SEO-focused Content Lead with 9+ Years of Experience
Resume:
Results-driven Content Lead with *+ years of experience in SEO-focused strategy within the IT domain, including AI, Data Science, and software development. I lead content teams, streamline editorial processes, and build data-driven roadmaps that enhance organic visibility and support business growth. Skilled in technical long-form content, keyword strategy, analytics, and cross- functional collaboration to deliver measurable search impact. Selected Projects Demonstrating Content Strategy, SEO Impact, and UI/UX Collaboration:
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32-Kailash Vihar, Kalyanpura, Sanganer,
Jaipur
Portfolio
Dhananjay Singh
Rathore
Content Lead
About Me
PROJECTS
Click Here
PROFESSIONAL EXPERIENCE
Content Lead Mar '25 Mar '26
MSM Coretech Innovations Jaipur
Served as the primary client point of contact, understanding their business model, ICP, and goals to build tailored content and marketing strategies from the ground up.
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Built end-to-end content strategy roadmaps across blogs, landing pages, social media, and email, aligned with traffic, lead, and branding objectives.
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Created detailed content briefs for writers and designers, ensuring SEO intent, conversion goals, and brand voice consistency across all assets.
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Developed presentation decks for stakeholders and clients, effectively communicating content strategies, performance, and ROI metrics.
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• Wrote, edited, and optimized high-impact content including blogs, landing pages, case studies, and email campaigns. Senior Technical Writer Aug '24 Mar '25
Octal IT Solutions Jaipur
• Led SEO-driven content strategy and execution, contributing to a 40% increase in organic traffic within six months.
• Produced and optimized blogs, landing pages, and product content aligned with search intent and conversion goals.
• Conducted advanced keyword research using Ahrefs and SEMrush to improve SERP visibility across client projects.
• Mentored junior writers and standardized content formatting, quality, and editorial consistency.
• Collaborated with design and marketing teams to deliver integrated content for websites, social media, and email campaigns. Senior Technical Content Writer Feb '22 Aug '24
Innovana Thinklabs Ltd. Jaipur
• Produced high-quality written content for blogs, websites, and social media, resulting in an increase in user engagement.
• Implemented SEO best practices, boosting organic rankings and increasing client leads.
• Worked directly with clients to tailor content that aligned with their brand voice and objectives.
• Edited and proofread content, ensuring accuracy, consistency, and adherence to brand guidelines.
• Generate high-quality written content that conveys technical information in a clear and comprehensible manner. Senior Content Writer Oct '19 Feb '22
Infowiz Tech Jaipur
• Developed content strategies aligned with business goals and target audience.
• Created and edited technical, SEO-friendly content across formats.
• Collaborated with SMEs and teams to keep content accurate and relevant. Academic Counsellor Dec '18 Sep '19
College Dekho Jaipur
• Guided students on academics, course selection, career goals, and admissions.
• Created academic plans, provided study support, and maintained progress records.
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Content Strategy & Roadmap Development
SEO Strategy & Advanced Keyword Research
Technical & B2B IT Content Leadership
Editorial Workflow Optimization
Team Leadership & Mentorship
Cross-Functional Collaboration (SEO, Dev, Sales)
Content Performance Analytics (GA, GSC)
Client Communication & Stakeholder Presentations
Conversion-Focused Content Planning
CMS & SEO Tools (WordPress, Surfer SEO, Neuron Writer) Seller Support Associate Jul '17 Dec '18
Teleperformance (Amazon US) Jaipur
• Resolved seller issues across listings, orders, payments, and accounts via email, chat, and phone.
• Guided sellers on compliance, listing optimization, and performance improvement using data insights. KEY ACHIEVEMENTS
• Promoted to Content Lead within 3 months for outstanding performance at MSM Coretech Innovations.
• Secured major development projects via compelling client presentation decks at Octal IT Solutions.
• Assisted CEO and VP at LEAP with event logistics, flyers, and presentations across industries.
• Ranked multiple blogs and pages on Google’s first page through targeted SEO strategies.
• Earned direct praise from leadership for cross-functional contributions and content-driven results. EDUCATION
Bachelor of Arts Mar '23
Rajasthan University Jaipur
Senior Secondary Education Mar '15
India International School Jaipur
Secondary Education Mar '13
India International School Jaipur
CERTIFICATIONS
• SEO Copywriting Certification – Yoast
• Content Marketing Strategy Certification – Coursera
• Google Analytics for Beginners – Google
KEY SKILLS
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