Patricia A. Deckard
**** **** ****** ** *****: ******@*******.***
St. Johns, FL 32259 Telephone/Home: 904-***-****
Telephone/Cell: 619-***-****
Career Summary
Corporate Marketing Sales Executive
Increasing Bottom-Line Profitability through Marketing and Sales Strategies
Accomplished executive with a proven ability to develop and implement marketing strategies that support business and financial objectives. Has led key initiatives that increased budgets in both corporate and non profit organizations Experienced professional with planning and organizational skills that balance work, team support and ad-hoc responsibilities in a timely and professional manner.
Respected leader, able to build highly motivated management teams focused on achieving revenue goals. Keep up-to-date with changes in the industry through continuing professional development (earned an MA in Organizational Management with concentration in global urban leadership).
Areas of Expertise
• Social marketing advertising
• Strategic Event Implementation
• Financial fundraising through sponsorship procurement
• Strong ability to foster teamwork
• SWOT evaluation with tactical executions
Education
MA, Organizational Management with a concentration in Global Urban Leadership
Ashford University, Clinton, IA
BA, Communications
Seton Hall University, South Orange, NJ
Patricia Deckard Page 2
Experience
Team Pegine
Marketing Liaison
Develop all cold/warm calls and phone conferences into speaker bookings and
business. The initial contact and organizer between the speaker and her contracted
companies. Create the speaker event and execute all marketing material sales.
TD Marketing
Marketing Executive
Initiate marketing strategies within contracted companies to create higher revenues. Develop their social marketing and implement events for fundraising. Create increased revenue through sponsorship procurement. The current companies contracted have increased their financial standings and community standings through event creation.
Ashford University
Military Enrollment Recruiter
Launched the military recruitment of students and executed through the enrollment
process at the University. All recruitment execution of students was done in call center
environment.
Geico Insurance
Insurance Agent
Implemented and created events within sales teams to keep an active and motivated sales floor while quoting car insurance. Strong closer in a call center environment.
The Intelligencer Record
District Sales Manager
Selected to manage a newly created sales territory in the circulation department at the largest local newspaper. Directed a staff of 40 sales and delivery associates. Provided training, collections, and customer service to both clients and associates. Resolved all customer service issues within territory. Implemented all financial billing within the district. Established new sales and increased existing sales accounts and customer activity to generate more financial gain for the territory through creative promotions and marketing.
Marriott International
North East Reservation Center/ Group Sales
Generated and created sales for over 150 Marriott hotels. Interviewed and trained new reservation agents. Demonstrated top sales selling 15% over the sales goal quarterly. A member of the only sales team to exceed the goals of the center as a team, and break the earning potential in bonuses for six months straight. Selected as 1 of 6 sales team members out of 250 to travel with the General Sales Manager to Boston to present at the regional sales meeting.