YouTube TV Video Ad Producer Marketing Director, FindPILawyers.com

JP DZAHR

YouTube TV Video Ad Producer • Marketing Director, FindPILawyers.com • Digital Marketing & Web Platform Strategist

Gilbert, AZ • 1-480-***-**** • *********@**************.*** • https://theworldofcode.com Video portfolio: https://xrbazaar.com/JP-DZAHR-4287 • Free webinar: https://theworldofcode.com/youtube-jump-start-video-ads-webinar/

Profile

Marketing director and video producer with 25+ years building lead-generation platforms and brands, including a $10M+ lead-generation record for attorneys at Lawinfo.com. Today I produce 60–120 second YouTube TV video ads for brands and agencies using AI video generation, AI personas with lip-sync, motion design and polished post-production, delivering broadcast-style spots in about 5 days instead of weeks. As Marketing Director of FindPILawyers.com, I built and marketed a 450,000-page personal injury Q&A platform. I combine creative direction, SEO/SEM and paid video to turn attention into leads.

Core Skills

• YouTube TV and short-form video ads (60–120 sec spots)

• AI video generation, AI personas and lip-sync, motion design

• Digital marketing, SEO/SEM, email marketing (MailChimp), social media

• Lead generation for law firms, real estate, hospitality, solar, roofing, HVAC and other niche industries

• Web and eCommerce development; creative and art direction

• Marketing budget management, team leadership, advanced A.I. capabilities

Experience

Marketing Director — FindPILawyers.com, Phoenix, AZ

A Yelp- and Wikipedia-style personal injury platform, built better.

• Led marketing and content strategy for a 450,000-page platform with 25,000+ law Q&A pages, developed from researched consumer searches combined with A.I.

• Directed the platform's video marketing plan: YouTube TV ads (60/120/180 sec) for attorney and consumer audiences, plus inbound-link building.

• Positioned the platform for law-firm lead generation and advertiser partnerships.

YouTube TV Video Ad Producer — The World of Code / XR Bazaar ("VideoGuru"), Phoenix, AZ

• Produce 60–120 second video ads for brands and agencies, with a 5-day turnaround.

• Delivered a 5-minute spot for a Real Estate & Bitcoin Mortgage client ("Discovering the Bitcoin Mansions") that reached 127,000 views in 12 days on a $200 YouTube ad budget.

• Offer vertical video packages for law firms, real estate agents, restaurants, hotels and resorts, and general business advertisers.

• Host a free marketing webinar, "Jump Start your YouTube TV Business Ads," that introduces business owners to YouTube video advertising.

Publisher / Founder — AZ Publishing Magazine; NextGenLivingHomes.com; Bitcoin-Mansions.com, Phoenix, AZ

• NextGenLivingHomes.com reached 310,756 annual unique visitors.

Founder / Product Lead — iQ Advanced, iScanMyFood iPhone App, San Diego, CA

• iScanMyFood.com reached 1,243,872 annual unique visitors.

Marketing Director — Lawinfo.com, San Marcos, CA

• Generated over $10M in lead generation for attorneys and $1M in free revenue for the company.

• Spearheaded a re-branding campaign that increased customer retention by 25% and captured $1M in new revenue in the first 6 months, totaling over $10M over 2 years.

• Launched a social media strategy that raised engagement 65% and added 100K+ followers across platforms.

• Optimized SEO/SEM spend by 20% while growing organic traffic 35% year over year through targeted content marketing.

• Managed a $1M annual marketing budget, consistently exceeding lead-generation and conversion goals.

• Lawinfo.com drew 7.5 million annual unique visitors.

Earlier Career

• SEES Inc. (Solar) and HubMaxMedia.com, San Diego, CA

• Combio / FSPNetwork Online Banking, Carlsbad, CA: developed the first bank portals for Bank of America and 250 other banks.

• Golden Globe Awards, Los Angeles, CA: hired to design the awards presentation magazine cover for the 53rd Golden Globes.

• Skyline Displays, Seattle, WA

• Boeing Company, Seattle, WA: member of the 10-person Head Webmaster Team that ran the company's web presence.

• Microsoft, Redmond, WA: instructor, trained 35 designers in digital prepress and printing.

• Digital Zone, publisher of the first Kodak PhotoCD.

Web Properties Built and Grown (Annual Unique Visitors)

• Lawinfo.com: 7.5 million

• USGovernmentBenefits.org: 6,472,472

• Medical-Answers.org: 2,425,865

• Investor411.org: 1,413,844

• iScanMyFood.com: 1,243,872

• HealthDiscussions.org: 887,260

• Chemicalskyfall.com: 558,917

• NextGenLivingHomes.com: 310,756

Education

• Bellevue College, Bellevue, WA: BA in Design Art, Computer Science, Business Administration

• American University of Paris, France: International Business

Languages

English, French, German, Hungarian

Work With Me

• Video portfolio: https://xrbazaar.com/JP-DZAHR-4287

• Free webinar, Jump Start your YouTube TV Business Ads: https://theworldofcode.com/youtube-jump-start-video-ads-webinar/

• Book a free Zoom meeting: https://theworldofcode.com/book-a-meeting-with-jp-dzahr-at-the-world-of-code/

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