ROBERTO PEREZ-ALBELA
Santa Ana, CA 92706
714-***-**** *******.***********@*****.***
SUMMARY OF QUALIFICATIONS
A dedicated professional with exemplary qualifications in SALES/MARKETING with expertise in the Hispanic and Latin American markets. A strong background in multiple business segments has been established through a combination of education, specialized training and direct application. Command excellent communication skills and interface easily with all levels of management, co-workers and clientele from diverse backgrounds and cultures. History of achievement, dependability and integrity. Key Strengths Include:
Proven track record of success in expanding sales and profit margins.
Specialize in developing and enhancing long-term client relationships.
Outstanding sales closing abilities.
PROFESSIONAL EXPERIENCE
SALES ASSOCIATE International sales Agency- Santa Ana, Ca. selling to importers in Mexico, Central and South America Countries. (2005 to present). Conduct sales of Asian foods to supermarkets and food distributors throughout Southern California. Attend key industry trade shows to acquire more distributors. Train resellers on product features. Participate in the distribution from Asia to customers. Built sales from zero to over $2 million. (2005 to Present)
SALES REPRESENTATIVE New Choice Food, Inc. - Irwindale, CA Sold to importers in Mexico, Central and South America. Products included food and candies. Performed extensive prospecting and negotiated terms. Initiated all accounts and generated over $4 million in annual sales. (2000 to 2005)
SALES ASSOCIATE Deze International - Cerritos, CA Marketed chemicals to textile manufacturers across Mexico, Central and South America. Traveled extensively to build relationships with clients and coordinate distribution. Generated $2 million in new revenue yearly. (1998 to 2000)
PARTNER Quality Trading House - Santa Ana, CA
Represented three Mexican manufacturers in the Southern California market for the sale of a variety of consumer products. (1995 to 1998)
SALES MANAGER Union Hispana - Santa Ana, CA
Responsible for sales and marketing of this Hispanic publication. Contacted members of the community for editorial and advertising placement in the newspaper. Sold advertisements and subscriptions. (1991 to 1995)
OFFICE ADMINISTRATOR English Today Institute - Santa Ana, CA Oversaw all office activities and promoted all the services throughout the Hispanic community. Supervised a team of 20 outreach workers. Worked closely with the media to promote this organization. (1990 to 1991)
EDUCATIONAL BACKGROUND
Executive Publicity Peruvian Institute of Publicity - Special Study International Marketing Exporter’s Association - International Seminar Sales Management Graduate School of Business Administration Business Management Graduate Peruvian Institute of Business Administration Marketing Graduate Universidad del Pacifico
Bilingual: Fluent in Spanish and English
REFERENCES: Furnished Upon Request COMPENSATION: Open To Negotiation