Agency client partnership and growth leader with *5+ years advising senior stakeholders, growing and retaining enterprise relationships, and leading multidisciplinary teams across agencies, high-growth organizations, and Fortune 500 brands including Mars, Meta, and Goldman Sachs. Proven record serving as a trusted client partner, translating business challenges into strategic opportunities, and leading integrated teams across strategy, creative, account, and delivery. Experienced managing multimillion-dollar portfolios, scopes and budgets, strengthening at-risk relationships, expanding accounts, and creating new revenue opportunities. Led a $12M multi-brand portfolio, generated $1.2M in incremental agency revenue through a new service offering, and led teams of up to 15. CORE COMPETENCIES
Executive Client Partnership,
Strategic Counsel, Client Health &
Growth, Account Retention &
Expansion, Portfolio Leadership,
New Business & Pitch Leadership,
Scope & Budget Management,
Commercial Strategy, Client
Experience, Cross-Functional Agency
Leadership, Integrated Marketing,
Resource Planning, Executive
Presentations, Business Development,
Bilingual Spanish
PROFESSIONAL EXPERIENCE
• Built a solo advisory practice from concept to revenue, creating the offer architecture, business development engine, and client delivery model from the ground up.
• Translated market signals from LinkedIn and Medium audiences into a productized advisory offering and designed the acquisition journey from initial interest through discovery and delivery.
• Partnered directly with the COO and Head of Marketing during 4.5x organizational growth, helping establish the marketing operations infrastructure needed to support scale from 22 to 100 employees.
• Led agency, PR, and CRM vendor strategy across approximately $850K in annual spend, evaluating partners and creating executive decision frameworks under a four-week deadline.
• Led HubSpot selection, implementation, and rollout across sales, marketing, and operations, training approximately 25 stakeholders and creating a shared operating environment.
• Directed a $12M portfolio spanning eight Mars Pet Nutrition brands, serving as senior relationship owner across business, marketing, and agency priorities; contributed to a 25% increase in customer retention and 10% market-share growth.
• Owned $2M in annual marketing and advertising investment, advising on allocation strategy and shifting resources across priority business lines to protect ROI.
• Expanded a Fortune 500 C-suite content and SEO engagement, contributing to a 30% improvement in retention and 20% growth in annual contract value through stronger executive engagement and delivery.
• Led multidisciplinary teams across account, strategy, creative, content, and delivery, giving teams the client context and business priorities needed to align work and drive successful delivery.
• Designed a structured hiring methodology used to hire seven team members before HR adopted the framework as an agency-wide standard.
Tampa, USA
***************@*****.***
linkedin.com/in/stephanysampayo
www.stephsampayo.com
CLIENT PARTNERSHIP
GROWTH + AGENCY
LEADERSHIP
S T E P H A N Y S A M P A Y O
Founder & Principal Strategist Sage Maven Brand Advisory 2023 - PRESENT Marketing Operations Consultant Talkiatry Remote 2022 - 2023 Client Partner, Director Barefoot Remote 2021 - 2022
• Led complex enterprise engagements across multidisciplinary teams, aligning client stakeholders and agency workstreams around shared business priorities and delivery objectives.
• Led a 15-person multidisciplinary organization, including 11 direct reports, across account, strategy, and creative workstreams supporting Meta; drove a 25-point increase in client satisfaction that supported contract renewal and additional resource requests.
• Conceived and launched a new agency service offering from initial concept through commercialization, generating $1.2M in incremental revenue and remaining in the agency portfolio following departure.
• Protected and strengthened the Meta relationship by addressing talent and delivery challenges, contributing to a 40% reduction in employee turnover while supporting contract renewal.
• Improved resource utilization across the account, contributing to 20% revenue growth while reducing operational costs by 15%.
• Took ownership of an inherited $150K at-risk client relationship, proactively rebuilt executive confidence, retained the business, and grew the account approximately 25% within four months.
• Served as senior client partner across integrated creative and digital engagements, aligning creative, development, and client stakeholders around shared business objectives.
• Created a standardized account-transition process after an unexpected team departure exposed continuity risk; the framework became agency-wide protocol and reduced account-management ramp time by 40%. EDUCATION
Bachelor of Arts, Mass Communications Minors: Marketing, Behavioral Psychology University of Central Florida, Orlando, FL PROFESSIONAL DEVELOPMENT
2026 AI Fluency Framework & Foundations, Anthropic 2025 Product Management Foundations, Pendo
2020 High Performance Collaboration: Leadership, Teamwork & Negotiation, Kellogg School of Management, Northwestern University
2020 Leadership Communication for Maximum Impact: Storytelling, Kellogg School of Management, Northwestern University TECHNOLOGY & LEADERSHIP
Business Systems: HubSpot, Airtable, Notion, Slack, Google Workspace, Microsoft 365, Google Sheets, Zoom, Calendly, Loom, Canva
AI & Automation: Claude, ChatGPT, Notion AI, Gemini, Perplexity, Lovable COMMUNITY LEADERSHIP
American Cancer Society - Board Member (6 years) American Red Cross New York Cares Pittsburgh Cares Make-A-Wish Foundation
Senior Account Director (Contract) Digitas New York 2021 Group Account Director (Contract) MKTG New York 2019 - 2020 Senior Client Partner Modicum New York 2017 - 2019 Account Director Blue Fountain Media New York 2014 - 2017