E-commerce & Digital Marketing Specialist
Resume:
CONTACT
**********@*****.***
Quezon City, Metro Manila,
Work Experience Philippines
VIRTUAL ASSISTANT
Logunova Beauty Salon & Logunova Beauty Line
**** – Present
Lead meetings, optimize scheduling, and coordinate team efforts to ensure smooth and efficient workflows
Collaborate with team members to maintain a cohesive and consistent brand presence on social media
Schedule appointments, handle calls, and respond to Yelp and Google reviews. Manage the Vagaro booking system, update services and track engagement on ClassPass, StoryIt, and similar platforms
Run and analyze sales reports, activate monthly promotions, and ensure timely rollout
Oversee collaborations with event partners and engage with hotels and residential partners for promotional opportunities Manage the salon's e-commerce site, add new products, and handle website updates
Send out monthly emails and texts to clients, ensuring consistent communication and promotional updates
Work with receptionists to keep schedules and service information aligned, as well as operational and management issue Create and manage compliance forms and processes to maintain operational standards.
MARKETING MANAGER
MIA-Liverpool Islamic Centre Nov 2019 - present
Lead and execute marketing strategies to drive enrollments and boost attendance at key events
Conceptualize the creation of dynamic, high-impact content for social media platforms, in collaboration with the media team Design and implement targeted email marketing campaigns to nurture leads and boost audience retention
Oversee and manage all social media accounts (Facebook, Instagram, YouTube, WhatsApp), ensuring cohesive branding and timely content delivery
Maintain and optimize website content, ensuring up-to-date information and an engaging user experience
SENIOR PROJECT MANAGER
Splitdragon Jan 2022 - Oct 2022
Sales Reporting & Forecasting of the project's sales data on a weekly, monthly, quarterly and yearly basis
Responsible for planning and implementing online activities for partner clients
Monitor sales and implement digital ads to ensure holistic growth on E-Commerce platforms
Monitor excellent customer service is being provided Oversee Product Listings and Optimizations
Ensure Competitiveness in Promotions, Assortment, and Strategies implemented
Liaise with different departments to ensure overall performance of the project
Aminah Sarte
PERSONAL SKILLS
Creativity
Leadership
Communication
Problem Solving
Critical Thinking
Business-Savvy
EXPERTISE
Project Management
Content Creation
Marketing
Copywriting & Basic Graphic Design
PERSONAL PROFILE
A seasoned creative professional with
over 15 years experience in the
Creative Industry. Possesses a keen
eye for detail and a passion for
delivering exceptional results.
Dedicated to continuous process
improvement in the face of rapidly
evolving and changing markets.
Education
BA COMMUNICATION ARTS
Miriam College
Loyola Heights, Quezon City
Philippines 2000 - 2004
Google Certifications
FOUNDATIONS OF DIGITAL MARKETING &
E-COMMERCE
Completed February 21, 2023
ATTRACT & ENGAGE CUSTOMERS WITH
DIGITAL MARKETING
Completed March 29, 2023
INTERACT WITH CUSTOMERS ONLINE
Completed June 1, 2023
EMAIL MARKETING
Completed July 4, 2023
BUILD, LAUNCH AND MANAGE E-
COMMERCE SITES
Completed September 20, 2023
PROPRIETOR OPERATIONS MANAGER
Hijabi Soul 2018 to 2022
Responsible for the day-to-day operations of the
online store on Facebook, Shopee and Lazada
Philippines
Responsible for inventory management, stock keeping and processing of orders
Analyzing and preparing financial reports and other sales activities
Product curation and sourcing of materials
Strategic planning, implementation and management
of promotional activities, marketing and sales
campaigns in various online marketplaces
Conceptualize, develop and execute creative content to drive sales and boost profits
In-charge of all social media accounts including
content creation and management as well as customer inquiries
ENGAGMENT LEAD EXECUTIVE PRODUCER
Digital5 Dec 2015 - June 2018
Handle legal contracts for Digital 5’s on-camera
talents and third-party vendors and liaise with Legal deparmtent
Develop concepts for branded episodes and
implement executions within the program in
collaboration with other Creative departments
Create budgets needed for production
Quality control and approval of all episodes prior to airing
CHILDREN'S BOOK WRITER
Adarna Publications 2014-present
Author of a children's book entitled "A boy named
Ibrahim"
Synopsis: Young Ibrahim knows that as a Muslim, it is his duty to observe his five daily prayers. It is a peek into a Muslim child’s life as it shows young Ibrahim performing these prayers throughout the day, and why praying is important to him.
CORPORATE CONTENT DIRECTOR
Corporate TV Asia Pacific Ventures, Inc.
Jan 2016 - June 2016
Over-all in charge of the Creative Department to
ensure that content are aligned with client’s mission- vision, corporate values, as well as sales and training programs
Conceptualize or improve video materials based on
clients requirements
Spearhead content-gathering sessions and
communicate objectives clearly through information- driven content
Manage a pool of writers and monitor all outputs to ensure that it is of exceptional quality
PROGRAM MANAGER - LOCAL FORMATS
ETC - Solar Entertainment Oct 2011 - Jul 2013
Head of Production for localized formats such as
Project Runway Philippines, Top Model Philippines and other TV series
Monitor consistency of program style that is suitable to the channel’s target audience
Supervise the production on a daily basis and quality of output
Monitor budget and production timetable to guarantee a timely ouput with commercial appeal
Conceptualize branded content for episodes
Responsible for the final approval of the broadcast material
CHANNEL MANAGER
ETC - Solar Entertainment May 2010 - Oct 2011
Responsible for daily program schedules and daily
operations
Supervise program acquisition to ensure that material is of good broadcast quality
Supervise the Creative and Programming Departments; Define and implement short, medium and long term
plans on programming
Create executions for the marketability of locally produced shows and other on-air materials
Conceptualize and develop ideas for local shows on ETC
Collaborate with Marketing and Sales Departments on concepts, implementation and delivery of off-air
requirements such as AVP’s, radio plugs, etc.
LINE PRODUCER
Abracadabra Dec 2007 - May 2010
Manage the director’s schedule
Ensure that director's creative vision is met
In charge of hiring the key members of a production crew
Work with the Executive Producer to make sure that the project is executed within budget
Prepare storyboards
Coordinate with post-production for requirements
based on the director’s concept
WRITER/ PRODUCER
Living Asia Channel Mar 2006 - Dec 2007
Write scripts and produce episodes for Living Asia Channel’s travel and lifestyle programs
Execute major campaigns to promote the network
Responsible for producing promotional content
Research and preview all materials needed for video editing
Supervise post-production to ensure quality and to meet the target deliverables for the month
Contact this candidate