PUBLIC RELATIONS & COMMUNICATIONS PROFESSIONAL
Dynamic communications and public relations professional with extensive experience leading media relations, executive communications, brand strategy, client relations, and cross-functional marketing initiatives across domestic and international markets. Proven success collaborating with executives, agencies and media outlets to build brand visibility and drive strategic communications objectives.
Background includes public relations agency leadership, broadcast media production, corporate communications, executive support and event coordination across healthcare, technology, hospitality, financial services, beauty, fashion, legal, and consumer industries. Recognized for exceptional relationship-building abilities, polished communication skills, project coordination, media outreach, and client service excellence.
CORE COMPETENCIES
Public Relations & Media Relations
Brand Positioning & Storytelling
Global Communication Support
Executive Communications
Press Releases & Media Materials
Event Coordination & Media Support
Client & Stakeholder Relations
Corporate Communications
Interview Coordination & Talent Acquisition
Public Speaking & Presentation Development
Relationship Management
Marketing Communications
Project & Vendor Coordination
PowerPoint, Microsoft Office Suite & Outlook
PROFESSIONAL EXPERIENCE
RETICARE, INC. — USA / Madrid, Spain
U.S. Director of Communications & Sales 2015 – Present
Lead U.S. communications and business operations for an international health technology company specializing in scientifically validated screen protection solutions.
Key Contributions:
Direct U.S.-based communications, client relations, operational coordination, and strategic partnerships for a global company headquartered in Spain.
Serve as liaison between U.S. institutions, corporate partners, educational organizations, and international leadership teams.
Develop and deliver communications initiatives designed to educate consumers, businesses, and institutions on health and wellness topics related to digital device exposure.
Build and maintain B2B relationships with corporations, schools, and organizations to expand brand visibility and strategic partnerships.
Coordinate presentations, communications materials, executive correspondence, and stakeholder outreach.
Manage multiple projects simultaneously while maintaining strong client service and operational efficiency.
VERIZON FIOS — Tampa, Florida
District Manager 2012 – 2015
Managed operations for four regional Verizon Fios service branches throughout the Tampa Bay market.
Key Contributions:
Oversaw customer relations, team leadership, communications, operations, and sales initiatives across multiple locations.
Recognized with national top sales performance awards for two consecutive years.
Managed high-volume client interactions while maintaining exceptional service standards and operational performance.
CAPONIGRO PUBLIC RELATIONS — Tampa, Florida
Vice President 2010 – 2012
Led public relations strategy, media outreach, and communications initiatives for clients across multiple industries including sports, healthcare, beauty, legal, hospitality, and consumer brands.
Key Contributions:
Developed and implemented integrated communications and media relations strategies for regional and national clients.
Collaborated with executives and client leadership teams on brand positioning, messaging, and strategic communications.
ON-DEEAIR PR & PRODUCTIONS — Tampa, Florida
President & Founder 2000 – 2010
Founded and operated a full-service public relations and media production company serving clients across healthcare, technology, hospitality, automotive, financial, legal, beauty, and fashion industries.
Key Contributions:
Directed strategic public relations campaigns and communications initiatives for businesses ranging from $2M to $150M in revenue.
Managed media relations, spokesperson preparation, executive media training, and integrated promotional campaigns.
Developed press materials, marketing collateral, video productions, public service announcements, and corporate communications content.
Oversaw media buying, production coordination, vendor relationships, and client communications.
Managed client accounts, project timelines, budgets, and cross-functional creative teams.
Selected Consulting & Media Experience
Hill & Knowlton PR — Communications Consultant
Collaborated on communications initiatives supporting the Bill & Melinda Gates Foundation’s $100M education grant awarded to Hillsborough County Public Schools. Worked alongside senior communications professionals and consulting teams to support campaign strategy, visual communications, and media-related initiatives.
Home Shopping Network (HSN) — Guest Relations/Talent Manager
Coordinated communications and production planning for celebrity guests including Suzanne Somers and Susan Lucci. Managed guest relations, production logistics, talent outreach, interviews, and on-camera evaluations.
WB-TV32 / Warner Bros. Television — Tampa, Florida
Producer / Writer, TV News & Feature Magazine 1996 – 1999
Produced, wrote, directed, and coordinated weekly public affairs programming and feature content.
Key Contributions:
Managed program development, scripting, production coordination, and communications planning.
Conducted interviews and collaborated with community leaders, public officials, and featured guests.
oReceived multiple industry recognitions including: Best Public Affairs Show – Warner Bros., Mayor’s Media Award, National American Eagle Award, Telly Award
KOÇ BANK / KOÇ HOLDING — Istanbul, Turkey
Public Relations Specialist 1993 – 1995
Directed public relations initiatives for Koç Bank operations throughout Turkey and Europe as part of Koç Holding, a Fortune Global 500 organization.
Key Contributions:
Managed corporate communications, media relations, executive messaging, and public relations initiatives across multiple regions.
Supported international investment seminars and executive communications initiatives.
Served as spokesperson and media liaison for corporate communications activities.
Prepared speeches, communications materials, and executive presentations for senior leadership.
Collaborated with media representatives and corporate stakeholders across international markets.
U.S. CONSULATE GENERAL (USIA) — Istanbul, Turkey
Liaison Officer 1982 – 1984
Supported diplomatic communications, cultural initiatives, and protocol coordination for the U.S. Consulate General.
Key Contributions:
Reported directly to the U.S. Cultural Affairs Attaché; coordinated cultural and educational exchange programs between the United States and Turkiye.
Assisted with diplomatic communications, protocol, and international relations initiatives.
EDUCATION
UNIVERSITY OF TENNESSEE — Knoxville, Tennessee
Bachelor of Science in Mass Communications - Emphasis: Public Relations
ADDITIONAL QUALIFICATIONS
Extensive experience collaborating with executives, media professionals, agencies, and cross-functional teams
Strong background in international communications and multicultural environments
Exceptional verbal, written, organizational, and presentation skills