Nichole M. Felix
*** *********** *****, *******, ** 30168
404-***-**** E-Mail: *******.*****@*****.***
EDUCATION
Clark Atlanta University Atlanta, Georgia
Bachelor of Arts degree in Mass Media Arts Concentration: Public Relations May 2004
RELATED COURSE WORK
• Marketing, Management, Business Communications, Interpersonal Communications, Survey of Media and Society, Public Relations Campaigns, Public Relations Seminar, Media Arts and Design, Public Opinion and Propaganda
EXPERIENCE
Dyalect Marketing Atlanta, GA/New York, NY
Field Producer/Public Relations Manager September 2006, November 2006, January 2007 - Present
• Drive business performance by placing client’s brand and message with the target audience thru the collegiate campus tour
• Provide turnkey program development and management for clients through college campus events such as career panels, yard festivals, step shows and fashion shows; Develop, implement and produce brand awareness campaigns thru special event marketing efforts
• Execute programs in a cost effective and controlled fashion; Maintain event and program budgets
• Source and hire vendors and staff; Conduct training and staff supervision
• Develop and disseminate public relations materials to different media outlets; Organize and arrange press conferences, news interviews and radio & television appearances; Capture all aspects of brand through filming events and developing brand reels
Planet Jam Media Group Atlanta, Georgia
Market Development Manager June 2006-December 2006
• Conduct outbound prospecting, follow-up, and closing of sales through negotiating and channel marketing
• Develop advertising by determining and analyzing customer interests; developing and creating presentations; explaining advertiser benefits
• Supervision of Campaign Manger
• Evaluate results from test surveys to give measurable feedback to advertisers
• Daily use and functionality of on-line CRM platform - Salesforce.com
Planet Jam Media Group Atlanta, Georgia
Campaign Manager May 2005- June 2006
• Create surveys designed to identify consumers that are in the market for various products and services
• Analyze content designed to motivate consumers to visit advertiser’s web site and learn more about their products and services
• Communicate with clients on promotional copy and other collateral pieces that are posted to various radio station’s websites
DuMoe Management Atlanta, Georgia
Office Manager/Business Development Manager May 2004-May 2005
• Developed new business contracts and bookings of music artists, as well as made, processed, and confirmed travel arrangements and expense reports; Create and distribute all public relations materials, including press releases and radio drops
• Facilitated all special events, including concerts, television appearances, radio appearances and promotional tours
• Prepare biweekly reports, which results in better management of the facility
• Provide support and training to secretarial staff and new associates in office, filing procedures, computer applications and company requirements
• Evaluate costs of the deliverance of budget to clients, which results in the improvement of cash flows
• Experience in providing effective and comprehensive support to senior executives including CEO and company president
March of Dimes Atlanta, Georgia
Public Relations Assistant/Intern May 2003-January 2004
• Responsible for maintaining communication with various marketing departments, such radio stations and corporations
• Managed the event facilities, scheduled staff and volunteers, managed the budgets and disseminated the advertising
• Liaise with scheduled performers, clients, vendors, production companies and department; executed and mediated contractual obligations
• Assisted the Director of Communications with the overall special event – Radio A.I.R. Awards; planned, implemented, and evaluated special events and fund-raising progress; reported on event progress and budget management; recruited and oversaw volunteer event committees
Clark Atlanta University- Student Affairs Department Atlanta, Georgia
Public Relations Intern January 2003-June 2003
• Responsible for creating all public relations materials, including press releases, public service announcements, news articles and various collateral materials
• Publicized all student activities on campus through various media outlets such as newspaper, radio and television
• Responsible for all publications and media relations work for Miss Clark Atlanta University and Royal Court
• Assisted the Director of Student Activities with special events and fundraisers that took place on campus
OTHER EXPERIENCE:
• Houston’s Restaurant Greeter June 2004 – June 2006
• Express Cash Wrap Specialist June 2003 – February 2004
• GAP Clothing Sales Associate June 1999 - February 2000
SPECIAL PROJECTS AND ASSIGNMENTS
• CBCS, Stomping On The Yard Associate Producer August 2008–February 2009
• ESPN2, Stomping On the Yard Associate Producer August 2006–September 2007
• Ex-Wives Club Production Assistant October –November 2005
• The BACHELOR Casting Assistant August 2005
• NBC, The Hilton Project Production Assistant June 2004
• FOX, The Billionaire Production Assistant June 2004
PROFESSIONAL ATTRIBUTES
• Computer literate in Windows XP Professional, Power Point, Publisher, Microsoft Office, Photoshop, SalesForce,