Le Baron Fitz
*** ******* ** . ************, **. 28540 Phone: 954-***-**** ************@*****.***
Marketing Experience
Recruitment Manager responsible for the marketing management aspect of branding and making the public aware of our in-house recruitment brand and sourcing metrics. Consistently challenged on a monthly basis for creating fiscally effective applicant tracking tools.
Collaborative Expert in the, conceptual and content development of market-driven sales collateral. Proven ability to drive record-high marketing campaign response-rates and execute successful product launches.
Skills
Marketing Strategies & Campaigns
Corporate Communications
Creative Team Leadership
Product Positioning & Branding
Networking
Content Development for Social Media
Full Life Cycle Recruitment Focus Group & Market Research
Development of Interview questions based on job task
Sales Collateral & Support
Public & Media Relations
New Product Launch
Extensive use and knowledge of ATS Taleo
Professional Summary
ALORICA INC – Plantation, FL
Outsourced Call Center representing Fortune 500 companies
Talent Acquisition Manager, 2005 to 2012
Responsible for managing and directing the recruitment process for a 800 seat local call center.
Selected Accomplishments:
Developed and launched hiring and interview process which identified the most qualified candidates that were uniquely qualified to do the job and exceed the clients expectation. This process reduced employee turnover from 24% down to 8% far exceeding other sites recruiting for the same client. This in turn created increased business opportunities in Jacksonville, NC.
Performed ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of economic down turn and to track data on a quarterly basis.
Produced in house media presentation that demonstrated key marketing analytics and demographics for use in sales presentations. Efforts were credited as instrumental in planning of recruiting ramp-ups by establishing bench-marks to ensure companies success.
Leveraged strengths in cost-effective marketing management and vendor negotiations to end each year an average of 15% under-budget (without compromising business growth goals).
Extensively Utilized the various forms of Social Media to include Twitter, Facebook, LinkedIn and various job advertisement boards to reach a constantly changing demography.
Completed various studies to gauge the responsiveness of advertisement to ensure that advertising budget was best being utilized in those areas that generated the most qualified applicants. Based on those results we were able to conclude that certain traditional methods were no longer relevant to marketing trends today.
Developed in house surveys, participants included existing employees to increase employee referral bonus program. Information gathered created a profile of the employees based on Average Performers to Top Performers. Study revealed from reading tendencies to shopping habits and how they related to our Top Performers and Average performers. Due to this survey a portion of the advertisement budget was re-directed to reach those potential hires.
APPLEONE – Pompano Beach, FL
Full-service staffing, marketing agency
Account Executive, 2004 to /2005
Selected Accomplishments:
Expanded client base by 40% in 90 days by consistently delivering goal-surpassing marketing results and ensuring complete client satisfaction.
Managed the duties of Marketing Manager, Account Executive and Receivables Manager by writing job descriptions, advertising, posting jobs with various media formats. Works both warm markets and making calls into cold markets.
Closed new accounts as part of my business development plan, including the opening of previously avoided call center business.
Earned service commendation from Regional manager for setting the pace among the team and assisting in office over delivering in the South Eastern region.
USAFH – Columbus AFB, MS.
Base Hospital, NCOIC Hospital Patient Relations/Hospital Media Spokesperson
NCOIC Patient Relations, 1982 to 1990
Advanced through a series of military promotions to the rank of NCOIC of Patient Relation, culminating in oversight of group that consisted of Outpatient Records, Inpatient Records and Patient Administration.
Selected Accomplishments:
Co-authored Health Care Initiative Finders Program. This was an initiative that Brokered Medical Services for the base hospital due to the reduction in force of base personnel in the late 80’s
Hospital Media Spokesperson for all newly assigned base personnel to include both military and civilian
Reduced Base outside referrals by 60% in the initial stages of the Brokered Medical Services.
Recognized Command Wide for work on Health Care Initiative Finders Program and rendered a Citation for the successful completion of the program.
Education
FLORIDA METROPOLITAN UNIVERSITY – Orlando, FL.
Bachelor of Business Administration, 1996
References Available Upon Request