SEO & Google Ads Marketing Strategist
Resume:
New Delhi, India
Jaipur, Rajasthan
Jaipur, Rajasthan
DIVYA PATNI
Summary
Dynamic digital marketing professional with a proven track record with excelling in SEO and content optimization. Adept at leveraging marketing automation tools and fostering client relationships to drive brand success. Skilled in Google Ads and passionate about crafting compelling narratives that resonate with audiences.
Skills
Experience
Marketing Strategist & Trainer
ImaginXP, College Dekho (GirnarSoft Group)
Digital Marketing Executive
Zen Consulting
Social Media Manager & Content Writer
Jaipur Rugs Company Private. Limited
Show Producer & Copywriter (Intern)
94.3 My FM (Dainik Bhaskar Group)
Jaipur, Rajasthan 302020 +91-900******* ****.**********@*****.***
• Social media marketing and management
• Google Ads and PPC
• Ad campaign positioning
• Search engine optimization
• Content creation and evaluation
• Audio and video editing
• Copywriting and corporate communication
• Media relations and strategic marketing
• Brand positioning and event planning
• Marketing automation tools
• WhatsApp API integration
• Payment gateways support
• Zapier and Pabbly Connect automation
• CRM integration strategies
• A/B testing methodologies
• Microsoft Office Suite proficiency
• Developed and executed Meta and Google Ads strategies to enhance brand visibility.
• Designed and implemented contemporary industrial standards for improved operational efficiency.
• Executed targeted Meta and Google Ads campaigns to drive brand engagement.
• Utilized marketing automation tools to optimize campaign performance.
• Managed SEO activities including keyword research, link building and content optimization.
• Monitored performance of campaigns using analytics software such as Google Analytics. Collaborated with design teams to create visually appealing graphics for websites and social media posts.
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Worked closely with clients in order to understand their needs and develop tailored solutions accordingly.
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• Developed and implemented multi-channel digital marketing strategies. Managing Daily sales leads driven by Social Media Sponsorships and Media Publicity on the Brand's Official Page.
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• Managed Marketing Automation.
To Collect and Write for the Brand's Website containing Artisans' Original stories based in the outskirts of Jaipur.
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• Communicating content to audiences connects a bridge between the customer and the company.
• Worked as a Show Producer under the supervision of RJ Naini for the show, 'Youngistaan'.
• Communicating with Celebrities and Important individuals for the show.
• Building Public Relations with Institutions, Brands, and Individuals to gather sales through digital 03/2021 to 01/2022
Jaipur, Rajasthan
09/2021 to 10/2021
Jaipur, Rajasthan
07/2020 to 08/2020
01/2022
Jaipur, Rajasthan
01/2018
Jaipur, Rajasthan
01/2015
Jaipur, Rajasthan
Product Catalog Category Analyst
Mattsen Kumar
Content Writer
First India News Publications
Content Writer (Digital)
EduIndex News Publications
Education
Bachelor of Arts (B.A): Journalism And Mass Communication JECRC UNIVERSITY
High School
ST.WILFRED'S SCHOOL
Primary School
SEEDLING MODERN HIGH SCHOOL
Certifications
Languages
platforms and On-Air.
Worked as a Catalog Category Analyst at 'Mattsen Kumar' and handled core clients of the organization. (Flipkart and Amazon).
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• Optimised content descriptions with their respective specifications.
• Delivering SEO-friendly content in consideration of outgoing trends.
• Worked as a Content Writer at First India News Publication delivering Content as a mainstream media. Built the logic and streamlined content for the viewers targeting City News and Events around the city with detailed representation.
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• Content Delivered in Print Media as well as, Social Media and Website selectively. Worked as a Content Writer for 'EduIndex News Publications delivering articles for the desired target audience.
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• Cognitive Research for Content and evaluating.
• Delivering SEO-friendly content in consideration of outgoing trends.
• Content Marketing and SEO Fundamentals - SemRush Academy
• Social Media Marketing Crash Course - SemRush Academy
• Digital Marketing Certification Course - HubSpot Academy
• English
• Hindi
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