Results-Driven Events & Sales Manager Coach

Katharine Conklin

Buford, GA ***************@*****.*** 631-***-****

PROFESSIONAL SUMMARY

Results-driven Sales and Events Manager with 6+ years of experience in wedding coordination, retail leadership, hospitality, and high-volume client engagement. Coordinated over 150 weddings ranging from intimate gatherings of 50 guests to large-scale events of 200+ attendees with budgets between $5,000 and $150,000. Experienced in vendor negotiations, contract management, revenue growth, client consultations, and seamless event execution. Recognized for professionalism, strong communication skills, and the ability to deliver exceptional client experiences in fast-paced environments.

CORE COMPETENCIES

• Event Sales & Client Consultations

• Vendor Relations & Contract Negotiation

• Revenue Growth & KPI Management

• Budget Coordination ($5K–$150K)

• Event Logistics & Timeline Management

• CRM & POS Systems

• Upselling & Package Development

• Team Leadership & Staff Development

• Microsoft Office & Google Suite

PROFESSIONAL EXPERIENCE

Wedding Coordinator Wedding Planning & Bridal Design by Lily 2021–2023

• Coordinated over 150 full-service weddings from planning through day-of execution.

• Managed vendor sourcing, contract negotiations, and payment processing.

• Built and maintained strong relationships with florists, caterers, DJs, venues, and rental providers.

• Oversaw event budgets ranging from $5,000 to $150,000.

• Facilitated weddings with guest counts between 50 and 200+ attendees.

• Maintained consistent client satisfaction through proactive communication and problem resolution.

Store Manager Marshalls 2023

• Increased overall sales revenue by 70% by implementing strategic upselling initiatives and enhancing customer engagement experiences.

• Oversaw inventory control, shrink reduction, and budgeting processes to maximize store profitability.

• Conducted structured performance evaluations and staff development coaching, resulting in an 80% increase in team productivity compared to prior benchmarks.

• Led daily operations including sales forecasting, staffing, merchandising strategy, and KPI tracking.

• Developed a performance-driven culture focused on customer satisfaction and revenue growth.

Brand Ambassador Marvin Replacement & Momentum Solar 2022–2025

• Generated qualified leads through in-person client engagement within wholesale retail environments.

• Consistently exceeded appointment-setting and sales targets.

• Delivered persuasive consultations resulting in increased booked appointments.

Front Desk Agent Holiday Inn 2021–2023

• Managed guest reservations and high-volume phone inquiries using OPERA booking system.

• Coordinated guest accommodations and event-related logistics.

• Delivered high-level hospitality service aligned with brand standards.

EDUCATION & CERTIFICATIONS

Early Childhood Education Certificate – Suffolk County Child Care Council

Child Development Associate (CDA) Certification

CPR & First Aid Certified

Pharmacy Technician Certification

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