Brand & Visual Graphic Designer

YUE WANG

Graphic Designer / Visual Designer / Brand Designer / Junior Designer

Jersey City, NJ 07304 213-***-**** ********@*****.*** https://www.yuewang.art/ Graphic Designer with experience supporting creative marketing campaigns within fast-paced teams. Skilled in organizing creative assets, producing visual content for social media and marketing initiatives, and assisting project workflows. Proficient in Adobe Creative Suite, Figma, and collaborative tools, with strong attention to detail and communication skills. EDUCATIONAL

Pratt Institute Brooklyn, NY

Master of Fine Arts in Communication Design May 2025 GPA: 3.9

Fashion Institute of Design & Merchandising(FIDM) Los Angeles, CA Bachelor of Arts in Design, Associate of Arts in Fashion Design Jun 2023 GPA: 3.86

TECHNICAL SKILLS

Design Tools: Adobe Photoshop, Illustrator, InDesign, After Effects, Figma, Canva

Design Skills: Branding, Visual Identity, Typography, Layout Design, Print Design,

Digital Design, Marketing Assets, Social Media Graphics, UI Mockups

Production: Print Production, Prepress, File Setup, Page Layout

Collaboration: Cross-functional Collaboration, Marketing Support, Design Systems

Other: Microsoft Word, PowerPoint

INTERNSHIP EXPERIENCES

Tipsy Shanghai Restaurant Management New York, NY

Graphic Designer (Brand & Marketing) Jun 2025 – Present

Refreshed and standardized brand visuals across print and digital touchpoints, including logos, illustrated cocktail menus, and in-store marketing materials

Independently planned and executed seasonal and holiday marketing campaigns, contributing to an estimated 5–10% increase in customer reservations during campaign periods

Managed the restaurant’s social media visual content by producing campaign-aligned graphics and promotional posts, supporting ongoing interest in new offerings and seasonal promotions

Coordinated with food bloggers and local influencers to arrange restaurant visits and content creation, expanding brand exposure on social platforms

Beijing Shengzhe Cultural and Creative Co., Ltd. Beijing, China Assistant Graphic Designer Intern Jun 2022 - Sep 2022

Designed brand visuals (brochures, posters, social media content, booth backdrops) for 3 major campaigns, ensuring visual consistency across platforms

Optimized graphic systems (iconography, templates, typography), reducing design prep time by 10%

Collaborated with marketing to align visuals with audience insights and industry trends

Contributed to exhibition layouts, enhancing brand storytelling and visitor engagement Gucci (China) Trading Limited Beijing, China

Clothing Designer Intern Apr 2021 - Nov 2021

Created 6 original textile print patterns and 3 conceptual outfits inspired by Gucci’s archives, which were included in an internal seasonal concept deck and received positive feedback from the design team. OTHER SKILLS AND INTERESTS

Languages: English, Chinese Mandarin

Drawing & Painting: Oil painting, acrylic, watercolor, Chinese ink painting

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