Sr. Search Engine Optimization

Sandeep Bhojani

Address: C ***, Bansuri, Sector 1, Vasant Nagari, Vasai (E) Dist. Thane 401 205

Mobile: 981**-*****

Residence: 95-250-****-*** (local call from Mumbai)

Email: lbkc2o@r.postjobfree.com

Date of Birth: 18th March’85

PROFILE

• Master’s qualifications in Commerce.

• Hands on experience in IT, Accounting, Sales, Marketing and Customer Service

• Efficient working and learning in new environments and inspiring to do best in everything

• Team player, Effective communication and Time Management

CAREER OBJECTIVE

Seeking a challenging and rewarding position, which utilises my skills, knowledge enabling ongoing education and where sense of achievement is fulfilled.

SUMMARY OF SKILLS AND ABILITIES

• Effective verbal and written communication, and public speaking experience

• Excellent Work Management, Customer Service and Interpersonal skills

• Team player, ability to work under pressure and with minimum supervision

• Ability to monitor, support and guide

• Organised and conducted meetings and facilitated various events

• Artistic ability, Creative attitude

• Worked with diverse age groups - professionals, parents, students and children

EDUCATION

Software Engineering (GNIIT)

NIIT Institute Pvt. Ltd.

The course aims to prepare students for the software engineering profession covering the most prevalent and latest technologies available in the industry.

Major subjects Semester 1 - Basics of Information Technology, Operation System Architecture, Hardware systems, MS Office products, Web technology, Implementing Relational Databases using MS-SQL, Object-oriented Programming using C++, ISAS Seminar & Effective Communication on “Information and Information Systems ”

Major subjects Semester 2 - Fundamentals of Java-J2SE Applets, Controls, Threads, Garbage Collection etc., Software Development Life Cycle Defining Systems, Analyzing, Information Systems, Phases of SDLC, Waterfall method, Evolutionary method etc., Developing Web Applications using J2EE Beans, JDBC, RMI, JSP, Servlets, EJB etc., Advanced Programming, ISAS Seminar & Effective Communication on “E-Business Solutions”, Project on Java, A website of Music Company which is updated daily for new releases.

Major subjects Semester 3 - Object-oriented Programming using C #, Windows Applications using Visual Studio.Net, Graphical User Interface (GUI) Development using .NET, Data Structures and Algorithms, eXtensible Markup Language (XML), Advanced Database Applications using ADO.NET and XML.

Major subjects Semester 4 - OOAD using UML, Developing Web Applications using ASP.net, Performance tunning.

Master of Commerce Part II (2007)

Mumbai University

Major subjects: Research Methodology, Organisational Behaviour, International Marketing

and Entrepreneurial Management.

Master of Commerce Part I (2006)

Mumbai University

Major subjects: Business Policies and Strategic Management, Economics of global trade and Finance, Human Resource Management and Marketing Strategies and Plans.

Bachelor of Commerce - (2005)

64.22% Chinai College, Mumbai University

Major subjects: Economics, Financial Accounting, Marketing and Secretarial Practice, Cost Accounting, Business Management, Auditing, Taxation and Computers

Academic achievements:

• Top score in the batch in Economics and Accountancy during 2nd year

• Marketing project on Online Share Trading for ICICI Bank

H.S.C (March 2002)

70.17 % Mumbai University (Chinai College of Commerce and Economics.)

S.S.C (March 2000)

67.33 % J.B.Ludhani High School (English Med.)

Diploma in Computer Operating

BIIT Academy, Malad, Mumbai

Main subjects: MS Office - Word, Excel (spreadsheets), PowerPoint (presentations), Internet skills - Web and Emails (send and retrieve information using browsers), Desktop publishing, Operating Accounting applications, Multimedia applications

Academic achievements:

• Acquired all the basic functional computerised accounting skills in less than expected period of time

EMPLOYMENT HISTORY

Sr. SEO Executive (Mar 2009 – Till Date)

Transparent Value Pvt. Ltd., Malad

Transparent Value is an Asset Management and Financial Information services company which in partnership with Dow Jones publishes Dow Jones RBP Indexes. The company offers a suite of decision support tool based on proprietor RBP methodology to investors.

Duties:

• Analysing the website architecture for optimizing the site as per Major search Engines..

