Technical Sales Leader with Field & Team Experience

SOBECHUKWU SHEDRACH OKAFOR

Port Harcourt, Nigeria +234********** *****************@*****.***

Sales Professional B2C and B2B Sales Client Relationship Management Revenue Growth and Team Leadership Business Analyst Sales Analyst

PROFESSIONAL SUMMARY

Dedicated Sales Professional with a strong track record in sales, consistently achieving and exceeding revenue targets across competitive retail environments. Skilled in managing the full sales cycle: prospecting, pitching, negotiating, closing, upselling, cross-selling, and post-sale account management while building lasting, high-value client relationships. Experienced in analyzing sales performance data to identify growth opportunities, developing repeatable sales processes, and coordinating with cross-functional teams to achieve results. Demonstrates natural leadership qualities: comfortable setting performance goals, mentoring colleagues, and motivating teams to deliver consistent results. Proficient in CRM systems, Microsoft Excel, and Microsoft Word for pipeline tracking, sales reporting, and territory management. A proactive, self-motivated professional equally effective working independently in the field and collaborating within a team.

CORE COMPETENCIES

Sales Execution: Full Sales Cycle Management B2C and B2B Field Sales Prospecting and Lead Generation Pitching and Product Presentation Negotiation and Closing Pipeline Management Account and Client Management: Key Account Relationship Management Client Retention Upselling and Cross-Selling Customer Complaint Resolution Post-Sale Follow-Up Sales Leadership and Strategy: Sales Strategy Development Target Setting and Performance Monitoring Team Mentoring and Coaching Market Expansion New Business Development Territory Planning Analytics and Reporting: Sales Statistics Analysis Conversion Rate Tracking Competitor Monitoring Market Trend Analysis Microsoft Excel (Advanced) Microsoft Word Microsoft PowerPoint CRM Reporting

CRM and Operations: CRM Systems (POS, Enterprise) Sales Activity Records Pipeline Tracking Marketing and Logistics Coordination Inventory Management

Soft Skills: Communication (Oral and Written) I Customer Relationship Emotional Intelligence Negotiation Problem-Solving Time Management Attention to Detail Teamwork Self-Motivation

PROFESSIONAL EXPERIENCE

Position: Sales Executive

MAESTRO, Garden City Mall, Port Harcourt July 2025 – Present.

. Drives revenue growth and client relationship management across a multi-brand luxury retail environment, executing the full sales cycle and contributing to consistent territory performance.

• Consistently achieved and exceeded monthly individual sales targets by developing and executing tailored sales approaches based on customer needs, market dynamics, and product knowledge.

• Managed the full sales cycle from prospecting and client engagement through to pitching, negotiation, closing, and post-sale follow-up across a portfolio of high-value brands including Hugo Boss, Karl Lagerfeld, Emporio Armani, Michael Kors, and Paul & Shark.

• Built and maintained long-term relationships with high-value clients by tracking preferences, purchase history, and follow-up opportunities through CRM systems, maximising account retention and repeat revenue.

• Identified and converted upsell and cross-sell opportunities by actively listening to client needs, which increased average transaction values per interaction.

• Monitored competitor product launches, pricing strategies, and market activity, using insights to stay competitive and sharpen localised sales tactics.

• Resolved customer complaints and service issues promptly and professionally, maintaining high satisfaction levels and a consistent brand experience.

• Prepared and analysed sales performance data using Microsoft Excel, tracking conversion rates and identifying weak points to improve individual and team performance.

• Collaborated with the store operations and visual merchandising team to ensure product availability, campaign alignment, and an optimised in-store sales environment.

• Took initiative to share product knowledge and sales techniques with newer team members, contributing to overall team performance and demonstrating early leadership potential.

Position: Sales Executive.

Twice As Much, Garden City Mall, Port Harcourt. September 2024 – July 2025.

. Delivered consistent sales performance in a structured, target-driven luxury retail environment, managing client accounts, driving revenue, and contributing to team sales objectives.

• Achieved and exceeded monthly sales targets through relationship-driven, consultative selling across a diverse client base with varying preferences, budgets, and purchasing patterns.

• Maintained accurate client records in the Enterprise CRM system, tracking purchase history and preferences to personalise service and drive account growth through upselling and cross-selling.

