Event Strategy & Lifecycle Management Event Marketing & Promotion Strategy Audience Engagement & Attendee Experience Run-of-Show & Live Program Management Vendor & Partner Relationship Management
Budget Planning, Cost Control & ROI Awareness Stakeholder & Executive Client Management Cross- Functional Collaboration Fundraising & Community Engagement Events Brand Presentation & Visual Experience Timeline Development & Logistics Coordination Support Risk Mitigation & Contingency Planning Marketing Collateral & Communications Coordination Project Management & Organizational Leadership
CAREER PROFILE
Strategic event marketing professional with 20+ years designing and executing luxury, nonprofit, and audience- focused events that drive engagement, attendance, and organizational visibility. Proven ability to manage full event lifecycles including concept development, budgeting, vendor partnerships, promotional strategy, and live event execution. Experienced collaborating with leadership teams, partners, and cross-functional stakeholders to translate goals into impactful audience experiences. Combines creative direction with operational precision to deliver memorable events, and strengthen relationships and drive engagement and revenue growth. Known for transforming complex event visions into seamless, guest-centered experiences aligned with brand and mission objectives. SIGNATURE EXPERTISE: LUXURY EVENT EXECUTION
Specialized in planning and producing high-end weddings and formal celebrations since 2008, managing complex logistics, premium vendors, custom design concepts, and high-expectation clientele. Known for precision coordination, contingency management, and seamless live execution in environments where timing, presentation, and guest experience are critical. Experience includes multi-vendor productions, detailed run-of-show timelines, and personalized attendee experiences requiring discretion, adaptability, and real-time decision making — skills directly transferable to executive, brand, and customer-facing marketing events. Frequently executed under fixed timelines and immovable event dates requiring contingency planning and real-time decision making. CAREER EXPERIENCE
ELEGANCE BY DEZIGN, LLC FOUNDER PRINCIPAL EVENT MARKETING & EXPERIENCE STRATEGIST
{INDEPENDENT CONSULTANT} SLIDELL, LA 08/2008-12/2025
Directed end-to-end planning and execution of high-visibility luxury and community events averaging 300+ attendees
Led client discovery sessions to translate goals, audience needs, and brand identity into event concepts and engagement strategies
Managed event budgets, pricing proposals, cost forecasting, and vendor negotiations to ensure profitable delivery
Built and maintained network of venues and vendor partners to support reliable, high-quality execution
Developed event promotion campaigns across digital and print channels
Created detailed timelines, production
schedules, and run-of-show documents for seamless live operations
Directed on-site operations, staffing coordination, and stakeholder communication during live events
Achieved 95% repeat and referral business through client experience management CORE COMPETENCIES
Event Marketing & Experience Design Audience Engagement Luxury & Nonprofit Events Experience executing high-touch, high-visibility events requiring precision logistics, multi-stakeholder coordination, and premium attendee experience.
EVENT & MARKETING TOOLS CASANDRA T. WILTZ
UNITED WAY GNO PUBLIC RELATIONS DIRECTOR {EVENTS & CAMPAIGNS} NEW ORLEANS, LA 10/2001- 06/2006
Supported regional fundraising campaigns and community engagement initiatives across multi-parish service area
Coordinated marketing communications and public-facing events with community partners
Managed media outreach and stakeholder communication supporting major campaigns
Microsoft Office 365
QuarkXPress 2026
CVent
Adobe Photoshop CS6
Canva Pro
Google Workspace
Adobe InDesign
Google Forms
Wix & GoDaddy CMS
Wedding Wire Couples’ Choice
Award 201*-****-****
The Knot Best of Weddings Award
2019 2023
City of New Orleans certificate of
recognition 2023
PROFESSIONAL RECOGNITION
Facebook • Instagram • LinkedIn-
Content publishing • Audience
engagement • Analytics
BACHELOR OF ARTS
Mass Communications/Journalism
University of New Orleans
December 1996
MASTER OF ARTS
Business/Organizational Management
University of Phoenix June 2001
PAGE 2
EDUCATION
GREATER KING SOLOMON M.B.C. EVENT MARKETING & COMMUNICATIONS DIRECTOR (PART-TIME LEADERSHIP ROLE) NEW ORLEANS, LA 10/2015 - 12/2025
Planned and executed annual large-scale celebrations, programs, and fundraising initiatives supporting organizational engagement
Developed event promotion strategies using email, announcements, social media, and print communications
Coordinated volunteers, leadership stakeholders, and vendors to align programming and logistics
Produced programs, publications, and marketing materials supporting event participation
Managed website and digital communication channels to maintain audience awareness
Implemented online giving initiative increasing donations by 70% EVENT IMPACT HIGHLIGHTS
Executed 20+ luxury events averaging 300+ attendees with 5-star review satisfaction
Achieved 95% referral business through attendee experience management
Increased donations 70% through digital engagement campaign
Coordinated complex multi-vendor productions and live run-of-show execution
Produced high-visibility celebrations and fundraising events
Managed concurrent planning, promotion, and on-site execution with zero- failure delivery
MARKETING PLATFORMS
NOTABLE EVENT HIGHLIGHT
Coordinated regional emergency
fundraising event supporting
September 11 victims raising over
$1M+
Work Authorization: Open to Remote Contract (W2 or 1099)