Public Relations & Data-Driven Strategy Intern Candidate

Detail-oriented student with proven experience in event management, strategic communications, and data analysis. Strong track record of leading high-impact initiatives, increasing engagement metrics, and managing cross-functional projects. Seeking business internship opportunities to leverage communication expertise, analytical capabilities, and entrepreneurial mindset while expanding professional experience.

EDUCATION

North Carolina A&T State University, Bachelor of Science in Public Relations, Minor in Business Management Graduate 05/2027 (Concentration in Innovation & Entrepreneurship), Greensboro, NC

● Vice President of Marketing & Outreach(23-24)

● VP Member Experience(24-25) Scholar of Finance

● Member, Society of Women in Business

EXPERIENCE

February 2024 - Present Director of Public Relations and Communications, Blackstone Launchpad at North Carolina A&T State University, Greensboro, NC

● Spearheaded social media strategy resulting in 10% increase in campus engagement

● Implemented CRM systems for improved data tracking of 500+ student interactions

● Organized major events with 150+ attendees, achieving #1 ranking among Blackstone Programs

April /2023 –Present Scent Specialist and Merchandising Strategist, Strike & Flame,Greensboro, NC

● Provide consultations on store layouts and upselling strategies

● Assist 23 customers per hour, contributing to 15% increase in average purchase value June/2023 – August/2023 Student Worker/Head Camp Counselor, Center of Excellence for Entrepreneurship & Innovation,North Carolina A&T State University, Greensboro, NC

● Managed 30 campers while leading engaging developmental activities

● Analyzed data to strategically plan events for the 2023-2024 academic year

● Prepared materials for monthly board meetings with 15 stakeholder PROJECTS

February 2024 - June 2024 External Primary Researcher/Launchpad Contract, United States Department of Defense, Wilmington, NC

● Conducted research to map, critique, and audit innovation processes

● Analyzed idea transfer mechanisms within North Carolina's innovation ecosystem

● Presented findings to senior personnel for DoD installation modernization July/2024 – October/2024 Assistant Planner and Co-Host, I3 Blackstone Launchpad Case Competition

● Developing case materials from previous project/ raw data

● Recruiting students from multiple schools

● Managing event operations across 3 days

SKILLS AND RECOGNITIONS

● Strategic planning,

● Event management

● Social media marketing

● Maintaining relationships

between teams

● Energy Tech Up Case Competition Semifinalist

(2023)

● McCombs National Women's Case Competition -

Apple (2022)

● L'Oreal HBCU Hackathon Participant (2023

● Creative Director for

Youth Ministry Church

● Volunteer, Peterkin

Daycare (5 hours weekly)

● Aggies Abroad member

Aniyah Catoe Phone: 904-***-**** Email: ***********@*****.*** LinkedIn: linkedin.com/in/aniyahcatoe

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