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Creative Manager

Location:
OR, 97267
Salary:
50,000
Posted:
July 29, 2009

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Resume:

Kris K. Iverson

**** ** ***** **., *********, OR 97267 • 503-***-****503-***-**** cell

Experienced Creative Manager with a diverse background in design, project management and research within many different industries. A proven track record of developing and implementing strong creative design that results in strong brand awareness, market penetration and product awareness.

 Creative and Art Direction  Graphic Art Design  Computer Graphics  Video Production

 Photography  Illustration  Digital Prepress  Multimedia

Professional Experience:

Purdy

Creative Manager 2004 - 2009

Managed the Creative Services department doing all the art direction, photography, package design, web site design, and training videos along with private label work for sister company.

Developed a new product mixture, designed the packaging and display for a national warehouse chain that led to a million dollar load in and continuing revenues of 1.6 million a year.

Redesigned the Purdy brand and packaging to a common look and feel with resulted in a 10% increase in brand awareness of all Purdy products. Implemented a brand architectural design layout for all packaging, materials, and sales ads for internal and external customers.

Produced two painting DVDs to be a value-added item to product line. Shot, produced, edited, and developed painting tips from beginning to end. Increased sales of products in major home improvement stores by 16%.

Revised ad looks and content to give them a more consistent, professional, high end feel, appealing to both the professional and DIY'er customer.

West Coast Bank

Senior Graphic Designer 1999 - 2004

Designed packaging, Web site, posters, brochures and statement stuffers. Developed newspaper and magazine publication ads and all internal print media. Maintained marketing budget and graphic computers.

Organized the creative service teams marketing jobs and assignments of a three person crew. Developed a tracking system so that at any time one could pick up on where the others had left off.

Instituted a new bank statement design and layout with the help of the Treasury Management division, which saved the bank over $356,000 a year by combining all accounts on one form.

Developed a POP campaign for the launch of online banking and bill pay system for the bank. Over 40% of current customers enrolled within the one-month campaign.

Standardized types, layout and colors for all advertisements for internal and external

banking use.

ThrustMaster Inc.

Graphic Designer 1997 - 1998

Designed packaging, logos, stickers, Web pages, user guides, all advertising, cross promotions between companies and software interface images and layouts for PC gaming peripherals.

Updated overall look of new Top Gun joystick, working with Paramount Pictures to cross brand products. New design lead to a 20% increase in sales of the Top Gun brand.

Collaborated and designed packaging with Nintendo USA to cross brand a new line of controllers using digital and analog technology. Resulted in the number three Nintendo controller.

Assisted programmers in developing the user interface for software drivers and demos of the product line.

Freelance Work:

Capri ~ Iverson Reporting

Corporate Identity 2007 – Present

P-Line

Package Design and Sell Sheets 1999-Present

Toyota Motorsports

Kid Challenge - Media & Box Design 1998-1999

Nike Inc.

Soccerball Design 1998-1999

Princess Cruise Lines

Magazine Ads 1996-1998

Education:

Arizona State University - Bachelor of Fine Arts 1995

Collins College - Associate of Arts 1993

Certifications:

Portland Community College - Multimedia Certificate

Computer Programs:

Illustrator, Photoshop, Acrobat, InDesign, QuarkXPress, FreeHand, Microsoft Office, Dreamweaver, Flash, Director, Final Cut Pro, DVD Studio Pro, Maya



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