Part time

Aaron Zeligson

Marlton, NJ *******@*******.*** 609-***-**** Aaron LinkedIn

Semi-Retired Professional Helping Companies Grow & Customers Succeed

Semi-retired sales and business development professional seeking part-time, flexible opportunities. Extensive background in client relationships, revenue generation, and strategic sales across digital and traditional platforms. Known for driving results, building trust, and helping companies grow while delivering strong customer experiences.

Areas of Expertise

Inside/Outside Sales Media Placement Skills here Digital Advertising Account Management Strategic Planning & Execution Revenue Optimization Performance Metrics & KPIs Process Improvement Client Engagement Team Building & Leadership Relationship Management Cross-functional Collaboration Customer Support, Customer Success

Professional Experience

State Farm – Kevin Coan Agency, Marlton, NJ December 2025 – Present

Sales Representative

Build and maintain relationships with new and existing clients, providing tailored insurance solutions across auto and homeowners products

Proactively identify coverage gaps and recommend appropriate policies to enhance client protection and retention

Consistently meet or exceed sales targets through outbound calling, cross-selling, and referral generation

Educate clients on policy options, coverage benefits, and risk management strategies

Handle inbound inquiries and resolve customer concerns efficiently, maintaining high satisfaction and loyalty

Collaborate with team members to develop sales strategies and improve overall agency performance

Maintain accurate client records and policy documentation using CRM and agency management systems

Key Accomplishments:

- Achieved strong cross-sell ratios within existing auto and homeowners client base

- Increased client retention through proactive policy reviews and personalized service

- Generated new business through consistent outbound prospecting and disciplined follow-up

- Recognized for professionalism, product knowledge, and ability to build long-term client relationships

Political Marketing and Media, Philadelphia, PA 2024 – Present

Senior Consultant

Establish Political Marketing + Media in 2014, specializing in connecting political entities with prime local, regional, and national sports, news, and entertainment content. Leverage extensive experience in political media sales to collaborate with a roster of reputable broadcast and digital partners. Orchestrate multi-platform media campaigns that strategically envelop target audiences, streamlining the purchasing process for clients and agency partners through a unified approach. Conduct proactive business development efforts to expand the network of publisher clients continually.

Surpassed 95% of the annual budget target within the initial six months of 2024.

Generated $3M in sales for 2024 through the sale of CTV/OTT digital and linear advertising across major professional and collegiate sports and news platforms to political and governmental entities.

Triplicated the sales figures of the second-largest client in 2024 compared to the equivalent cycles in 2022 and 2020.

NBCU Local Division, Philadelphia, PA 2009 – 2023

Vice President, Director of Sales Digital (CTV/OTT) and Linear Television 2018 – 2023

Oversaw revenue generation for NBC stations, NBC Universal, Telemundo, and regional sports networks by leading teams closing advertising agreements in the political, government, and civic issue sector. Generated revenue streams from advertising on English and Spanish-speaking TV, digital, and OTT properties nationwide and in Puerto Rico. Demonstrated expertise in traditional and digital media to articulate advertising value propositions across various platforms like display, video, social media, OTT digital products, and Digital Out of Home properties. Ensured compliance with intricate regulations governing political advertising, including state-level requirements, FEC guidelines, and FCC rules.

Achieved top sales performance in 2022 as the leading Sales Rep for NBC Local Station division, driving over $75M in ad sales via linear and digital/peacock streaming platforms.

Recognized as the top digital salesperson in the NBC Local division in 2021.

Rolled out innovative marketing campaigns to attract new advertisers and tailored presentations for special events and interest groups.

Nurtured media partnerships with political parties, PACs, political advertising agencies, key local and state stakeholders, officeholders, non-profit organizations, and government entities.

Director of National Sales/Linear and Digital Sales 2009 – 2018

Created, proposed, and finalized advertising opportunities in local markets for both new and existing clients across television, digital, mobile, online, and out-of-home platforms. Negotiated and sealed advertising placements in premium timeslots for prestigious programs like the Olympics, the Super Bowl, The Voice, and This is Us.

Boosted revenue and profitability for NBC stations in major media markets on the East and West coasts by securing deals encompassing service agreements, contracts, and media buys reaching up to $10M.

Secured the top sales representative position within the NBC local advertising division in 2018, consistently maintaining the most lucrative profit margin territory within the regional sales office, contributing up to 10% of total gross revenue in election years.

Account Executive

Vice President / Mid-Atlantic Office Manager

Education & Professional Development

Bachelor of Arts Degree in Communications, Emphasis in Broadcast Sales and Management, Temple University

GE Leadership Training

IAB Certification for Media Sales

The Trade Desk Edge Academy Certified Executive Program

The Trade Desk Edge Academy Certified: Data Driven Planning

The Trade Desk Edge Academy Certified: Marketing Foundations

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