassodor"
TRUTH ANTI-TOBACCO CAMPAIGN/UDM Chicago, IL 2002
An organization aimed at disseminating information about tobacco companies and their deadly products.
• Chosen as one of 4 out of 4,000 applicants to expand the face of Chicago’s Truth Tour by exhibiting a unique ability to relate to a variety of youths from diverse backgrounds
• Presented information on tobacco companies products and marketing practices in small group or one-on-one atmospheres within the targeted demographic of 12-24 years of age
• Made impactful presentations which contributed to a decrease in smoking rates
• Participated in locally syndicated television interviews highlighting the importance of the campaign
• Worked on mobile tours and in national events such as the Warped Tour, And 1 Tour and Zilo Tour
EDUCATION
Bachelor of Science in Communication Studies (Communications, Rhetoric, Public Speaking) and
Bachelor of Science in Communication Sciences (Speech Disorders)
NORTHWESTERN UNIVERSITY Evanston, IL (2003)
National Dean’s List Honors