ARUSHI KHANDELWAL
Fashion Business & Retail Strategy Specialist
Jaipur, India +91 XXXXXXXXXX *********@*****.*** LinkedIn: PROFESSIONAL PROFILE
Fashion business professional with 7+ years of experience across retail operations, merchandise strategy, marketplace optimization, and global compliance analytics. Experienced in driving brand growth through data-backed inventory planning, pricing strategy, and cross-functional collaboration. Contributed to apparel brand pre-launch strategy and scaled marketplace performance across Amazon, Flipkart, and Myntra. Combines strong commercial understanding with analytical rigor to support sustainable retail growth.
CORE EXPERTISE
• Merchandise Planning
• Retail Growth Strategy
• Marketplace Optimization (Amazon, Flipkart, Myntra)
• Seller Central Management
• SAP (Inventory & Operations)
• GTM Planning & Brand Positioning
• Inventory & Vendor Management
• Sales & KPI Performance
• Fraud Risk & Compliance Analytics
• Cross-Functional Leadership
• Sales & Market Analysis
• ERP & CRM Systems
PROFESSIONAL EXPERIENCE
Business Development & E-Commerce Consultant Oct 2023 – Nov 2025
• Directed pre-launch strategy for upcoming apparel brand including positioning, pricing architecture, and go-to-market roadmap.
• Structured marketplace catalog strategy across Amazon, Flipkart, and Myntra to improve product discoverability and conversion.
• Managed Seller Central operations including catalog uploads, keyword optimization, and backend performance tracking.
• Coordinated vendor timelines and inventory readiness using structured planning systems.
• Conducted competitive benchmarking and pricing analysis to define market entry positioning. Transaction Risk Investigator – Amazon Nov 2020 – Sep 2023
• Conducted end-to-end fraud investigations across high-volume global transactions.
• Utilized behavioral analytics and risk detection tools to identify anomalies and prevent loss exposure.
• Reduced false positives and manual review time through analytical process improvements.
• Delivered compliance-aligned reporting to internal stakeholders and regulatory entities. Assistant Manager – Retail Operations – Reliance Trends Nov 2017 – May 2019
• Led daily retail operations and supervised team of 10.
• Analyzed sales KPIs to inform merchandising and inventory decisions using ERP systems including SAP.
• Managed stock planning and supplier coordination to minimize stockouts.
• Improved customer retention through service and process optimization. Customer Sales Associate (Adobe Account) – Teleperformance Dec 2025 – Present
• Manage customer interactions across voice and chat in KPI-driven environment.
• Maintain CRM documentation and ensure SLA compliance.
• Contribute to performance targets in high-volume customer environment. EDUCATION
Bachelor of Fashion Technology – National Institute of Fashion Technology (NIFT), Mumbai CERTIFICATION
Google Project Management Certification