Data-Driven Marketing Coordinator

TOOLS

CONTACT

EDUCATION

Asana

Trello

Figma

Canva

Adobe Photoshop

Adobe Illustrator

CapCut

Wix

Shopify

Wordpress

DashThis

Meta Business Suite

SocialPilot

Semrush

*************@*******.***

deniseunofficial.com/portfolio

2023 - 2024

UNIVERSITY CANADA WEST

Master of Business

Administration

2013 - 2016

ST. XAVIER’S COLLEGE

Bachelor of Arts AUGUST 2026 – PRESENT

Developed marketing strategies for school events, student activities, and community initiatives.

Planned, produced, and published digital content for social media accounts. Designed graphics and event collateral using Adobe Photoshop and Illustrator, including brochures and other promotional materials. Managed the school's WordPress website and updated event information. Produced video content using Adobe Premiere Pro to strengthen storytelling and audience engagement.

Organized daycare tours and coordinated outreach to support the school's student recruitment pipeline.

Collaborated with staff, students, and alumni to develop digital and print communications, reports, presentations, newsletters, and other audience facing marketing materials.

Developed promotional campaigns and marketing strategies across digital, social, website, and traditional channels for 20+ brands.

Increased follower growth and engagement by 45%, 53%, and 30% for multiple brands, including ONLY, through social media management, customer research, and audience insights within six weeks.

Contributed to an automotive website launch that generated 1 million visits within three weeks through digital marketing anf copywriting. DENISE THERESE

DREGO

MARKETING COORDINATOR

A creative and analytical Marketing Coordinator with work experience across advertising, communications, digital marketing, social media management, marketing campaigns, and marketing strategies. Develops digital content across social media, websites, SEO, and brand communications, with experience supporting promotional campaigns and campaign implementation. Thrives in a culture of learning. SKILLS & ACCOMPLISHMENTS

WORK EXPERIENCE

Richmond Jewish Day School

Marketing & Communications Coordinator

PROFILE

Sobeys, Thrifty Foods

Content Creator

MARCH 2026 - SEPTEMBER 2026

Shot photo and video content, adapting creative ideas to available products and spaces. Edited digital content using CapCut and Canva while maintaining brand consistency across marketing and advertising campaigns.

Produced video and carousel content for seasonal campaigns and in-store promotions, delivering on-brand assets.

Coordinated cross-functional shoot logistics with corporate marketing and store teams, aligning products, schedules, and filming requirements. Conceptualized and planned content strategies for active client accounts, aligning creative direction with brand goals, customer attitudes, and audience insights.

Supported campaign implementation through social media management, scheduling posts, and maintaining organized content calendars using Figma, Frame.io, Asana, Canva, and SocialPilot. Researched and curated marketing content and product information ideas for email, website, and blog content. Created pre production plans for content shoots and developed post production briefs for YouTube, reels, and podcasts. Prepared creative briefs and reports for designers and editors and consolidated internal feedback for revisions. Tracked social media performance, including reach, engagement, and campaign performance, for reporting to management. Conducted market research and customer research alongside keyword research using Google Keyword Planner and Semrush to identify high intent search queries, customer interests, and content opportunities. Created SEO friendly website content, including headlines, meta titles, meta descriptions, internal links, and alt text, to support digital advertising.

Prepared monthly reports, daily briefs, client presentations, and press releases. Popcorn Media

Marketing Intern OCTOBER, 2024 - DECEMBER, 2024

Curated social media content, including carousels and videos, and scheduled posts using Trello. Directed filming and editing of reels using Canva and CapCut while maintaining brand voice and visual identity across promotional campaigns.

Managed HARIBO Canada's social media accounts, fostering engagement through customer feedback and reviews. Tracked and reported key performance metrics across digital platforms to evaluate campaign performance and support post campaign analysis.

Created television, print, and digital advertising content that strengthened brand recognition and encouraged consumer action. Developed campaign content across multiple brands while coordinating projects between creative teams and clients. Developed integrated advertising strategies for television campaigns to support brand awareness. Prepared marketing materials, promotional materials, briefs, presentations, and other communications to support advertising activities and marketing campaigns.

MAY, 2022 - APRIL, 2023

APRIL, 2018 - APRIL, 2022

Spearheaded digital marketing campaigns and daily social media content for 20+ brands across pharmaceutical, automotive, FMCG, and fashion sectors.

Trained interns, managed timelines, and supported marketing coordination across campaigns. Monitored reputation trends across social platforms and reviews, identifying customer feedback, customer attitudes, and audience insights.

Planned and executed real time event content for launches. Managed approval workflows by tracking feedback, consolidating revisions, and coordinating timely campaign implementation across internal teams and external partners. Conducted research into customer groups, customer preferences, customer interests, and public opinion to inform campaign content and marketing needs.

Developed digital advertising campaigns through social media, email marketing, websites, and other digital channels. McCann WorldGroup

Senior Creative Solutions - Copy

WATConsult (Dentsu Aegis Network)

Copywriter

Coala Studio Inc

Marketing Coordinator

APRIL, 2025 - JANUARY, 2026

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