Award-Winning Content Creation & Broadcast Production

RIKI S. BURKS

Edison, NJ **********@*****.*** 732-***-****

LinkedIn: https://www.linkedin.com/in/riki-s-burks-b09b2a5/ Social Media Strategist Emmy-Winning Content Producer & Viral Storyteller Emmy Award-winning content producer and storyteller with 35+ years of experience developing compelling narratives that drive audience engagement across broadcast, digital, and social platforms. Proven ability to create multi-platform content strategies, collaborate with creative teams, and produce content that reaches millions. Skilled in audience development, platform-specific content creation, and AI-enhanced workflow optimization.

Core Competencies

Social Media Strategy, Viral Content Development, Multi-Platform Distribution, Audience Growth Strategy, Content Production & Editing, Creative Collaboration, Platform-Specific Content (TikTok, Instagram, YouTube, Facebook), AI-Enhanced Workflow Design, Performance Analytics, Brand Storytelling.

Professional Experience

Executive Producer, Director, Writer Remote / Hybrid 1990s – Present Led content strategy and production for major national brands including MTV, HBO, ESPN, Johnson & Johnson, Verizon, and Under Armour — developing high-impact content across broadcast, digital, and social platforms. Designed and executed multi-platform content strategies that drove audience engagement and brand awareness. Collaborated with creative teams, talent, and production leadership to execute high-impact campaigns. Produced visually driven content that reached millions across multiple platforms.

Producer, Director, Writer, Showrunner 1990s – Present Executive-produced a 26-week televised music and lifestyle series featuring 140+ live performances — demonstrating large-scale content production and audience engagement strategy at scale. Directed live- to-tape productions combining entertainment storytelling, documentary structure, and branded visual communication. Oversaw creative development, editorial structure, and production scheduling, ensuring consistent quality and audience engagement. Director of Photography, Motion Control Producer 1990s – Present Emmy Award-winning visual storyteller specializing in narrative-driven content and cinematic production leadership. Recognized for contributing to narrative evaluation and creative standards within professional media contexts, including international film festival programming. AI-Enhanced Workflow Designer 2025 – Present

Designed and built a proprietary job evaluation and resume customization framework using AI tools to accelerate content development, improve efficiency, and maintain accuracy. Leveraged multiple AI platforms with advanced prompting techniques to analyze requirements and produce tailored content. Selected Narrative Authority & Cultural Credibility Judge, New York Film Festivals — International Television Programming & Promotion category, evaluating narrative structure, editorial quality, and creative execution standards. Writer, Modern Drummer Magazine — Published drummer profiles (May 2018), documenting professional musicians through narrative storytelling and editorial feature writing. Education & Credentials

BA, Communications & Journalism — Rutgers University Emmy Award, Director of Photography — 1993

HBO Cable ACE Award — 1993

And commercial Broadcast & Video Work

Composite Motion Control & Visual Storytelling Sampler: https://youtu.be/5AjK1yfvYVg Short-Form Digital Storytelling Sampler: https://youtu.be/zptwCsJC1Yg Motion Control Systems / Technical Storytelling: https://youtu.be/UufvGiEnM4k Long-form Network Broadcast Sample: https://youtu.be/cI6ynGrXpqg Additional writing, editorial, and production samples furnished upon request.