Business Development & Finance Analyst with CRM Expertise

HARSHAL YADAV

(MBA) FINANCE & MARKETING

790-***-**** **************@*****.*** Kanpur, Uttar Pradesh, 208020 https://www.linkedin.com/in/harshal-yadav-292b742a4 CAREER OBJECTIVE

Versatile professional with experience in client acquisition and business development supported by strong skills in finance, marketing, and data analysis. Well versed in building relationships, solving problems, and delivering results in dynamic environments. Skilled in CRM and negotiation with a strong focus on delivering measurable business growth. Seeking opportunities across diverse domains where I can contribute to growth through analytical insights, innovative strategies, and effective execution.

EDUCATION

● Master of Business Administration (Finance & Marketing) (2023-25) Pranveer Singh Institute of Technology, Kanpur

● Bachelor of Commerce (2020-23)

Christ Church College, Kanpur

● Intermediate (CBSE) (2019-20)

Prithvi Raj Chauhan Education Centre, Kanpur

● High School (CBSE) (2017-18)

Heera Lal Patel International School, Kanpur

KEY SKILLS

-Interpersonal skills: Communication and Presentation, Team collaboration, Adaptability, Customer relationship management, Negotiation and Persuasion

-Technical skills: Microsoft Excel, Power point and business presentations, CRM tools

-Domain-specific skills: Client acquisition and lead generation, B2B sales, Data Analysis, Risk-management, Strategic planning

PROFESSIONAL SUMMARY

Senior Executive – Corporate Sales Infoedge (Naukri.com) 24th February- 13th August 2025 Lucknow, Uttar Pradesh

-Sold enterprise recruitment solutions to corporate clients by assessing business requirements and delivering customized offerings.

-Acquired new clients and expanded business from existing accounts through upselling and cross-selling.

-Developed a qualified lead database via referrals, telephone canvassing, social media outreach, and area mapping.

-Conducted client meetings, product demos, and solution presentations to build strong business relationships.

-Negotiated commercials, closed deals with proper documentation, and ensured seamless onboarding.

-Actively managed CRM systems to track pipelines, monitor client activity, and drive customer engagement.

-Built and nurtured long-term client relationships, converting prospects into loyal customers. PROJECT EXPERIENCE

-Marketing Strategies for HOME HUB- Developed marketing strategies for a local retail store resulting in increased customer footfall.

Skills gained: Market Research, Email Marketing, Team Management

-Tech-Infused Tables- Proposed a space-saving smart table with automated, modern tech features. Skills gained: Research, cost estimation and budgeting ACHIEVEMENTS

- Client Conversion & Retention – Successfully converted multiple prospects into long-term loyal customers through relationship-driven sales.

- CRM-Driven Growth – Leveraged CRM tools to optimize lead management, upselling and cross-selling opportunities, strengthening business pipelines

- Role-play competition winner- Secured 1st place in role-play competition on organizational stress and retention by depicting excellent communication and problem-solving skills (MBA)

- Scholar of the year nominee- Cleared the aptitude round for scholar of the year assessment, showcasing analytical and critical-thinking skills (MBA)

- Leadership in MBA team project- Served as Team Lead for the academic business projects demonstrating team- management skills.

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