Kevin Weiss
Permanent Address:
Glen Mills, PA 19342
Contact Phone #s:
H: 484-***-****
M: 610-***-****
Experience
*/****-******* **** ****** NA (Division of MARS, INC.) West Chester, PA
Senior Research Analyst
• Lead all market research spend activity including providing channel, competitor and market insights and recommendations using primary, secondary research and predictive modeling.
• System administrator and data structure lead for Salesforce.com and SAP CRM/BI
• Lead 2007-09 demand planning and forecasting process and developed forecast tool used for bottom-up sales team input.
• Promoted within 18 months of hire date and again within another 12 months.
2003-2004 EM Photonics Newark, DE
Marketing Intern
Developed and implemented new techniques to generate sales leads, resulting in a 250% increase over a three month period.
Managed all market insight activity including competitive and category outlook.
Summer 2001-02 AstraZeneca Pharmaceuticals Wilmington, DE
Marketing Research Summer Intern
Actively participated in analysis of primary and secondary market research, including segmentation, branding and positioning. Extensively used industry statistical databases for secondary research.
Education
May 2004 University of Delaware Newark, DE
Bachelor of Science in Business Administration
Majors: Marketing and Operations Management
Minor: International Business
May 2010 Penn State University Malvern, PA
Masters of Science in Business Administration
Skills SAP CRM/BW, SAS, Salesforce.com, SPSS, MS Office Suite (Word, Excel, PowerPoint, Access, and Outlook), Lotus Notes, eViews, HTML, Adobe Photoshop
Activities and Accomplishments
2007, 2008 Mars Drinks Distinguished Service Award
2005 FLAVIA Great Associate to Work With