Sales Marketing

Christy “Chita” Stevenson

**** * ********* **, ******, AZ 85711

520-***-**** ****************@*****.***

Objective

Creative and challenging position as Marketing Director or Marketing Assistant with an opportunity for growth and career development, in a supportive, encouraging work environment with a positive attitude, team mentality and mutually respectful rapport

Employment

CEO/Owner, October 2010 to present Hoopla Management-Tucson, AZ

Coordinate marketing, promotional and advertising campaigns for small to mid sized businesses. Design, develop and sell promotional and print advertising items for events, charity fundraisers and advertising campaigns.

Marketing and Sales Director, December 2011 to April 2012 Skyline Country Club-Tucson, AZ

Responsible for all club membership sales, orientation and member care, facilitate membership drives, advertising and marketing of the club to prospective members, organize and facilitate prospective member mixers, work with committee to create campaigns for membership drives

Executive Director, June 2010 to September 2010 La Paloma Family Services/Kids-Aid-Tucson, AZ

Coordinated outreach, fundraising and marketing efforts for Kids-Aid, a national grant fund for agencies offering children’s services.

Program Director, June 2007 to June 2010 AZ Lotus Corp, KLPX-FM-Tucson, AZ

Responsible for the overall brand, image and promotion of the heritage classic rock radio station. Managed and scheduled 10 to 15 on-air staff members. Conducted regular and effective on-air talent critiques, created disciplinary policy for employees and effectively introduced a new morning show team, with supporting marketing and advertising. Corresponded with national and local company reps to create and implement on-air promotions, listening programs and employee incentive packages. Coordinated sales incentives and promotions with marketing and sales department heads. Organized, managed and produced three major branding and promotional music concerts, including a 30th anniversary celebration, which utilized the company website and loyal listener program. Developed research questionnaires and implemented resulting required changes to music, on air programming, marketing and promotion. Maintained FCC guidelines and laws for broadcasting. Scheduled and conducted celebrity interviews, presentations, meetings, tours and commercial production. Represented company trips awarded to listeners and with staff, during public appearances and charity/community functions.

Assistant Program Director, June 2001 to June 2007 AZ Lotus Corp, KLPX-FM-Tucson, AZ

Worked with the program director to manage on-air talent and conduct evaluations. Scheduled station music based on local focus group research results. Conducted on-air and on-site celebrity interviews, represented company in public appearances and charity events.

Part Time On-Air Talent, March 2001 to June 2001 AZ Lotus Corp, KFMA-FM-Tucson, AZ

Programmed and hosted weekend air shows and substituted for full-time air talent when needed. Participated in off-site promotions and sales events, created and produced commercials.

Promotions Assistant and On Air Talent Journal Broadcast Group, KZPT-FM-Tucson, AZ

April 2000 to March 2001

Programmed and hosted weekend air shows and substituted for full-time air talent when needed. Filled in for six months, for full-time, afternoon drive host position, successfully raising the ratings. Participated in off-site promotions and sales events. Substituted for the receptionist during vacations.

Promotions Director and On Air Talent Slone Broadcasting, KIIM-FM, KHYT-FM, KCUB-FM,

August 1999-April 2000 KTUC-FM, KOAZ-FM, Tucson, AZ

Created, organized and implemented promotions for three of the group’s stations. Managed off-site promotions, programmed and hosted weekend air shows and substituted for full-time air talent when needed.

Promotions Intern, May to August 1992 AMFM Broadcasting, WDVE-FM-Pittsburg, PA

Education

Advertising and Journalism Studies West Virginia University-Morgantown, WV

Computer and Graphic Design Studies Pima County Community College-Tucson, AZ

References Available Upon Request

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