Customer-Focused Marketing & Retail Specialist

Jaela M. Davis

**** ********* ****, *******, ** *1113

301-***-**** ️ ************@*****.***

PROFESSIONAL SUMMARY

Customer-focused and marketing-oriented professional with hands-on experience in retail, brand representation, social media content creation, and administrative support. Proven ability to build customer relationships, manage multiple priorities, and support brand growth through strong communication, organization, and teamwork. Seeking a customer service or marketing role in a fast-paced, brand-driven environment.

CORE SKILLS

●Customer Engagement & Relationship Building

●Brand Representation & Product Promotion

●Social Media Content Creation (Instagram, Facebook, TikTok)

●Marketing Support & Event Coordination

●Conflict Resolution & Problem Solving

●POS Systems & Cash Handling

●Time Management & Multitasking

●Canva, Google Docs, Microsoft Word

●Team Leadership & Staff Training

RELEVANT EXPERIENCE

Dose of Shea, LLC – Bowie, MD

Assistant (Family Business) June 2019 – Present

●Supported brand growth through product preparation, packaging, and order fulfillment.

●Created and scheduled promotional content for social media platforms to increase brand visibility.

●Responded to customer inquiries via email and social media, ensuring positive brand interactions.

●Photographed products for marketing use and online listings.

●Tracked inventory levels and assisted with supply ordering to prevent stock shortages.

●Maintained an organized workspace to support efficient production and fulfillment.

Brightside Boutique – Annapolis, MD

Key Holder October 2020 – May 2023

●Delivered personalized, high-quality customer service to drive sales and customer loyalty.

●Represented brand image through styling advice and product recommendations.

●Opened and closed the store, handled cash management, and completed daily reports.

●Supervised and coached team members to maintain customer service standards.

●Trained new employees on customer engagement, POS systems, and brand expectations.

American Eagle – Gambrills, MD

Sales Associate / Brand Ambassador August 2021 – April 2022

●Acted as a brand ambassador by creating welcoming customer experiences.

●Assisted customers with product selection, sales, returns, and exchanges.

●Supported visual merchandising and inventory organization.

Park and Planning- Prince Georges Sports & Learning Complex – Landover, MD

Administrative Assistant – Event Services July 2023 – Present

●Serve as the first point of contact, providing excellent customer service to clients and visitors.

●Maintain ongoing communication with customers and parents regarding programs and events.

●Support event planning and daily operations through coordination with Event Managers.

●Managed records, documentation, and bookkeeping for summer camp programs.

Coach Outlet – Hanover, MD

Sales Associate June 2023 – August 2025

●Delivered luxury-level customer service aligned with brand standards.

●Drove sales through personalized recommendations and product storytelling.

●Build long-term customer relationships, contributing to repeat business.

●Supported inventory management and loss prevention initiatives.

EDUCATION

University of Maryland Eastern Shore

Bachelor of Arts August 2022-Present

Human Ecology – Fashion Merchandising

GPA: 3.8 Senior

Bowie High School

High School Diploma May 2022

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