• Conducted detailed needs assessments with each customer, matching them to the right products from brands including Hugo Boss, Emporio Armani, Armani Exchange, Michael Kors, and Mario Bolletti.

• Monitored stock levels in collaboration with the inventory team, ensuring product availability and proactively flagging gaps to prevent missed sales opportunities.

• Prepared structured sales reports and data summaries using Microsoft Excel, compiling performance metrics to support management reporting and team reviews.

• Supported team coordination and shared best practice with colleagues to maintain consistent service standards and collective sales performance.

Position: Field Operations and Community Engagement Officer.

Rivers State Ministry of Health – Public Health Dept. April 2020 – June 2025

. Led large-scale field operations and stakeholder engagement across the Port Harcourt territory over 5 years, developing strong territory knowledge, data analysis skills, and cross-functional coordination experience.

• Planned and executed public health field operations across multiple Port Harcourt corridors, coordinating teams and resources to achieve program targets within tight deadlines.

• Identified and mapped target segments across urban and rural communities, developing tailored public health engagement strategies to reach over 20,000 individuals.

• Gathered field data using kobo toolbox, reporting sheets and other reporting tools, and relate the data to senior stakeholders.

• Analyzed trend reports using Microsoft Excel to identify gaps, measure results, and generate structured reports for management.

• Built and maintained relationships with community leaders, institutional stakeholders, WHO representatives, and World Bank officials.

• Led a team of public health personnel for rapid intervention and sensitization on Ebola, Lassa Fever and Monkeypox.

• Mentored and guided junior field officers in community engagement techniques, communication standards, and documentation procedures.

• Managed accurate records of all field activities and submitted detailed daily and weekly reports to senior management, maintaining a consistent standard of accountability, accuracy, and reporting discipline.

• Responded effectively to rapidly shifting priorities during live outbreak interventions (COVID-19, Ebola, Lassa Fever, and Monkeypox), consistently delivering results under pressure across the Port Harcourt territory.

EDUCATION

Diploma in Public Health Institute of Professional Certification and Educational Training, Nigeria 2025 Bachelor of Science, Human Anatomy University of Benin, Nigeria 2018

RELEVANT CERTIFICATIONS

• Customer Service Consultant Certificate – Educourse

• Soft-Skills Training Certificate – Jobberman

• Data Science & Analytics – HP Foundation

• Business Analytics with Excel – Microsoft / Simplilearn

• Business Intelligence Fundamentals – Microsoft / Simplilearn

• Project Management – Microsoft / Simplilearn

• Data Analytics with Generative AI – Simplilearn

• Excel Workbook: Analytics and Visualization (CIQ UK Certification) – Athena Global Education

• Data Visualization in Power BI (CIQ UK Certification) – Athena Global Education (UniAthena)

• Certified Tableau Beginner (CIQ UK Certification) – Athena Global Education (UniAthena)

• Data Visualization with Tableau (CIQ UK Certification) – Athena Global Education (UniAthena)

• Project Planning in Business Intelligence (CIQ UK Certification) – Athena Global Education (UniAthena)

• Basics of Business Intelligence Technologies and Applications (CIQ UK Certification) – Athena Global Education (UniAthena)

• Healthcare Management and Administration – Institute of Professional Certification and Educational Training, Nigeria

• Health, Safety and Environment Levels 1, 2 & 3 – SaveLife International Oil and Gas Technology, Nigeria.

ADDITIONAL INFORMATION

. Territory Knowledge: Extensive ground-level knowledge of Port Harcourt's commercial, retail, and healthcare landscape across urban and rural corridors, with an established professional network across Rivers State..

.Sales Analytics: Proficient in Microsoft Excel for sales data analysis, pipeline tracking, conversion rate monitoring, and performance reporting. Experienced building structured trackers and identifying actionable insights from sales statistics.

. Leadership and Mentoring: Demonstrated ability to guide, motivate, and develop colleagues and junior team members. Comfortable setting clear performance expectations, providing structured feedback, and driving team accountability.

. CRM Proficiency: Experienced with POST, Enterprise and other CRM platforms for client record management, activity tracking, and pipeline reporting. I am adaptable to new CRM tools as required.

References: Available upon request.

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