Professional Sales Representative

CHRISTOPHER D. CUGINI

**** ********** ***** • Williamstown, New Jersey 08094

856-***-**** • ********************@*****.***

REGIONAL SALES MANAGER ~ DISTRICT SALES MANAGER

Dynamic and performance-driven sales leader with a 20+ year record of exceeding established sales expectations while driving revenues and profits to new heights within highly competitive industrial equipment, material handling, and electrical service/power markets. Proven ability to build and expand multimillion dollar territories through highly effective account development/management, outside sales strategies, prospecting, lead generation and aggressive pursuit of new business opportunities.

• Strong in consultative sales, customer needs identification, proposal preparation, formal presentations before decision-makers, closing, follow-throughs and client advocacy.

• Employ a motivating and empowering leadership technique to build high-performance teams committed to exceeding targets and establishing credibility with clients.

Sales & Territory Management • Account Development & Management • Consultative Sales

B2B Sales • Direct Sales • Sales Presentations • Bid & Proposal Development • Networking

Client Relationship Management • Solutions Selling • Negotiations • Staff Recruitment & Training

PROFESSIONAL EXPERIENCE

AQUARIUS SUPPLY, INC., Hawthorne, New Jersey • 2009-2011

Sales of Irrigation, Low Voltage Lighting, Ponds and Drainage to contractors; 70 employees.

Regional Sales Manager

Recruited to build and manage new branch and territory with focus on introducing new profit centers for customers, including expansion into new products and service sales. Conducted staff and customer sales training. Developed and administered top dollar accounts, providing all aspects of account management, client care and service. Delivered comprehensive proposals and sales presentations, negotiated price adjustments, and skillfully aligned corporate products with customer needs.

Key Successes:

• Credited with developing $4 million territory, growing new branch from $300,000 loss to profitability in less than 18 months.

• Fueled 25% annual sales increase in each territory.

• Propelled revenues and captured superior levels of customer satisfaction through skillful one-to-one marketing, follow-up support, and product education.

• Maintained top communication with new/existing account holders to ensure business retention and revenue growth.

CLINGER CORPORATION, Concordville, Pennsylvania • 2008-2009

Electrical Contractor; sells electrical services to large industrial accounts; 50 employees.

Industrial Sales Manager

Tapped to establish and launch new division, territory, and product line, skillfully coordinating sales of electrical testing services while simultaneously prospecting new business opportunities for corporate wide service offerings. Cultivated corporate awareness and strategic relationships to elevate sales and drive achievement of territory growth objectives.

Key Successes:

• Propelled new division and product line from zero to profitability within 11 months.

• Built $1.5 million territory from ground up, successfully positioning company for future revenue growth and market expansion.

CHRISTOPHER D. CUGINI • Page 2 • ********************@*****.***

KOHLER POWER SYSTEMS, Kohler, Wisconsin • 2006-2007

Manufacturer of stand by generators and transfers switches sold by authorized distributors.

Area Sales Manager

Defined and directed channel sales strategies targeting 5 distributors in 5 states. Delivered strategic planning, leadership development, and sales coaching expertise for distributor sales force. Established territory sales vision, capitalizing on growth opportunities through strategic analysis, industry expertise, and sound business instincts.

Key Successes:

• Built and maintained $32 million territory.

• Mentored and coached distributors, enabling over-achievement of Kohler revenue goals by 20%.

MODERN EQUIPMENT SALES & RENTALS, Conshohocken, Pennsylvania • 2005-2006

Sales and rental of HVAC and power generation equipment; 250 employees.

Industrial Sales Specialist

Developed and launched start-up territory and division, serving as a key contributor to top revenue generation and boosting profits through prospecting, lead generation, and highly effective consultative sales. Achieved top ranking among competitors, consistently exceeding established sales quotas for equipment sales and rental services.

Key Successes:

• Acknowledged for generating $1.5 million sales in 1 year, leveraging extensive network of industry contacts to create new revenue streams.

• Forged strategic alliances with maintenance staff of major corporate accounts, increasing sales by skillfully marketing both rental equipment and temporary power solutions.

GENERAL ELECTRIC, Atlanta, Georgia • 2000-2005

Division sales of temporary power and HVAC solutions.

Sales Manager

Generated strategic plans to elevate sales and organizational performance including development of sales vision, short-/long-term strategic planning, forecasting,and team building strategies. Developed and presented high impact proposals and presentations to large corporate accounts and utilities. Dominated sales negotiations and favorably positioned sales closing against competition, consistently exceeding established sales quotas and corporate expectations.

Key Successes:

• Generated $1 million+ sales during Hurricane Irene, utilizing business to business contacts.

• Grew existing sales territory from $500,000 to $1.2 million in 9 months while building and expanding new territory to $1.5 million sales in 18 months.

• Earned reputation as top performer, producing 15% year over year sales increase every year.

• Recognized for launching new division consistently exceeding $3 million annual sales.

Earlier career history includes roles as Sales Manager & Sales Representative for Rapid Lift Service Company, Sales Representative for Vermeer North Atlantic Sales & Service, and Sales Representative for Material Handling Supply Inc.

EDUCATION & TRAINING

Bachelor of Science, Accounting, Saint Francis University, Loretto, Pennsylvania

Professional Selling Skills, Achieve Global • Six Sigma,, General Electric Green Belt Certification

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