Sales Marketing

ROBERT P. LEY

**** ****** **** *********, ** **681

H 423-***-**** ********@*****.*** C 423-***-****

REGIONAL DIRECTOR OF SALES

PROFILE

Confident, highly energized, effective, and persuasive communicator with proven ability to cultivate productive relationships with key executive decision makers while managing global sales campaigns to achieve maximum success of corporate objectives. Continually recognized for a successful track record of achieving multimillion-dollar quotas. Driven to achieve goals and overcome obstacles, always leading from the front.

• Highly experienced and successful professional recognized for consistently growing revenues and profitability. Frequently selected by executive management to open new territories and rapidly develop sales pipelines through the use of innovative and imaginative sales and marketing programs to achieve maximum market exposure and penetration.

• A top executive and individual producer skilled in developing exceptional client relationships through personal initiative and targeted marketing, based on practical experience, strategic market knowledge, and product positioning. Able to communicate effectively with clients, suppliers, subcontractors, and other experts associated with the industry.

CORE COMPETENCIES

New Business Development • Strategic Planning • Key Account Expansion and Management • Cost Control

Competitive and Market Analysis • Proposal Development • Executive Presentation Skills • Purchasing

Business Case Analysis • New Product Roll Out • Product Management • Customer Relations

Market Penetration • Territory Development • Consultative Sales • Product Development

Client Relationship Management • Negotiations • Account Supervision

PROFESSIONAL EXPERIENCE

SunCrest Healthcare Kingsport, TN

2011-Current

HealthSouth Rehabilitation Hospital of Kingsport Kingsport, TN

HealthSouth-Rehabilitation Hospital of Southwest Virginia Bristol, VA

2001 – 2011

Area Director of Marketing Operations

Successfully drove volume and developed new referral sources with physicians and acute care hospitals in the Tri-Cities, Northeast Tennessee, Southwest Virginia, and outlying areas of South Eastern Kentucky and North Western North Carolina for two hospitals. Efficiently oversaw inpatient marketing team and the impatient admissions department. Effectively served as Acting Administrator for HealthSouth Rehabilitation Hospital during absence of administrator.

• Succeeded in increasing HealthSouth’s overall market share by 78%, and exceeded each previous year’s total number of admissions for 10 consecutive years.

• Participated in national rollout of standardized marketing system for HealthSouth Corporation.

• Traveled for HealthSouth nationally for implementation and training procedures.

• Marketing team of the year in 2007.

Robert P. Ley Page 2

Team Health / Park Med Knoxville, TN 1999 – 2001

Director of Sales & Development

• Multi-State marketing and sales to hospitals, physicians, and industry to provide occupational health services.

• Implemented first national call center for Team Health, fostered through personal relationships in Florida.

Cartridge Source of America, Inc. Titusville, FL 1998 – 1999

Executive Vice President / Chief Operating Officer (Board of Directors)

SUNSTAR Health Plan, Inc. Heathrow, FL 1997 – 1998

Director of Sales & Marketing

Physicians Healthcare Plans, Inc. Orlando, FL 1995 – 1997

Regional Director of Sales / Marketing

Capital Security Insurance Company Sanford, FL 1990 – 1995

District Account Executive

Nationwide Gourmet Cincinnati, OH / Louisville, KY / Baltimore, MD

Operations Manager 1982 – 1990

EDUCATION

Business Administration

Virginia Commonwealth University Richmond, VA

Associate of Arts, Retailing

Harrisburg Area Community College Harrisburg, PA

PROFESSIONAL MEMBERSHIPS

Goodwill Industries of Northeast Tennessee and Southwest Virginia

Board of Directors

Community Health Improvement Partnership (CHIP) of Northeast Tennessee

Executive Board former Treasurer

Kingsport & Bristol Area Chamber of Commerce

Tennessee American Stroke Association State Task Force

Delta States American Stroke Association Task Force

Kingsport Civitan

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