• Monitor Track and Report on search metrics and trend analysis

• Provide SEO recommendations for optimizing a website as per major Search engines.

• Interact with editor and web development team to optimize landing pages for Search Engine Marketing.

• Keyword Research and Analysis for Meta Tags and H1 tags for On-page Optimization of important web pages.

• Performing Web analytics to ascertain the measurement of visitors’ behaviour to a website or web application.

Other Technical Specifications:

• SEO Technical analysis and evaluation

• Key phrase research

• META Tag optimization

• Internal link optimization

• Directory submissions and revisions

• Implementing Back Link Strategy for website

• Social Media Optimization and Blog Submissions, Forum Submissions and Article submissions

• Performance measurement of website using various analytical tools like Google Analytics, StatCounter, Webstats etc

• Stay up to date on the latest industry developments

SEO Executive (May 2006 – Feb 2009)

Netramind Technologies Pvt. Ltd., Andheri

Netramind is a company that empowers companies to create profitable professional services practice in the areas of natural search engine marketing and PPC - paid campaign management.

Duties:

• Link-Building to get client website higher up the search engines establishing competitive position in the online marketplace

• Analysing webpage's keywords for client website to determine what keywords have more occurrences on web page. This is then to rewrite the content of web pages by focusing on the words which are more likely to attract visitors from search engines

• Performing Web analytics using various analytical tools like Google Analytics, Omniture, Webstats etc to ascertain the measurement of visitors’ behaviour to a website or web application.

• Social media Optimization through Social Bookmarking Sites, Blog submissions, Forum Submissions, Yahoo & WIKI Answers.

• Keyword Research and Analysis for Meta Tags and H1 tags for On-page Optimization of important web pages.

• Analysing and reporting of the Pay Per Click Campaigns.

• Analysing the website architecture for the site optimisation.

• Tag Recommendation for on-page site optimization.

Accountant/ Customer Service Officer (July 2005 – April 2006)

Techlink Devices Pvt Ltd, Mumbai

Techlink Devices Pvt. Ltd is a global consulting, IT Solutions and services provider servicing many esteemed customers in the Banking & Financial Services, Manufacturing, Retail, Energy & Utilities, Education, Media & Entertainment, Insurance and General Services Domains.

Duties:

• Maintaining day to day accounting work of the office

• Issuing and deposits of cheques, bank reconciliation, petty cash and maintaining payroll

• Update of purchase and sales invoices and maintaining client correspondence

• Handling Accounting activities on Computerised Accounting Systems

Executive Accountant (January 2005 – June 2005)

DP Computers Pvt Ltd, Vasai

Duties:

• Maintaining client profiles and day to day accounting of Housing Societies, Income Tax filing and Auditing

• Using Excel for creating and working on spreadsheets, and Word and PowerPoint

• Working on Computerised Accounting Systems

Sales Representative/ Executive (April 2004 – June 2004)

Direct.com – ICICI Bank Online Share Trading, Mumbai

ICICI Bank is India's second-largest bank, which offers a wide range of banking products and financial services to corporate and retail customers in the areas of investment banking, life and non-life insurance, venture capital and asset management.

Duties:

• Working in a sales team to maintain sales for ICICI Online Share Trading package/ services

• Scheduling Customer meetings, appointments and coordinating them

• Assisting in handling customer enquiries and sales related matters

• Drafting of weekly and monthly sales reports

• Interacting with ICICI Helpdesk, Tech Support and Online Share Trading Team

EXTRA CURRICULAR ACTIVITIES

• Active Member - Youth Committee at community and social organizations

• Member of Cricket team at School, College and Residential Society

• Participated in Annual gatherings at Community festivals and School functions

• Have interest in Badminton, Chess and other adventurous sports

AWARDS

• Meritous Perfomance in National Aptitude IT Aptitude Test.

• Best Employee of the Month award for the month of November 2007

• Outstanding Achievement award in Final Year Marketing project at College

• Best Dancer in Navratri festival of Housing Society (2001 & 2002)

• Outstanding Achiever award in High School and Winner of college competitions.

HOBBIES - Learning new skills, Interacting, Net surfing, Music, Singing, Travelling and Movies

Contact this candidate