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Business Development & AI Learning Leader

Location:
Nairobi, Nairobi County, Kenya
Posted:
August 20, 2026

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Resume:

MY JOURNEY

An accomplished Business Development Leader with a decade of track record in

directing operations and fueling revenue growth. Proficient in client acquisition and contract negotiation, with strong abilities in interpersonal communication, relationship cultivation, coaching, and team leadership. Known for a proactive and results-focused approach, consistently achieving and surpassing sales and revenue goals.

Experience

Retail Training & Operational Excellence Manager

Vivo Energy Kenya (Shell Licensee)

August 2020 – Current

Spearhead the day to day operational management of a retail network of over 300 service stations/outlets countrywide

Leads coordination between support functions (retail and Operating Unit/Country level) and sales team to achieve effective planning, implementation and feedback of different initiatives and programs

(marketing, operations, payments, policies, industry requirements, B2B2C, service standards, audit actions…)

Drives sales in Retail through category product planning and execution of strategic product marketing plans, as well as gathering and prioritizing product and customer requirements, defining the product vision, working closely with, sales, marketing and supply teams.

Manages cross-business issues from Retail perspective, including supply, marketing, pricing, Legal, Finance, HR, network portfolio concerns, and cross- channel conflicts (e.g. wholesale volumes in retail vs. distributor)

Identifies, quantifies and pursues the development of growth opportunities, operational requirements based on emerging trends and insights; Accountable for Retail growth – including delivery of volume, margin and OPEX (both Supply, Procurement &Acquisition and other OPEX), pricing & discounts review, sales & targets updates

Responsible for overall integrity and quality of Territory Managers, Retailers, Site Managers, and Site staff attraction, selection & induction processes; Responsible for overall implementation, integrity, quality and reporting of Shell Retail Staff Training.

Develops and maintains a strong Health Safety & Security culture within Retail Sales & Operations

Development, enhancement and delivery or training programs in accordance to both Vivo Energy and Shell global standards on Customer Experience

Implementation of customer excellency strategies; Voice of Customer, Customer Champion application, Treated Like a Guest assessments, Net promoter score and Basic Guest Experience mystery motorist program Achievements:

Development & launch of a Retail Training Academy; Complete curriculum for all level sales force and retailers onboarding & development

S

Malik

Walter

+254*********

***********@*****.***

https://www.linkedin.com/in/malik-w-32ab4446/

Nairobi, Kenya

SKILLS

B2B2

C

Negotiation

Budgeting

Operations

Excellence

Analytical skills

Leadership

Excellent

Communicator

Retail Economics

Certifications & Licenses

ISO 22000 –

Food Safety

Management

Systems, Audits

LEAD Program –

Personal &

Business

Leadership,

Talent

Management,

Coaching,

Assessment

Restaurant

Operation s

Languages:

Fluent - English & Swahili

Basic - Arabic, French, Siswati

Consistent above 90% TLAG score from VOC and BGE assessments

IP development and execution of 150 Shell petrol stations in 3 years; Management of both CODO & DODO contracts and partnership negotiations

Steered together with the entire sales and operations force a historical milestone achievement of 1 billion liters of fuel sold in 2022. The first OMC in Kenya to achieve over 30% of the industry volume

Multi-million dollar P&L management and interpretations Food Services Category Manager

Vivo Energy Kenya (Shell Licensee Africa)

September 2019 – August 2020

• Trained, motivated and coached TMs and dealers - give assistance and support to the retailers to increase profitability, and improve their know- how and expertise in food services know- how

• Developed, published and implemented both Training and Operations manuals for all new and existing food outlets

• Ensured partners’ adherence to all requirements across key functions namely:

Operations, Product Development, Training, Logistics and Quality Assurance

• Managed quality assurance for CR retail food partners, including on-site evaluations, internal audits and customer surveys.

• Resolved partner conflict, improved operations and provided exceptional partner support.

• Identified, assessed, negotiated with and finalized alliances with local and Group food partners; Contract holder for food alliances/franchises and ensure adherence to terms and conditions of partner agreements

• Proactively tracked Business performance - analyzed P&L data and identified gaps by site, while anticipated corrective actions to continuously outpace growth targets

• Optimized and qualitatively enhanced portfolio of food partners to maximize value to consumers, retailers and Vivo Energy

• Ensured local compliance to Health, Safety, Security and Environment standards, especially regarding food handling procedures, shelf life specifications, storage, handling and care of product Achievements:

Developed & implemented a Covid 19 Protocol to champion the re- opening of food outlets within the network and industry at large during the pandemic –

Strategy implemented across the group

Successfully introduced and activated grease management policy cutting maintenance cost by 15%

ISO 22000 certification; Improved partner competency levels & Food safety management systems from GMP to HACCP (KFC, Java, Burger King, Simbisa group, Big Square, Dominos…)

IP development and execution of 17 food QSR outlets (Java Coffee house, Simbisa & KFC) in one year

Group General Manager

Mama Rocks Burgers Kitchen Ltd

June 2017 – October 2019

• Developed strategic plan for optimized productivity.

• Reviewed and improved organizational effectiveness by developing processes, overseeing employees, establishing a highly motivational work environment, and implementing innovative changes.

• Identified opportunities for expansion and growth by developing new business relationships.

• Planned Budgets and executed within the GP margins; Multimillion P&L Interpretation, Supplier Management & Vendor Sourcing Accomplishments:

Trip advisor best service delivery awards 2018 – 2019

Delivered 3 sit-down concept restaurants from truck concept General Manager – Business Development

Tamarind Group (Carnivore, Roast House, Tamambo)

April 2015– May 2017

Improved brand awareness by monitoring all marketing campaigns and fostering membership acquisitions and business development.

Developed value-added solutions and approaches by leveraging trends in customer marketplaces and industries.

Streamlined operational efficiencies by delivering recommendations for knowledge- based processes and procedures.

Assessed financial statements and Profit and Loss reports to evaluate business performance, develop targeted improvements and implement changes.

Devised SWOT analysis to create and execute business plan supporting achievement of established quotas.

Identified key products, services and customers and used data to devise innovative sales and marketing plans enabling dramatic growth. Food and Beverage Manager

Andrews Apart Hotel & Alan Bobbe’s Bistro

January 2014 – February 2015

Multi-Unit Restaurant Manager (Contract)

Liberty Eagle Holdings T/A Subway Restaurants

Dubai (UAE), Daresalaam Tanzania & Nairobi, Kenya

July 2012 – October 2013

Restaurant Manager

Famous Brands T/A Steers & Debonairs

Nairobi, Johannesburg (SA)

January 2010 – May 2012

EDUCATION & QUALIFICATION

Master of Sc. Management - AACSB

(Strategic Organization, Managing Finance & Economics, International Business Law)

University of Liverpool (Online)

Ongoing – 2025

Bachelor of Commerce (Banking and Finance)

Egerton University

2006 – 2009

Associate Degree in Management

Institute of Commercial Management

Single Subject Diploma in Financial Accounting

Single subject Diploma in Food and Beverage Management

Single Subject Diploma in Business Management & Administration

Single Subject Diploma in Accounting I & II

Single Subject Diploma in Cost Accounting

2007 – 2009

Certificate in Restaurant Operations

University of Subway

2013

Certified Public Accounting 1

Covenant Business School (KASNEB)

Financial Accounting

Introduction to Law

Entrepreneurship and Communication

Certificate in Information Technology

Covenant Business School

2009

Kenya Certificate of Secondary Education

Sawagongo High School

2006

Referees

To be provided upon request



Contact this candidate