Marketing Communications Writer

Resume Summary

Self-motivated, deadline-oriented professional committed to pursuing a successful career as an independent communications expert. A creative problem solver with a keen eye on detail combined with a lifelong interest in writing with extensive education and experience.

Key Skills

Writing: Professional writer with experience in magazine, newspaper, and business writing

Editing: Editor of six event-based city guides, various corporate and business material (including case studies, websites, corporate profile and brochures) and two organizational newsletters. Well-versed with copy editing, content editing, and proofreading

Business and Corporate Writing: Developer, writer, editor and designer of a wide range of business materials, including brochures, newsletters, proposals, case studies and capability documents

Internet, HTML, and Desktop Publishing: Familiar with HTML, SharePoint. Familiar with several desktop publishing programs for both electronic and print publishing, including Quark, InDesign, PageMaker

Qualifications Summary

• Bachelor of Arts in English

• Seven years of professional writing experience

• Published in national and international publications

• Expert topics include product reviews, blogs, careers, gadgets and gizmos

• Access to high-speed Internet and a variety of technology and tools, ideal for telecommuting

Work History

2009 – Present

Full-time Freelance Writer

Content creation & consulting firm: Writing, editing & content planning services for corporates, students and online & offline media.

PR & event-management firm: Results-driven announcement writing covered by internationally renowned media, social media release, handled media relations and invitations.

Start-up: Collaborated with a web designer to create Web2.0 website. Developed social media marketing strategy, leveraging the business, media and public profile of client for clout in the cluttered marketplace.

2008 – 2009

Marketing Communications at Essar Engineering Services Limited

Made certain that the company's perspective is represented in the media and employees are well-informed about the company's emergence.

Duties included developing marketing collaterals, enewsletters, brochures, sales literature, posters, prospecting letters, reputation marketing strategies, writing and editing, and employee engagement including communication strategy, key messages, employee-leadership meetings, corporate announcements, and employee-communication training sessions.

2007 – 2008

Corporate Communications at Iteamic Pvt Ltd (now Ciber)

Created marketing collaterals and developed email campaigns, in-house magazines and published newsletters. Maintained internal portal and corporate website. Online Marketing assignment included website revamping and brand positioning, Search Engine Optimization, developing stories and press releases & creating online presence in relevant forums.

2005 – 2008

Content Manager at Explocity Pvt Ltd

Edited internationally distributed city-guide. Wrote sidebars, researched articles, conducted interviews and brainstormed story ideas. Learned how to cater article ideas to a geographically specific audience.

2003 – 2005

Client Servicing at RMG Connect

Worked closely with clients and recommended solutions to meet marketing and customer-loyalty challenges. Independently handled 2 successful nationwide promotions which involved ground level activities

Internships

YoungBuzz

India's premier organization in career counselling and manpower development Content Writer

• Researched and provided students information about career choices assisting them to make an informed decision.

• Content writing and resource development for the website youngbuzz.com.

Times of India – Response Edit

• Edited stories submitted by correspondents and worked on layout of pages for bi-weekly supplement Dombivli-Kalyan Plus

• Interviewed people, and covered events relevant to that locality

• Co-ordinated for a reader’s meet and gathered responses from them on editorial mix in the supplement

Education

• Post Graduate Diploma in Communication and Media Development from SNDT University, Mumbai, India - 2003

• Graduate Degree, Bachelor of Arts, majoring in English literature from Mumbai University, Mumbai, India - 2002

Other Skills

• Internet and Office Tools including Word, Excel & PowerPoint

• Desktop publishing programs for both electronic and print publishing, including Quark and Page-Maker

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