Siddha Purani
Liberty Township, OH ***** 513-***-**** *********@*****.*** https://www.linkedin.com/in/siddhapurani
EDUCATION
University of Cincinnati, Carl H. Lindner College of Business Graduated: Dec 2025
Bachelor of Business Administration, Major: Marketing Cincinnati, OH
Honors & Awards: Dean’s List (Fall 2023, Spring 2024, Spring 2025, Fall 2025)
Relevant Coursework: (Digital Marketing Tools, Advertising Management, Services Marketing, Sports Marketing Management, Retailing, Management, Product Management, Insight-Based Selling, Professional Selling, Confident Selling)
PROJECTS
Marketing Consultant/Ecoponic Dec 2024 - Feb 2025
University of Cincinnati, Cincinnati, OH
Authored a comprehensive brand audit analyzing Ecoponic’s positioning, mission alignment, and value proposition within the sustainable agriculture market.
Delivered a strategic marketing report identifying opportunities to optimize Ecoponic’s digital presence, with a focus on website UX and social media branding.
Proposed 5+ data-driven recommendations to strengthen content strategy, boost audience engagement, and ensure cohesive brand storytelling across platforms.
Advised on 3 key enhancements to elevate user interface design, streamline visual branding, and clarify brand messaging to drive higher conversion rates.
EXPERIENCE
Sales & Marketing Intern Feb 2026 - Present
Anytime Fitness, Monroe, Ohio
Proactively initiated partnerships with 10+ local businesses within the first month to expand referral channels and community presence
Designed and deployed 15+ high-visibility promotional materials, strengthening in-club branding and campaign consistency
Launched targeted paid ad campaigns generating 30+ qualified leads in the initial rollout phase
Supported marketing efforts contributing to a measurable increase in membership inquiries and local brand engagement
Crew Member May 2024 – Jul 2025
CMX Cinemas, Liberty Township, Ohio
Maintained seamless operations at the concessions area by producing over 150 servings of popcorn per shift, decreasing equipment downtime by 10%, and upholding product quality and speed of service.
Delivered exceptional guest experiences by processing 200+ daily transactions with high accuracy, supporting CMX’s brand reputation for efficiency and hospitality.
Upheld brand standards by ensuring cleanliness and presentation of 5+ auditoriums between high-traffic showings, contributing to a consistent and positive customer environment.
Retail Sales Floor Associate Jun 2021 – Aug 2021
Ross Dress for Less, West Chester, Ohio
Engaged with 30+ customers per shift to support merchandise inquiries, fitting room coordination, and point-of-sale transactions, driving a seamless and customer-centric in-store experience.
Processed and merchandised 150+ items per day with precision in sizing, folding, and recovery, optimizing inventory organization and enhancing visual merchandising.
LEADERSHIP, ACTIVITIES, & SERVICE
Matthew 25 Jan 2018- Jan 2023
Blue Ash, Ohio
Contributed to the redistribution of essential goods by sorting and processing 250+ boxes of clothing and corporate donations, directly supporting 40+ local and global nonprofit partners and impacting over 1,000 individuals.
Collaborated with a 15-member volunteer team through daily operational briefings, increasing workflow efficiency by 25% and enhancing coordination across shift responsibilities.
Upheld safety and productivity standards by clearing 50+ lbs of debris per shift, maintaining a clean and organized work environment that enabled faster turnaround for subsequent volunteer teams.
SKILLS
Technical: Microsoft Office, Teamwork, Communication, Problem-solving, Attention to detail, Adaptability, Punctuality, Proficient in Qualtrics survey software, Designed and conducted customer surveys, Created A/B testing of marketing concepts, Conducted in-depth customer interviews, Proficient in Semrush
Languages: English, Gujarati, Hindi