Professional Executive Assistant/Office Manager

GADI FOGELMAN R.

Calle *** # ** – ** Apto. *** Bogotá-Colombia

***** ******* ***. * *** Miami , FL 33154 USA

Res. 571-***-**** Celular: 573*********

International number: 305 600- 3426

******@*****.***

PROFESSIONAL PROFILE

Business administrator specialized in international trading. Experienced in

international negotiation, distribution, buying, selling commercializing and developing

products and positioning them in the market on a wholesale, retail and chain stores.

Ability to plan and organize high capacity of analysis and problem solving.

WORK EXPERIENCE

LA GAITANA FARMS S.A.C.I. December 2008 to August 2009 Sales and Trade

Department.

• Person in charge of obtaining new clients and responsible of reactivating old clients,

had to establish standing orders, had a personal budget of 1.500.000USD in Flowers.

• Was responsible of selling to USA and Canadian markets products such as Roses,

Spray Rose, Carnation, Mini Carnations and Alstroemerias

• As sales executive had to prepare presentations and negotiate with different clients and

companies as well as recover old and outstanding balances.

• For the Saint Valentines I invoiced 145.000 dollars and I recovered 100% of the invoiced

value.

• Established standing orders valued at 850.000USD annually.

• 85.000 USD were sold for MOTHERS DAY in the USA.

• I travelled with the manager of the company to Miami during mother’s day to visit

clients and to do quality control; I was the first employee to travel with the owner of the

company in its 25 year history.

• Fixed order of CUT GREENS for the first time after 2 years of several attempts made by

other members of the company’s sales team

• In a period of 9 months 400.000 USD were sold directly to my own clients and clients

handled by management were sold an additional 450.000 USD for total sales of 850.000

USD.

FLORES SAN JUAN C.I LTDA. August 2008 to October 2008 Commercial manager head

of the Sales Department.

In charge of Carnation and Rose sales in International markets, managed and was responsible

for negotiations with clients as well as company presentation to clients, Collected account

receivable and recovered funds successfully.

• Coordinated and thought coworkers how to negotiate with clients.

• Managed to establish firm and permanent orders.

• Introduced the company to the Canadian Market.

• Reorganized the sales department successfully.

SAMMY FRUITS S.A January 2004 to December 2007 Commercial Manager CO

In charge of annual sales of two million dollars, and leader of negotiations with

national and international suppliers within the USA, Canada, Chile, China and

Colombia. In charge of the selection of products, buying and distribution at a

national and international level; responsible for the handling and managements

of budgets, purchases, sales, importing process.

• I generated $600,000 in additional sales every year between 2005 and 2007

when introducing to the Colombian market new products and their suppliers.

• I diminished the monthly loss of perishable product in a 25% when extending

the channel of distribution in Colombia reaching agreements with main

distribution chain stores such as Supertiendas Olympica, Surtifruver de la

Sabana, Carrefour and Almacenes Exito.

• I diminished the uncertainty in the operation establishing contracts and terms of

sale to greater the distribution channel.

Bella Fruits & Vino Vino – Montreal, Canada

February 2002 to December

2003 Head of the Department of Purchases, Sales and Trade.

Person in charge of the purchases and the administrative area handling a

monthly budget of US$300,000 for the purchase of merchandise and trade of the

product; in charge of the department at a national level for 50 fruit stores.

• I increased sales in 25% extending the operation to different commercial

chains like Adonis, Mourelatos, Loblaw’s, Provigo, Sobeys and Inter-Marche in

the city of Montreal, Qc. Canada.

• I increased the yield of purchases in a 15% proposing and executing a

successful sales strategy.

• I fortified the strategic plan of the company by means of permanently

monitoring the competitions activity.

SWEET VALUE IMPORTS INC. – Montreal, Canada

June 1999 to February

2002 Head of the Department of Purchases, Sales and Trade Head of Own Brand.

Own Person in charge of the development of personal brand, including the

product and packing of brands such as Prima and Sweet Value for Canada;

ordered the product and head of management and inventories; in charge of the

negotiation with national and International suppliers; in charge of the permanent

monitoring of the activity of the competition, and the handling of the commercial

strategies to locate the product in the market.

• I increased in a 33% the participation of the company in the market of Montreal,

Canada during 2000 and 2001.

• I got new suppliers for the company for the Colombian and Canadian market

with origins in the USA, Brazil, Chile, Argentina, Spain and France.

• I identified opportunities for the development of the portfolio.

REPRESENTACIONES SF / COMERCIALIZADORA SF / GAD

CO PRODUCE (Multinational in Colombia dedicated to the Import/Export of Fresh

Fruit) August 1996 - May 1999 Assistant of Trade and sales, Ordered of Purchases

and Imports.

Person in charge of the sales at a national level in the fruit and vegetable

departments, supply chain and distribution manager for the Carulla and Ley

stores nationwide, responsible of maintaining sales and controller of purchasing

as well as overseeing the import process from Canada, USA and Chile.

• I managed to reduce to the costs of distribution in 20% when establishing

agreements with transporting companies.

• I increased the sales in 10% per month by means of the successfully handling

the commercial relations and activities with main chain stores and creating a

sense of loyalty to the company.

•I elaborated a cost format which diminished the countable errors and increased

the profit margin.

ACADEMIC FORMATION

International Business Administrator with emphasis in Finance and Business.

University of Concord - Montreal, Qc. Canada June 2003

Business Administration with emphasis in Trade and Sales. Dawson College -

Montreal, Qc. Canada June 2000

COURSES AND SEMINARIES

Attendance to the Canton Fair on technological products and home products in

Guangzhou, China. April 2006.

Certificate of attendance to the Trade Conference of Perishable Products organized by

FEDEFRUTA in Santiago, Chile. February 2005.

Certificate of attendance to the Seminary of Selection and Perishable Product Purchase

given by the Produce Management Association - PMA, Orange County, CA USA.

October 2002.

Certificate of attendance to the Seminary in Management of sales given by the

Produce Management Association - PMA, Houston, TX. USA. October 2001.

Certificate of attendance to the Seminary in Category Management given by the

Produce Management Association - PMA, Anaheim, CA. USA. October 2000.

OTHERS

English 100%

Spanish 100%

International recognition in 2006 in which I received an award handed out by the

Perishable Product Industry - PMA (Produce Marketing Association) and Produce

Business Magazine, for my commercial performance in international trade of perishable

fruits and vegetables. This prize was only given to 40 people among 400.000

candidates in the world and was published in the Produce Business Magazine the

40 UNDER 40 special issue; you can follow the link for more information http://

www.producebusiness.com/Attachments/606-leaders.pdf

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