Sales Manager

Timothy Riley

**** ********* **** • Canandaigua, NY 14424 • 585-***-**** • *********@*****.***

Marketing, Sales, and Business Development Achievements

Zoetek Medical, Inc Victor, NY

Sales and Marketing Manager November 2009 to Present

• Provides management oversight of medical equipment sales personnel regarding assigned sales and marketing programs, to ensure effective program implementation and consistency with existing policies. Establishes program goals and objectives, develops resource budget estimates.

• Takes a leadership role in guiding long-range planning and strategic response, to ensure clients' needs are supported by appropriate bundled products and services.

• Set and monitor growth oriented goals, objectives, and direct team to pursue specific targeted activities resulting in winning market share in the primary care, acute care, and long term care markets.

• Manipulate and analyze database information to search for market trends, generate plans, reports and develop an enhanced understanding of customers’ needs.

• Represents the company when dealing with clients and manufacturers, and with trade organizations. Establishes priorities and guides the sales department in the development of policies, methodologies, and operating procedures for accomplishing the corporate mission. Develops policy related to products and services, and advocates for standards of quality and criteria to meet client expectations. Facilitates and works closely with other Zoetek Medical department managers.

Pedersen Farms, Inc Seneca Castle, NY

Marketing Manager March 2009 to November 2009

• Pursued Pedersen Farm strong brand identity image strategy associated with sustainable agricultural practices for sale of organic and all natural food products for a multi million-dollar vegetable growing operation.

• Designed and developed professional packaging, product labels, and literature resulting in brand recognition with regional wholesale and local retail markets.

• Teamed with distributors, educational institutions, and government agencies to formulate specifications, protocols, budgets, and processes for the development of new products to be offered to the growing natural foods market.

International Paint, LLC, Houston, TX Canandaigua, NY

North American High Value Infrastructure Marketing Manager April 2006 to April 2008

• Developed strategies and programs for promoting high performance coatings and intumescent fireproofing coatings to architectural and engineering firms.

• Implemented a construction project information system to target high value clean room manufacturing projects, and large commercial construction projects throughout North America.

• Teamed Marketing and Sales organizations to develop: product literature; marketing tools; project specific tailored presentations; and training programs.

• Coordinated product demonstration programs directed to differentiate and convince decision makers and stake holders of the high value associated with International Paint products.

Carboline Company, St. Louis, MO Canandaigua, NY

Northeastern US Regional Business Development Manager March 2000 to March 2006

• Developed strategies and directed sales, marketing and engineering activities for a 15 person sales force. Provided leadership to achieve $5MM in sales growth.

• Managed commercial and industrial intumescent and cementitious fireproofing product lines, provided technical guidance to price, bid and win projects.

• Trained a sales team to conduct technical and competitive market analysis.

• Guided qualified applicators to competitively bid and win commercial and industrial projects.

Military Service and DOD Experience

United States Navy Officer Global Experience

Officer and Retired as Commander 1982 to 2002

Graduate Business Degree and Undergraduate Studies

State University of New York Empire State College Online Program, Saratoga Springs, NY

Masters in Business Administration 2006

University of Rochester Rochester, NY

Bachelor of Arts, Political Science, Naval Science 1982

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