Leanne Lambert
Virtual Assistant
******.***.*******@*****.*** COSTA MESA, 92627 1-714-***-****
https://www.linkedin.com/in/leanne-lambert-37675159/ https://leannelambertdigital.my.canva.site/portfolio/ Summary
Organized and detail-oriented professional with extensive experience in marketing coordination and administrative support. Proven ability to manage complex projects, enhance brand visibility through content creation and social media management, and streamline operations. Adept at preparing reports, managing communications, and utilizing various office tools to ensure efficiency. Seeking to leverage strong organizational and communication skills to provide exceptional virtual assistance and contribute to the success of Local First Arizona. Work Experience
EA/Marketing Coordinator, TurboRank, Costa Mesa
07/2020 – Present
Spearheaded marketing campaigns to elevate brand awareness and deepen customer engagement.
Orchestrated cross-functional teams to ensure the punctual delivery of marketing collateral and strategic initiatives.
Conducted comprehensive market research to identify emerging trends and optimize marketing strategies using data-driven insights.
Managed social media channels, amplifying online presence and cultivating audience growth through precisely targeted content.
Facilitated the organization of promotional events, enhancing community outreach and customer interaction opportunities.
Analyzed campaign performance metrics, furnishing actionable recommendations for future enhancements.
Collaborated with design teams to craft compelling visual content that aligns with established brand messaging and objectives.
Trained junior staff on essential marketing tools and best practices, fostering a culture of continuous learning and professional development.
Responded to general marketing department inquiries via email, telephone, and mail. Social Media Creator and Manager, Freelance Marketing & Design Consultant, Costa Mesa 06/2015 – Present
Delivered marketing design and administrative support for a diverse clientele, including GrowthSource Coaching, Dawson & Dawson, and Bautista Direct Marketing, to boost brand visibility.
Pioneered social media strategies and managed end-to-end content creation, establishing sustainable client funnels and organic lead generation. Designed and executed marketing collateral, encompassing email newsletters, brochures, and direct-mail campaigns.
Authored compelling blog content, enhancing clients' online presence and positioning them as industry leaders through impactful storytelling. Provided high-level virtual administrative support, including project management, data analysis, lead development, research, calendaring, and client relations. Developed engaging content for multiple social media platforms to amplify brand visibility. Executed targeted social media campaigns, increasing audience engagement and expanding reach.
Analyzed performance metrics to refine content strategies and improve overall outcomes. Partnered with clients to define branding objectives and align social media initiatives accordingly.
Art Director/Graphic Designer, Advanstar Communications, Costa Mesa 02/1989 – 11/2001
Directed and implemented marketing campaigns for major trade shows, overseeing all creative elements from conception to final delivery, enhancing audience engagement through effective pre-show and onsite materials such as banners and signage, while managing onsite public relations.
Oversaw the in-house agency, led a team of designers, and negotiated vendor contracts to optimize production workflows and reduce expenditures. Formulated comprehensive marketing plans and managed multi-million dollar budgets to increase event attendance and strengthen brand engagement. Led creative strategy for cross-channel advertising campaigns, thereby enhancing brand visibility and engagement.
Mentored junior designers, cultivating their professional development and improving the team's overall performance.
Collaborated with marketing teams to synchronize visual concepts with brand messaging and strategic objectives.
Devised innovative design solutions that elevated client presentations and promotional materials.
Education
Certificate, Adobe Photoshop and Illustrator, New Horizons, Santa Ana 06/1995 – 09/1995
Vocational Training
Sales Certification for Dale Carnegie Sales Program, Sales, Dale Carnegie Sales Program, Orange
01/1990 – 05/1990
Completion of Course
Orange Coast College, General Music, OCC, Costa Mesa 09/1984 – 09/1984
Some College Coursework
High School Diploma, Edison High School, Huntington Beach 09/1979 – 06/1982
Skills
Project ideation Social media content Content creation Copywriting expertise Visual storytelling Visual content creation Branding design Brand identity Logo creation Digital media design Adobe Creative Suite Adobe photoshop Media editing Design thinking Software proficiency Teamwork and collaboration Organizational skills Communication abilities Office tools Email management Scheduling Document preparation Report preparation Administrative support