Executive Communications and Content Strategy

Candida Rodriguez-Lee

Communications Specialist Internal & Executive Communications Content & Change Communications Rio Rico, AZ (Remote) 520-***-**** *******.**************@*****.*** Portfolio: candidarodriguezlee.com LinkedIn: linkedin.com/in/candidarodriguezlee PROFESSIONAL SUMMARY

Communications professional with 15+ years of experience developing clear, accurate, and engaging communications for large, complex organizations. Skilled in employee communications, executive messaging, newsletters, presentations, talking points, intranet content, change communications, and digital campaigns. Known for translating complex business and technical information into audience-focused content, managing multiple projects and deadlines, and partnering effectively with leadership, HR, technology, marketing, operations, and cross-functional teams. Experienced in using analytics, employee feedback, and communication reporting to improve effectiveness while maintaining brand, editorial, and confidentiality standards. CORE SKILLS

Writing & Content: Professional writing, editing, proofreading, employee announcements, newsletters, email communications, presentations, talking points, briefing materials, reports, web and intranet content Internal & Change Communications: Employee engagement, organizational change, enterprise initiatives, communication planning, stakeholder communications, manager toolkits, content calendars, editorial governance Executive & Leadership Communications: Executive messaging, leadership announcements, presentations, town halls, all-hands, keynote and speechwriting, briefing materials, leadership updates Project & Stakeholder Management: Cross-functional collaboration, research, stakeholder interviews, multi-project management, deadlines, communication schedules, intake workflows, content libraries, reporting and recommendations Digital & Creative Tools: Microsoft Word, PowerPoint, Excel, Outlook, SharePoint, Teams, Workfront, PoliteMail, Confluence, Google Workspace, Canva, Adobe Creative Cloud, CMS/intranet platforms, digital signage SELECTED IMPACT

• Reduced enterprise email volume by 60% by implementing PoliteMail and a coordinated newsletter strategy.

• Redesigned the corporate intranet, improving usability by 79% and reducing employee task-search time by 68%.

• Led SharePoint transition communications and 100+ training sessions, increasing collaboration by 33% and contributing to

$500K+ in annual savings.

• Increased internal community engagement by 65% through leader-hosted AMAs, training workshops, and targeted engagement communications.

• Managed a four-person team and $1M budget while supporting high-visibility enterprise communications for 10,000+ employees. PROFESSIONAL EXPERIENCE

Founder RL Consulting Remote 2023–Present

• Provide communications, marketing, web, and digital strategy support to small businesses and community organizations, managing multiple client projects from planning through implementation.

• Write and edit website content, email campaigns, social media content, presentations, customer communications, and branded materials tailored to distinct audiences.

• Lead website redesign and content projects, including stakeholder discovery, content strategy, brand messaging, information architecture, SEO/AEO, and digital experience improvements.

• Coordinate content, design, timelines, and stakeholder reviews while maintaining quality, consistency, and deadlines. Vice President, Communications & Channels BMO Remote Jul 2018–Sep 2023

• Developed, wrote, edited, and distributed internal communications supporting enterprise initiatives, organizational change, technology programs, and leadership priorities affecting 10,000+ employees.

• Created executive messaging, employee announcements, newsletters, presentations, talking points, manager toolkits, intranet content, videos, podcasts, digital signage, and town hall materials.

• Partnered with senior leaders, HR, technology, marketing, operations, and business stakeholders to gather information and translate complex initiatives into clear, audience-focused messaging.

• Managed editorial calendars, communication schedules, approval workflows, distribution activities, and digital channel governance across multiple enterprise channels.

• Redesigned the corporate intranet, improving usability by 79% and reducing task-search time by 68%; managed content standards and employee-facing information architecture.

• Implemented PoliteMail and a coordinated newsletter strategy, reducing enterprise email volume by 60% while maintaining brand consistency and employee awareness.

• Led change communications and 100+ instructor-led training sessions supporting the SharePoint transition, increasing collaboration by 33% and contributing to $500K+ in annual savings.

• Prepared communication reports, KPI dashboards, summaries, and recommendations for leadership using engagement analytics, employee feedback, surveys, and focus groups.

• Implemented Workfront to centralize communications intake, project tracking, approvals, deadlines, and workflow visibility. Enterprise Community Manager BMO Remote Jun 2017–Jul 2018

• Developed audience-focused communications for bank initiatives and coordinated leader-hosted AMAs, training workshops, and community programs, increasing internal engagement by 65%. Enterprise Community Manager Cisco Remote Apr 2017–Jun 2017

• Developed global community and communications content supporting customer engagement, events, social channels, strategic partnerships, and the broader customer experience. Enterprise Community Manager Cox Automotive / Dealertrack Remote Jun 2015–Jan 2017

• Built and promoted an enterprise online community serving 25,000+ users, achieving 90%+ adoption in the first year through communications, training, engagement campaigns, and content programming. Enterprise Community Manager FICO Remote Jan 2014–May 2015

• Led communications and promotion for global online communities, reaching 90% user adoption and integrating collaboration tools with Box and SharePoint.

• Wrote the keynote speech for FICO CTO Tony McGivern at JiveWorld, where the community received Best New Community recognition.

Senior Product Consultant and Other Roles Blue Shield of California Remote Jun 2004–Nov 2013

• Wrote, edited, and published internal communications supporting HR programs, employee initiatives, organizational updates, and engagement campaigns across multiple channels.

• Managed content acquisition, editing, and publication for 30 internal websites, ensuring accuracy, consistency, brand alignment, and editorial standards.

• Created multimedia communications including web content, email, graphics, newsletters, presentations, video, and online learning materials.

• Led implementation and communications for internal community software, achieving 99% user engagement. EDUCATION

University of Phoenix Coursework in Business Communications American River College Coursework in Horticulture

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