Executive Assistant & Digital Marketing Professional

PALAK KOHLI

*************@*****.*** +91-993******* linkedin.com/in/palak-kohli Kanpur, Uttar Pradesh PROFILE SUMMARY

Executive Assistant and Digital Marketing professional with experience in administrative coordination, social media strategy, and content creation. Proven track record managing executive operations, content calendars, and client-facing campaigns. Adept at office administration, event planning, and optimizing workflows across diverse industries including legal, fashion, and lifestyle.

PROFESSIONAL EXPERIENCE

Executive Assistant to the Managing Director (EA) · MAY Lawyers LLP May 2026 – July 2026

● Managed the MD's calendar, meetings, and appointments; coordinated executive communications for smooth daily operations.

● Designed client presentations, brochures, and marketing materials.

● Supported HR operations — sourced candidates, scheduled interviews, and coordinated recruitment for Legal Associates.

● Handled office administration, documentation, vendor coordination, and inventory records.

● Collaborated with internal teams to ensure timely execution of operational tasks. Social Media Intern · The Gravids

Feb 2026 – May 2026

● Managed end-to-end content strategy for fashion, jewellery, and food brands — developed content calendars and tone guidelines.

● Planned and executed trend-driven product shoots for jewellery and food clients, growing client page audiences through creative direction.

● Continued as a freelancer after the internship, handling and planning their shoots. Social Media Intern · Kiddough.in

May 2025 – Dec 2025

● Managed Instagram accounts and led influencer outreach — identified creators, drafted collaboration briefs, and tracked campaign performance.

● Created and published posts, reels, and stories; achieved measurable improvement in audience engagement. HR Recruiter Intern · Yoursthatsenior

Jan 2025 – March 2025

● Sourced candidates via LinkedIn, screened applications, and coordinated interviews between candidates and hiring managers.

● Published job listings across platforms and maintained candidate tracking records in Excel. EDUCATION

BA (Hons) Economics Completed · 2026

Chhatrapati Shahu Ji Maharaj University, Kanpur · 66% Senior Secondary (XII) 2023 · 79.5%

Mariampur Senior Secondary School, Kanpur

Secondary (X) 2021 · 90%

Mariampur Senior Secondary School, Kanpur

SKILLS

Social Media Management · Event Management · Videography & Visual Storytelling · Executive Administration · Calendar & Meeting Coordination · MS Office & Excel · Microsoft Outlook · Microsoft Teams · Canva / Moodboarding CERTIFICATIONS & TRAINING

● Data Science & Analytics – HP Life

● Operating Systems, MS Office & Internet Applications – Foundational Training

● Multiple MOOCs completed for ongoing professional development

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