Digital Content Strategist & Editor

TERRANCE F. HARRIS

Houston, TX 520-***-**** ️ ***************@*****.*** LinkedIn

Professional Summary

Award-winning content strategist, editor, and journalist with 15+ years of experience driving engagement and brand growth across digital, print, and social platforms. Skilled in developing content strategies that align with organizational goals, manage editorial workflows, and deliver measurable audience growth. Adept at turning complex ideas into compelling multimedia stories and leading diverse creative teams to produce results.

Core Competencies

Editorial & Content Strategy: WordPress, Arc, Lakana, Docswrite, Monday, Canva

Digital Engagement: SEO, analytics, newsletters, campaign optimization, CMS management

Copy Editing & Story Development: Proofing, rewriting, fact-checking, AP Style, brand voice alignment

Leadership & Collaboration: Team management, cross-department coordination, mentoring writers

Multimedia Storytelling: Adobe Creative Suite, Photoshop, video editing, podcast production

Professional Experience

The Houston Defender Newspaper & Website – Houston, TX

Digital Content Manager Aug 2019 – Present

Direct Defender’s digital strategy, ensuring balanced, high-impact editorial coverage and audience engagement.

Oversee newsroom workflow, guiding reporters and editors to meet content performance goals.

Expanded Defender’s digital footprint through interactive storytelling, social media optimization, and visual content design.

Developed platform-specific content strategies that increased reach and follower engagement across X, Instagram, and Facebook.

Co-created The Defender Roundtable Podcast, broadening audience demographics and retention.

Digital Manager Mar 2023 – Aug 2024

Curated and published high-performing digital content; drove sustained traffic growth.

Created visual and social templates via Canva to enhance brand consistency.

Strengthened Defender’s newsletter strategy, improving open rates and engagement metrics.

Wording It Right – Houston, TX

Founder & Editor Jul 2015 – Present

Provide editorial and strategic consulting for clients including The Boston Globe, The Athletic, KPRC, and Houston Community College.

Edit and optimize articles, marketing copy, and digital content for clarity, tone, and SEO performance.

Lead content workshops and advise on audience engagement strategies.

Teachers of Tomorrow – Remote

Creative Writer Jul 2022 – Mar 2023

Wrote blogs, features, and web content tailored to brand storytelling and campaign needs.

Collaborated with marketing teams to refine messaging for multi-channel use.

The Boston Globe – Remote (Contract)

Copy Editor Mar 2021 – Jun 2022

Edited and fact-checked digital and print stories with precision and SEO alignment.

Wrote attention-grabbing headlines and optimized visuals to enhance engagement.

Hart Energy – Houston, TX

Associate Editor Mar 2018 – Nov 2019

Managed editorial calendars and edited features for clarity and technical accuracy.

Increased digital visibility through SEO best practices and social amplification.

Education

Ohio University – B.S. in Journalism

Affiliations

National Association of Black Journalists Society for Professional Journalists

Awards

Amon Carter Award – Fort Worth Star-Telegram (Excellence in Reporting)

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