Remote Project Manager - Client Delivery & Governance
Resume:
Gerald Jackson
Portfolio
**************@*****.***
Summary
Experienced Marketing Operations and Content Strategy Leader with an emphasis on cloud, SaaS, and AI content. A Ph.D. in Communication and ten years of experience in content campaign development, content analysis, and team management.
Education
University of South Carolina Columbia, SC May 2017
Ph.D., Communication
Areas of Emphasis: Business and Technical Communication
Experience
Director, Content and Strategy December 2021 - Present
Scorch Agency
●Plan, pitch, and deploy content campaigns for clients like Microsoft, Astrella, Avalanche, and Salesforce.
●Audit creative campaigns for clients like Shopify, Cisco, Astrella, Lenovo, and MuleSoft as part of the LinkedIn Content Partner Program.
●Develop in-depth campaign assets for Microsoft that have been published in US and global channels.
●Create, publish, and monitor email campaigns in HubSpot for clients and internal marketing.
Associate Director of Content June 2023 - July 2024
Media Shower + Bitcoin Market Journal
●Managed the weekly Media Shower newsletter. Including planning quarterly content development and managing a team of freelance writers, resulting in a 25% increase in open and CTR.
●Editor for the weekly Bitcoin Market Journal website and newsletter, including the high-level editing and QC of articles and content related to cryptocurrency, blockchain technology, and AI.
●Built quarterly and six-month content calendars covering email, website, and social media channels.
Quilldriver Content Creation + Consulting July 2017 - Present
Freelance
●Provide web, marketing, and sales enablement content for clients in the tech, compliance, cybersecurity, blockchain, and SaaS industries.
●Topics include security practices and technology, compliance frameworks (NIST, ISO, FedRAMP, CMMC), and SaaS services.
●Provided content plans and strategies for smaller tech businesses to support immediate and long-term brand goals.
Senior Content Writer and Marketing Specialist March 2021 - December 2021
SecureStrux
●Planned, scheduled, wrote, and deployed blogs, social media, and emails for ongoing campaigns around national cybersecurity regulations, including CMMC, FedRAMP, FISMA, and NIST, increasing overall engagement by 30%.
●Designed, wrote, and published sales sheets and brochures around SecureStrux products and services for industry events.
●Coordinated marketing and sales efforts through HubSpot CRM and WordPress integrations.
Skills
●HubSpot
●Semrush
●Ahrefs
●Sparktoro
●LinkedIn Analytics
●Google Analytics
●MarketMuse
●Constant Contact
●B2B Tech Copywriting
●Creative Team Management
●AI Tools (ChatGPT, Claude, Perplexity, Google AI Studio)
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