Senior Living Executive Director with Operational Excellence
Resume:
Paul Gonzales
Lubbock, TX ***** +1-806-***-**** **************@******.***
Professional Summary
Accomplished Executive Director with nearly 30 years of experience in senior and assisted living operations. Expert
in quality assurance, team development, regulatory compliance, and financial management. Proven leader in driving
occupancy and optimizing budgets. Seeking to leverage operational and leadership skills as an Assisted Living Director
to enhance resident care and organizational growth.
Willing to relocate to: Lubbock, TX
Work Experience
Executive Director
Raider Ranch Lubbock, TX
September 2025 to Present
* Oversaw operations for a 90-unit Assisted Living and 40-unit Memory Care community, maintaining 100% occupancy
on both sides.
* Managed all aspects of AP, AR, payroll, P-card, and HR functions for over 125 employees.
* Ensured compliance with regulatory standards and company policies across all departments.
* Led team development and employee onboarding to support high-quality resident care.
* Implemented quality assurance measures to maintain high standards of service.
* Controlled expenses and managed budgets to achieve financial goals.
* Coordinated maintenance management and vendor relationships to ensure facility upkeep.
* Utilized technical proficiency in Power BI and Microsoft Teams to streamline operations.
Executive Director
Imagine Senior Living Lubbock, TX
April 2024 to Present
* Oversaw day-to-day operations of the assisted living facility, ensuring smooth workflow across all departments.
* Maintained departmental budgets and controlled expenses to support financial health.
* Developed strategies to grow occupancy and improve resident satisfaction.
* Ensured compliance with assisted living regulations and standards.
* Fostered a positive work environment through team development and training.
Regional Executive Director
Enlivant Lubbock, TX
April 2008 to Present
* Planned and implemented strategies to increase funding through various approaches.
* Established and oversaw strategic business actions and streamlined operations.
* Facilitated improvements to performance management system.
* Devised strategic improvements to resolve issues and spearhead necessary operational updates.
* Directed training improvements to reduce knowledge gaps and eliminate workforce performance inefficiencies.
* Monitored business trend forecasts, adjusting budgets and operational plans to maximize growth and opportunities.
Assistant Director
Grand Court Lubbock a Brookdale Property Lubbock, TX
June 2003 to August 2008
* Recruited and hired new employees based on company needs and culture.
* Trained employees in proper operational procedures and shared company policies and regulations.
* Listened to customer feedback and responded to maintain or improve processes.
* Created agendas and communication materials for team meetings.
* Recognized by management for providing exceptional customer service.
Assistant Director
Cornerstone Court Retirement Community Lubbock, TX
December 1999 to December 2003
* Directed training improvements to reduce knowledge gaps and eliminate workforce performance inefficiencies.
* Improved staff morale by optimizing workload to sustain work-life balance.
* Developed and supervised staff by providing orientation, training, support and direction.
* Managed tasks to reach community census goals through outreach, inside sales, lead generation and lead conversion.
Education
Child Development (Bachelor's degree)
Texas Tech University Lubbock, TX
Child Development (Associate's degree)
South Plains College Levelland, TX
Skills
Office management Professional networking Organizational management Strategic Planning
Forecasting Task prioritization Benefits administration Direct sales Hotel experience Kronos
Business development Technical Proficiency Rent late fee assessment Windows Grocery
store Training Maintenance management Transportation planning Hospice experience
Employee relations Financial audit management Financial statement preparation Management
Vendor relationship management Continuous improvement LIHTC Grammar Experience
Construction Supervising experience OSHA Director experience General management
Data interpretation Staff training Staff scheduling Recruiting Relationship Management
Section 8 Time management Supplier management Administrative experience Purchasing
Facilities management Conflict Management P&L Management Financial acumen Executive
leadership Productivity software Interpersonal skills Employment & labor law Trello Research
Organizational budget management Compliance management Inside Sales Oil & gas Event
Planning Sage Writing skills Talent management and staffing Budgeting and financial management
Paul Communications strategy Training methods Gonzales Compliance and regulations HIPAA
Manufacturing Vendor relationship building Data collection Hospitality Customer service Heavy
lifting Healthcare compliance - Healthcare compliance experience (11–15 years) Account reconciliation
Team development Charge experience Long term care OneSite Typing Data visualization
software proficiency Computer skills Employee Orientation Communication skills Senior
leadership Managing budgets in a finance role Operational management Long-term care facility
experience Sales management Microsoft PowerPoint Microsoft Outlook Memory care Accounting
and finance experience Budget management Computer literacy Talent management Donor
relationship building Performance Management Hiring Data entry Property leasing Account
management Phone communication Home health Presentation skills Ceridian Sales ADP
Budgeting Dementia care Regulatory compliance Project management Financial analysis
Resident's rights Asset management Microsoft Word Workers' Compensation Quality assurance
Google Suite Database management Customer communication Onboarding process management
Contracts Financial performance report preparation Marketing Rent roll report preparation
Negotiation Multi-line phone systems Medical sales Nursing Identifying new business
opportunities Scope management HRIS Payroll SharePoint Microsoft Project OSHA (regulatory
compliance area) Microsoft Teams Clerical experience Computer operation PeopleSoft Business
operations Employee onboarding GAAP Data analysis skills Ambulatory surgery center Microsoft
Excel Microsoft Office Workday Human Resources Profit & loss Talent Acquisition Accounting
Team motivation (leadership skill) Change Management Leadership Power BI Mentoring
Yardi Healthcare team management Financial report writing Organizational skills Home &
community care Customer relationship building Hotel management Succession planning Cash
register Procurement Operations management Driving Outside Sales Microsoft Access
Client relationship development Interviewing Property management Client interaction via phone
calls Project management software Microsoft Publisher Public housing specialist experience
Human Resources Management Team management Training & development Case management
Accounting standards Fair Housing regulations Analysis skills Financial reporting
Languages
Bilingual
Spanish
Certifications and Licenses
CPR Certification
Present
ServSafe
Present
Residential Care/Assisted Living Administrator
Present
Non-CDL Class C
Present
QIDP Certification
Present
Child Development Associate Certification
Present
Medical License
Present
CNA
Present
Food Handler Certification
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