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Sales Manager

Location:
Carmichael, CA, 95833
Salary:
60-65k
Posted:
April 14, 2011

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Resume:

**** ******* *** • SACRAMENTO, CA *****

PHONE 916-***-**** • E-MAIL *******@*****.***

NANCY JONES

OBJECTIVE

Highly motivated and innovative self-starter with a strong work ethic and an innate ability to learn new concepts quickly. Results-oriented and visionary leader with proven success in regional and national marketing & branding. Possesses a unique ability to perform above standards in both analytical and creative roles. Focused, adaptable marketing professional with polished communication, presentation, negotiation, and relationship-building skills.

EDUCATION

KAPLAN University, Sacramento Bachelor of Science – Health & Management, Graduated 2002

UC Davis Extension, Sacramento Marketing Certificate Program and Public Relations courses, Completed 2004

MTI, Davis Health, and Anatomy Completed 2008

WORK EXPERIENCE

Dec 1999 – April 2010 Raley’s Corporate Office West Sacramento, CA

Marketing Manager

• Responsible for conducting thorough analysis of consumer survey data and devise successful marketing strategies for low-performing stores.

• Negotiate, develop, analyze and implement all major marketing request and proposals

• Develop annual marketing plan for Pharmacy , Health and Wellness Department.

• Negotiate, developed, plan and execute events, promotions, ticket sales and contest for sponsorships and vendor partnerships for 135 retail locations: Sacramento Kings, River Cats, Celebrity Golf Tournament, Race for the Cure, Grape Escape, Garlic Festival, Napa Mustard Festival and Best of Sac.

• Negotiate, developed, plan and execute events and promotions for in-store sales program: Aisle 1 Fuel Stations, Ecart, online shopping, Pharmacy and Wellness, Peet’s Coffee and Tea and Java City.

• Managed marketing P&L budget.

• Develop and implement marketing strategies to increase sales at stores impacted by competition.

• Managed social media: Twitter and Facebook. Managed posting, comments and tweets.

• Managed outreach programs: KCRA Back to School supplies, PBS Kids Program and K-9 Police

• Analyze weekly promotional sales data and prepare reports for Sr. Vice Presidents of Sales and Merchandising and Operations, Chief Marketing Officer, District Sales Manager and Store Directors.

Information Technology – EA to CIO

• Build and maintain database for project scheduling and new store design

• Execute and manage in-store IT promotions; WIFI, Muzak and POS

• Manage WAN and LAN WIFI in-store project

COMPUTER SKILLS

Highly proficient in: Word, Excel, Power Point, Outlook and Visio, Windows Operating System.

Basic Skills in: Access, Mac OSX and Photoshop.



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