Sales Manager
Resume:
Curriculum Vitae
Priya Mistry
Calgary, Alberta
Home: 403-***-****
Mobile: 780-***-****
***********.**@*****.***
http://nz.linkedin.com./in/priyamistry1
Career Profile
A tertiary qualified Marketing Professional with a proven career of successfully delivering campaigns within the telecommunications retail sector. I develop powerful marketing communications by analysing, designing and implementing sales incentives, tools and collateral that engage, motivate and challenge the sales force to achieve desired results. My goal is leverage my expertise to deliver tangible value within the retail or services sector.
Key Competencies
Brand Management:
• Trade Marketing Expertise
Develops promotional material for retail consumer stores (including print and digital) to ensure the salesforce have the strongest selling tips, tools and collateral for products, services and promotions
• Incentives Management
Manages all aspects of sales incentive/loyalty programmes (design, development and implementation) and consistently delivers results
• Relationship Building
Develops successful relationships with marketing and design agencies, suppliers and stakeholders to deliver to KPI’s
• Strategy & Planning
Develops strategic initiatives that enable channels to maximise sales through promotional activity aligned to business objectives.
Tertiary Qualifications
University of Auckland 2002 - 2005
Bachelor of Commerce
• Double Major – Marketing & Accounting
• Minor – Management Studies
Career Summary
Telecom NZ Channel Communications Manager Jul 2010 – Aug 2012
Telecom NZ Assistant Brand Manager Jan 2010 – Jun 2010
Telecom NZ Sales Cycle Planning Manager Jan 2008 – Jan 2010
BDO Spicers Audit Assistant Jul 2007 – Dec 2007
Southern Cross Healthcare Sales & Marketing Administrator Jul 2006 – Jun 2007
Career History
Telecom New Zealand Ltd Jan 2008 – Aug 2012
Channel Communications Manager Jul 2010 – Aug 2012
(Channel Marketing Team)
Responsibilities:
• Communications – Deliver effective and powerful communications into the salesforce
• Campaign Incentives – Build and implement successful Reward & recognition programmes for each sales channel, ensuring effectiveness through EBIT and ROI
• Trade Marketing - Develop and deliver promotional material into the consumer stores (including print and digital) to ensure the salesforce have the strongest selling tips for products, services and promotions
Key Achievements:
• Provided purpose and priority to all communications by designing and implementing a new internal communications framework for the sales channels using a range of media (digital and print) to address gaps and future needs.
• Designed and delivered a 20% cost savings initiative ($220K) within the Incentives budget to reduce costs and assist the wider Sales team to achieve EBIT targets by analysing costs and services of suppliers and in-sourcing marketing and communications by utilising spare capacity internally.
Assistant Brand Manager Jan – Jun 2010
(Brand & Marketing Team)
6 Month Secondment
Responsibilities:
• Provide guidance and approval across a wide range of brand related activity for internal projects such as internal comms, HR Wellness Programme collateral, retail stores redesign and branded merchandise
• Provide brand support for product launches, marketing promotions and sponsorship activities
• Maintain close relationships with design agencies, suppliers and internal stakeholders
Key Achievements:
• Delivered a successful nationwide roadshow – ‘Spark It Up’ with the objective of reinvigorating the sales force to re-establish customer confidence following a series of network outages. The Roadshow was a success as staff were educated and inspired through compelling presentations. It was also delivered within a short time frame and within budget.
• Telecom Award (Being Your Best -BYB) for the successful management of the Spark it Up Roadshow. Awarded in June 2010.
Sales Cycle Planning Manager Jan 2008 – Jan 2010
(Channel Operations & Planning Team)
Responsibilities:
• Work closely with the marketing teams to integrate all marketing and retail activity into the Sales Cycle plan and present to the Sales Management teams on a monthly basis
• Event Management of the Channel Summit Conference
• Deliver weekly and monthly sales reporting and marketing campaign analysis for the ME Channel (Medium Enterprise Client Managers)
Key Achievements:
• Delivered more robust and accurate sales results to the management teams through the design and implementation of a new reporting framework for the ME Business Channel.
• Enabled managers to drive a faster uptake of marketing initiatives through the initiation of a Channel Summit Conference, which because of its success became a quarterly event.
• Ensured the ME Business Channel commission structure was delivered for the new financial year by taking an acting capacity of the vacant Commercial Analyst role and designing and implementing sales targets and commission plan for the channel.
• Telecom Award (Being Your Best - BYB) for the design and delivery of the ME Channel targets and commission plan in the absence of Commercial Analyst. Awarded in October 2008.
BDO Spicers Jul – Dec 2007
Audit Assistant (Graduate Programme)
Responsibilities:
• Provide financial analysis and assess systems and processes as part of the audit service for small to medium sized companies and schools
• Continual training on accounting methods and regulations
Southern Cross Healthcare Jul 2006 – Jun 2007
Sales & Marketing Administrator
Responsibilities:
• Provide support to the Consumer and SME Sales and Marketing teams
• Assist with monthly sales reporting and campaign analysis
• Assist with marketing projects – specifically with the Broker Loyalty Programme, Internal Comms posters, Christmas Activity and promotional collateral
Jobs held during College & University
Jucy Car Rentals - Customer Services Nov 2004 – Jun 2006
Ellerslie Events Centre - Waitressing Dec 1997 – Oct 2004
Skills – Computer Proficiency
• Microsoft Office (Word, Excel, PowerPoint)
• Adobe Suite (Photoshop, Illustrator)
• Salesforce CRM System
Additional Information
• Qualified First Aider
• Full NZ Drivers Licence
• Referees available on request
Interests/Hobbies
• Travelling & the outdoors
• Sports (playing netball, watching cricket & rugby)
• Art & Photography
Contact this candidate