Creative Director: Brand Strategy & Communications
Resume:
MANUEL FRANCISCO FIMBRES
CREATIVE DIRECTOR BRAND STRATEGY CREATIVE COMMUNICATIONS
Phoenix, Arizona 85028
Phone: 480-***-****
Email: *******.*****@*****.***
Website: www.boligogo.com
Portfolio: https://shorturl.at/B6g2g
LinkedIn: https://www.linkedin.com/in/boligogo
Behance: https://www.behance.net/boligogo
PROFESSIONAL SUMMARY
Creative and communications professional with more than 30 years of experience in graphic design, creative development, brand strategy, marketing, and visual communications. Extensive background leading creative initiatives across digital and traditional media, developing brand identities, managing multi-channel marketing campaigns, and translating organizational objectives into compelling visual experiences.
Experienced in creative direction, digital marketing, web development, photography, packaging, publication design, and strategic communications. Proven ability to manage projects from concept through execution, collaborate with executive leadership and cross-functional teams, and maintain consistent brand standards across multiple platforms.
Combines creative vision with technical expertise, project management, and a strong understanding of business objectives. Equally comfortable developing creative concepts, directing visual communications, managing production, and personally executing high-quality design work.
CORE COMPETENCIES
Creative Leadership & Strategy
Creative Direction
Brand Development & Positioning
Visual Identity & Art Direction
Strategic Communications
Marketing Strategy
Creative Project Management
Campaign Development
Multi-Channel Engagement
Content Strategy
Executive Communications
Design & Production
Graphic Design
Typography & Visual Hierarchy
Publication & Editorial Design
Print Production
Packaging Design
Photography & Photo Manipulation
Product Marketing
Presentation Design
Digital Content Creation
Digital Marketing & Technology
Web Design & Development
WordPress
Social Media Strategy & Management
Email Marketing
Digital Advertising
Website Content Management
Video Editing
Sound Editing
3D Modeling
PROFESSIONAL EXPERIENCE
COMMUNICATIONS DIRECTOR
Saint Barnabas Episcopal Church Scottsdale, Arizona
2022 – Present
Direct organizational communications, marketing, digital presence, and visual identity initiatives.
Establish and maintain brand voice, messaging, visual standards, and overall creative direction.
Oversee graphic design, website development, social media strategy, email marketing, and print communications.
Manage website content, digital engagement, email campaigns, photography, publications, and creative content production.
Conceptualize and execute marketing materials, promotional campaigns, event graphics, and organizational publications.
Collaborate with executive leadership, clergy, staff, and ministry leaders to communicate organizational priorities and strengthen community engagement.
Manage creative projects from initial concept and planning through design, production, and delivery.
Oversee social media content and scheduling across multiple platforms, maintaining consistency in messaging and visual presentation.
SENIOR GRAPHIC DESIGNER
GLOWBIOTICS SKINCARE
2016 – 2022
Led creative development and visual communications for a professional skincare brand.
Conceptualized and executed email marketing campaigns, social media content, and digital communications.
Designed product packaging, promotional materials, print collateral, and branded marketing assets.
Developed product photography and digital advertising graphics to support brand positioning and customer engagement.
Maintained visual consistency across digital and traditional marketing channels.
Worked closely with company leadership on creative concepts, product marketing, and brand development.
SENIOR GRAPHIC DESIGNER FREELANCE
GLOWBIOTICS SKINCARE
2023 – 2025
Continued providing creative communications and marketing services following the company's ownership transition.
Executed email marketing campaigns, social media content, and digital communications.
Designed packaging, promotional materials, print collateral, and branded assets.
Supported ongoing brand consistency and customer engagement across multiple platforms.
GRAPHIC DESIGNER
INTELADERM LLC
2014 – 2016
Partnered with Marketing Director Suzanne Jazwin to implement promotional marketing campaigns for more than 800 skincare brands.
Designed email marketing materials, web graphics, and social media assets.
Developed marketing content for SkinCareRx.com, SkinBotanica.com, and SkinBetter.com.
Supported digital marketing, brand development, and promotional communications.
CONTENT MANAGER / GRAPHIC DESIGNER
UNIVISION COMMUNICATIONS Univision Radio Phoenix
2012 – 2014
Managed digital content and graphic design initiatives for Univision Radio Phoenix.
Advanced company brand development and website engagement.
Developed brand strategies and managed statistical and reporting systems.
Executed social media management and digital marketing initiatives.
Oversaw graphic design, website content, and promotional communications.
GRAPHIC DESIGNER PRESENTATION DESIGN SPECIALIST
RR DONNELLEY
Approximately 2 Years
Specialized in developing executive-level PowerPoint presentations for corporate clients.
Worked on presentations for high-level business audiences, including Dell executives.
Transformed complex, content-heavy material into organized, visually engaging presentations.
Established clear visual hierarchy, typography, layouts, and information flow to improve readability and communication.
Maintained professional design standards while working with detailed content and corporate presentation requirements.
MANAGEMENT DIRECTOR
MMORENOARQUITECTOS.COM Mexico
2003 – 2012
Initially hired as Project Manager and subsequently promoted to General Manager.
Managed architectural design and graphic design operations.
Directed marketing efforts targeting architectural firms throughout the United States.
Coordinated creative development, architectural projects, and business operations.
GRAPHIC DESIGNER
EPIPHANY2DESIGN
2009 – 2012
Undertook freelance and subsequent part-time responsibilities.
Collaborated with the studio owner on a comprehensive range of creative services.
Specialized in photo editing, print design, web design, and product branding for various clients.
COO / MANAGER
DIGI-CARDS.COM
2007 – 2009
Managed worldwide production operations.
Oversaw creative design, web and server administration, client data management, and technical customer service.
Coordinated production workflows and creative development.
PROJECT MANAGER
CITY SPACES LTD Phoenix, Arizona
2000 – 2003
Managed commercial tenant improvement projects as an architectural designer.
Coordinated project development, design activities, and project execution.
MARKETING MANAGER
CDA ARCHITECTS Mexico
1998 – 2000
Directed the sales and marketing department for the architectural firm.
Developed business relationships with American architectural firms.
Managed project outsourcing services for clients in Arizona, California, New Mexico, and Texas.
TECHNICAL SKILLS
Design & Creative Software
Adobe Photoshop
Adobe InDesign
Adobe Illustrator
Adobe Creative Suite
Adobe Audition
Canva
Web & Digital
WordPress
Web Design & Development
Social Media Platforms
Email Marketing Platforms
Digital Content Management
Presentation & Business
Microsoft PowerPoint
Microsoft Office
Windows
Architecture & Production
AutoCAD
SketchUp
3D Modeling
Photography
Video & Sound Editing
EDUCATION
UNISON – University of Sonora
Bachelor of Arts, Graphic Design, Design & Advertising
Hermosillo, Sonora, Mexico
EACH – Architecture School, Chihuahua University
Bachelor's Degree, Architecture & Design
Chihuahua, Mexico
Completed Architectural Enterprise Thesis.
Architectural College
Marketing on the Internet (Thesis)
Hermosillo, Sonora, Mexico
Technical Business School
Diploma, Web Design
Hermosillo, Sonora, Mexico
CERTIFICATIONS
Professional Liability Course
City Spaces Ltd 2002
LANGUAGES
English – Fluent
Spanish – Fluent
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