FMCG Sales Executive Resume Profile

SOLOMON MUSIA

SALES REPRESENTATIVE RELATIONSHIPS AND RESULTS MANAGER

Tel: +254-********* Email: *******.*****@*****.*** PROFESSIONAL PROFILE

Sales and business development professional with over 10 years of experience across commercial, humanitarian and community-facing roles, including direct experience as a Commercial Manager at EABL covering Eastern, South Nyanza and Nairobi. Experienced in developing sales plans, managing territories, building stakeholder relationships and supporting revenue growth. Achieved over 50% NSV growth in South Nyanza while at EABL. Holds a Diploma in Sales and Marketing Operations and Salesforce Essentials training, supported by strong communication, relationship-building and field coordination skills. CORE SALES COMPETENCIES

• Sales planning and territory development • Revenue and target achievement

• Customer and stakeholder relationship management • Business development and partnership building

• Sales and marketing operations • Territory and field coordination

• Negotiation and communication • Customer engagement and retention

• Resource mobilization and income generation • Reporting, monitoring and data analysis

• Team leadership and coordination • Salesforce Essentials PROFESSIONAL EXPERIENCE

Commercial Manager East African Breweries Limited (EABL), South Nyanza & Nairobi Feb 2020 – Mar 2024

• Developed strategic sales plans and expanded operational goals across multiple territories.

• Achieved consistent revenue growth, surpassing targets by over 50% NSV growth in South Nyanza.

• Built robust relationships with stakeholders, enhancing loyalty and business continuity. Organizational Development Volunteer Kenya Red Cross Society, Makueni County May 2024 – Present

• Spearheaded county-level programs, supporting quality implementation, capacity building and resource mobilization.

• Provided team leadership for youth programs, volunteer management and disaster response initiatives.

• Strengthened community ownership through participatory engagement and strategic partnerships.

• Monitored and evaluated program performance, driving improvements and impact. Project Officer – County Field Operations Coordinator Evidence Action Inc., Nairobi Sep 2014 – Jul 2017

• Recruited and managed 200 volunteers and facilitated program delivery for 100 schools.

• Engaged county officials and community stakeholders to ensure program alignment and successful delivery.

• Co-chaired program review committees with local education authorities. Project Officer – Youth Program Kenya Red Cross Society, Machakos & Makueni Counties Feb 2009 – Sep 2014

• Designed and implemented youth empowerment initiatives promoting resilience and leadership.

• Led resource mobilization efforts, generating income for branch operations through training and entrepreneurship programs.

• Established partnerships with stakeholders to enhance program effectiveness. EDUCATION

• Post Graduate Diploma in Leadership and Accountability — Open University of Kenya 2026 – Present

• Master’s in Development Studies — Management University of Africa, Nairobi 2025 – Present

• BSc. Microbiology — University of Eldoret Aug 2010 – Nov 2014

• Diploma in Sales and Marketing Operations — Athena Global Education, Oxford, UK Jan 2023 – Jan 2024 PROFESSIONAL TRAINING & CERTIFICATIONS

• Salesforce Essentials Training Jan 2024

• Certificate in Project Planning, Monitoring and Evaluation 2012

• Certification in Youth Development and Community Engagement Red Cross, 2026 SELECTED ACHIEVEMENTS

• Surpassed targets by over 50% NSV growth in South Nyanza while serving as Commercial Manager at EABL.

• Mobilized resources and led youth-focused projects reaching over 1,000 beneficiaries across multiple counties.

• Generated income for branch operations through training and entrepreneurship programs.

• Built and maintained stakeholder partnerships supporting business and program continuity. INTERESTS

Reading and research on community development; traveling and cultural exchange; organizing team-building activities and games. REFERENCES

George Karume — East African Breweries Plc, Nairobi – Marketing Manager +254-********* ******.******@****.*** Joseph Mbalu — Kenya Red Cross Society, Deputy Secretary General, Regions and Programs +254-********* *****.***@********.**.**

Emmanuel Dennis — Evidence Action Inc., Nairobi – Head of Policy and Partnerships +254-********* ********.******@**************.***

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