Sales Marketing

ERIN E SCHARLER

**** **** ******, # 24-330-***-****

Lakewood, Ohio 44107 ************@*****.***

PROFESSIONAL SUMMARY

Marketing Professional with nearly a decade of experience seeking a leadership role in Marketing Communications, Advertising or Event Planning. Highly assertive and energetic individual possessing exceptional verbal and written communication skills, as well as advanced technical skills with programs including Adobe InDesign, Photoshop and Illustrator CS5. Highly organized, efficient and productive team member with impeccable attention to detail. Pursuing master’s degree in International Management.

PROFESSIONAL EXPERIENCE

SHERWIN-WILLIAMS, Cleveland, Ohio 2010-2011

Marketing Specialist

• Management and support of catalog builder tool to support marketing needs for sales representatives and facility managers

• Created and updated promotional materials including product introductions, brochures and other sales tools for Sherwin-Williams and Becker Acroma brands to increase brand identity across domestic and international vendors and distributors

• Established promotional materials communication process enabling a quicker and more efficient method to track progress of various projects

• Leadership role in housing and registration for 6000 attendees including travel, hotel accommodations, meeting registration and on-site management for annual global sales meeting

• Supported marketing team in all areas of planning, reviewing, editing presentation development to ensure successful sales meeting

BANK OF AMERICA, Cleveland, Ohio 2009-2010

Sales Associate I

• Served variety of customers needs while building rapport and promoted Bank of America’s personal credit card services for retail purchases

• Solicited variety of products and services for personal credit card based after careful review of customers profile

• Maintained industry and company knowledge successfully completing monthly industry tests

ERIN SCHARLER PAGE TWO

AMERICAN GREETINGS, Cleveland, Ohio 2007-2008

Marketing Analyst

• Identified quantitative data from past and present holiday sales reports to gain useful qualitative information for the annual marketing plan presentation

• Gathered holiday card information and maintained data on the assigned holiday planning worksheets to be used as a reference tool for holiday team members throughout the duration of the planning cycle eliminating communication inefficiency

• Initiated holiday planning cycle through leading retail visits and brainstorming activities to discuss new innovative ideas

MORTGAGE INFORMATION SERVICES, Cleveland, Ohio 2005-2007

Provides nationwide closing services, title searches and appraisal

reports to lending institutions.

Marketing Special Projects Coordinator

• Developed and implemented 2006 and 2007 quarterly ad campaigns and surveys distributed to 1000 clients

• Responsible for coordinating participation in 10 industry tradeshows and conferences per year including attendance, logistics, sponsorships, marketing materials, travel accommodations and association publications

• Organized first annual sales conference held in Chicago, IL to strengthen relationships among the sales members, educate industry and company forecasts

• Designed, compiled and updated presentations for potential and current clients to meet an overall goal to gain more business avenues for the company

• Assisted Chief Sales Officer with managing sales force through reporting functions on Microsoft CRM

EDUCATION

International MBA

Baldwin-Wallace College, Berea, Ohio

Bachelor of Science, Marketing

University of Dayton, Dayton, Ohio

ADDITIONAL TRAINING

Advanced InDesign CS5 Training; Photoshop CS3 Training

InDesign CS5 Design and Layout Course; Appreciative Inquiry Seminar, Microsoft CRM

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