Fitness Operations & Combat Sports Coach
Resume:
*********@*****.***
Sandy Springs, GA
EXPERIENCE
APOLLO FIT, LLC - OWNER
February 2012 - present
Designs customized personal and
corporate fitness programs aligned with
client goals and health considerations
Delivers instruction in Boxing, Muay Thai,
Kickboxing, MMA, and Self-Defense
Results-driven coaching and relationship
management
Results-driven fitness leader with 10+ years of experience driving revenue growth, managing gym operations, leading teams, and delivering exceptional member experiences. Proven background in sales management, staff development, and community-based fitness environments. Adept at balancing business performance with coaching excellence, retention strategy, and brand growth. Jason leads from the front—driving sales execution, tightening operations, and building accountable teams that deliver results. His edge is simple: disciplined leadership, focus on revenue, and a member experience that converts and retains.
Jason Matthews
F I T N E S S O P E R A T I O N S L E A D E R
CORE COMPETENCIES
Sales Strategy & Revenue Growth
Membership Sales & Retention
Staff Hiring, Training & Performance
Management
Gym Operations & Scheduling
Client Experience & Community
Engagement
Personal Training & Group
Programming
Marketing & Local Promotions
Systems: Mindbody, ClubReady,
DialUp
CERTIFICATIONS/EDUCATION
NASM Certified
SafeSport Certified
SAE Institute Atlanta
High School Equivalency Credential
AWARDS / RECOGNITION
USA Boxing Master’s Division Coach –
(2025)
National Fighting Championship (NFC) –
Fight of the Year (2021)
USA Kickboxing Team – Gold Medalist
(2018)
Coach of the Month, Team Octopus (2018)
X3 Sports - ATLANTA, GA
(Inman Park)
Prospects, and actively conducts lead follow-
ups, gives club tours, handles objections, and
closes sales
Directly supports the GM in executing daily
operational tasks, maintaining a clean,
welcoming, and well-kept facility
Assists the GM in training new hires and
ensuring all staff are equipped to perform
their roles
Holds team members, front desk
coordinators, and coaches accountable to
club expectations while acting as a visible,
daily leader on the gym floor
Asst. General Manager - March 2026 - Present
JASON MATTHEWS
G E N E R A L M A N A G E R
E x p e r i e n c e - c o n t ’ d
PEPPER BOXING, Atlanta, GA July 2023 - March 2026
GENERAL MANAGER
August 2025 - March 2026
Managed full gym operations including sales performance, staffing, scheduling, and member experience Led and mentored sales team to achieve monthly membership, personal training, and retail revenue targets Hired, onboarded, and trained personnel
Implemented retention and “class pass” conversion strategies Partnered with ownership on budgeting, forecasting, and growth initiatives Drove local marketing campaigns, community events, and brand partnerships Maintained a high-energy, disciplined, and inclusive culture aligned with brand standards LEAD MARTIAL ARTS TRAINER / BOXING COACH
Atlanta, GA July 2023 - August 2025
Delivered high-energy group fitness classes with an emphasis on safety and proper technique Supported member retention through relationship-building and follow-up outreach Assisted with member progress tracking and customer experience initiatives MAYWEATHER BOXING - LEAD TRAINER & ASSISTANT SALES MANAGER Alpharetta, GA March 2022 - November 2023
Led group fitness classes while supporting membership sales and personal training revenue growth Assisted with sales consultations, membership conversions, and upselling personal training packages Trained, mentored, and scheduled instructors to ensure consistent class coverage and quality Recruited, interviewed, and auditioned new trainers Helped plan and execute community bootcamps and promotional events Fostered a team-centric, results-driven culture focused on member success ROCKBOX FITNESS -KICKBOXING INSTRUCTOR
Sandy Springs, GA March 2022 - July 2023
Delivered high-energy group fitness classes with an emphasis on safety and proper technique Supported member retention through relationship-building and follow-up outreach Assisted with member progress tracking and customer experience initiatives Collaborated with management to enhance studio culture and brand presence JASON MATTHEWS
G E N E R A L M A N A G E R
E x p e r i e n c e - c o n t ’ d
KNUCKLE UP FITNESS -COACH
Atlanta, GA November 2019 - August 2022
Led group and personal training sessions in boxing, kickboxing, and strength conditioning Built strong client relationships that supported retention and referrals Maintained equipment, safety standards, and facility cleanliness TEAM OCTOPUS - COACH
Multiple locations, GA November 2017 - October 2019 Delivered group and one-on-one training in Kickboxing, Muay Thai, and conditioning Recognized for coaching excellence and athlete development
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